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Product Management Rocks So Rock it like the best of em
Product ManagementRocks
So Rock it like the best of em
Communicate
Communicate Teammates
Communication?
“I know we didn’t accomplish anything, but that’s what meetings are for.”
Agile Development:Things happen in small,
discrete, fast cycles
Communicate
COMMUNICATIONIdea
Probto
Solve
TrackData
Get Better
User Study
User Story
WhatFirst
Get it
Out
COMMUNICATIONIdea
Probto
Solve
Track
DataGet
Better
User Stud
y
User Stor
yWhatFirs
t
Get it
OutCOMMUNICATIONIdea
Probto
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DataGet
Better
User Stud
y
User Stor
yWhatFirs
t
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OutCOMMUNICATIONIdea
Probto
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DataGet
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User Stud
y
User Stor
yWhatFirs
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OutCOMMUNICATIONIdea
Probto
Solve
Track
DataGet
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User Stud
y
User Stor
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OutCOMMUNICATIONIdea
Probto
Solve
Track
DataGet
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User Stud
y
User Stor
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OutCOMMUNICATIONIdea
Probto
Solve
Track
DataGet
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User Stud
y
User Stor
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OutCOMMUNICATIONIdea
Probto
Solve
Track
DataGet
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User Stud
y
User Stor
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OutCOMMUNICATIONIdea
Probto
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Track
DataGet
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User Stud
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User Stor
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OutCOMMUNICATIONIdea
Probto
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DataGet
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User Stud
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OutCOMMUNICATIONIdea
Probto
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DataGet
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User Stud
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OutCOMMUNICATIONIdea
Probto
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User Stud
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OutCOMMUNICATIONIdea
Probto
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Track
DataGet
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User Stud
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OutCOMMUNICATIONIdea
Probto
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Track
DataGet
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User Stud
y
User Stor
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OutCOMMUNICATIONIdea
Probto
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Track
DataGet
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User Stud
y
User Stor
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OutCOMMUNICATIONIdea
Probto
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DataGet
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User Stud
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OutCOMMUNICATIONIdea
Probto
Solve
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User Stud
y
User Stor
yWhatFirs
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Get it
Out
Communicate with Users
Explain Why
James James
James
Give Warnings
Update, don’t Disrupt
Suggest Something
James
James
James
James
Ask for Feedback
James
James
Emptiness = Opportunity
James, Jamie, James II
Bad Communication :(
Frustrated
Excited
You Are the Voice of the User
AB Test to add volume to the voice
Account for Major Flows
Non-digital Discovery
Frustrated
Excited
Frustrated
Excited
Don’t Forget Emotion
Pixels are Powerful
Frustrated
Excited
Say No
Create a framework for what’s important and stick
to it
What problem are you solving(and for how many people)?
What are your assumptions?
How can you prove you’re fixing it?
Frustrated
Excited
If you remember one thing:
Communicate
Thanks, from Rachel SteinbergDoc link: https://goo.gl/UG1uM5
