Welcome!

April 9, 2016

SR

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#PCampBoston

@PCampBoston,

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ProductCampBoston

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Follow us

@PCampBoston

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include in tweets:

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Latest Updates

@PCampBoston

Check the Twitter feed

throughout the day for

updates on schedule (if any),

and other developments

Volunteer Team Steve Robins President

Sarela Bliman-Cohen VP Sponsors, Logistics

Brenda Kelly Marketing Lead

Eric Chetwynd Sessions Lead

Maria Ferrante Registration Lead

Marketing

• Jessica Chapel

• Saikrishna Chavali

• Tom Mignosa

• Nina Mitchell

• Jeffrey Vocell

• Mary Werner

Sessions

• Greg Achenbach

• Ying Chen

• Ferenc Gyurcsan

• Sarah McCrary

Meal Captains

• Alexis Schuette

• Phil Faulkner

Sponsor Setup

• Lydia Mahserjian

PowerPoint

• Melinda Green

• Tod Kiryazov

• David Pitkin

Registration

• Irina Ablyazova

• Ketan Galhotra

• Natalia Garcia

• Jonah Goldshlag

• Bhagath Gottipaty

• Chris Kirsch

• Lauren Mattingly

• Jenny Miller

• Victoria Nguyen

• Oksana Reznichenko

• Marty Takessian

• Monica Waugh

• Michael Woonton

• Yuan Yuan

Opening Session

Introductions

Unconference – how it works

Sponsors

Let’s Talk About… You

BK

Who Are You?

First-time participant?

Number of years of experience?

Student?

Product management/product

marketing/entrepreneur/sales/other?

Location – MA, NH, RI, CT, ME, Other?

Gluten free?

Helping with tear-down?

Your Function

Product management

51%

Other 10%

Product marketing

10%

CEO, president, or

COO 6%

Student 6%

Independent consultant

5% UX 5%

Engineering 4%

Other marketing

3%

Job Level

CEO, president,

COO 9%

VP 8%

Director 14%

Manager 32%

Engineer 3%

Specialist or analyst 16%

Independent consultant

4%

Student 8%

Other 7%

Experience Level

No experience (student or

career changer)

2% Newbie

Lless than 5 years in my field

27%

Mid-career 5 to 15 years in

my field 32%

Experienced 15 or more years

in my field 29%

Prefer not to answer/other

2% (blank) 8%

Your Industry

1%

1%

1%

2%

2%

3%

3%

3%

3%

4%

7%

8%

9%

9%

46%

Computer hardware

Hospitality, hotels, restaurants

Pharmaceutical/biotech

Telecom/Internet services

Travel/Transportation

Computer services

Retail

Consumer products including food/beverage/beauty

Government, education, non-profit

Media, publishing, entertainment

Banking and insurance

Healthcare

Consulting or professional education

Other

Computer software or SaaS

Employees at Your Company

14%

10%

22%

7%

17%

9%

9%

12%

(blank)

Not applicable

1000 or more

501-1000

101-500

51-100

11-50

1-10

Unconference – How it Works

EC

The Magic of ProductCamp

ProductCamp brings together people with

diverse experiences to learn from each other.

Presenters may be…

Expert consultants and professional educators –

share best practices

Practitioners

Discussion leaders

Experienced – and less experienced – everyone

has a contribution to make

5 Rules of ProductCamp

Everyone is a participant

Share information – during and after Pcamp We ask that all presenters email slides so we can post on Slideshare

Law of “2-feet”

Networking is good!

Tell us what you think

Breakout Sessions

Sessions assigned rooms based on # votes

more votes = larger room

Session grid

productcampboston.org/grid2016

Descriptions:

productcampboston.org/sessions2016

Session Evaluations www.lanyrd.com/2016/productcamp-boston-

sessions/schedule/

OR download Lanyrd App

Session Leaders Please keep sessions to 40 minutes – new this year

Most rooms have projectors (see Grid)

Problems? Send a participant to the front desk on floor 1 or 11 to get help.

Tweet – Designate at least one person to tweet the session

Share! – Email slides and/or session notes to ProductCampBoston@Gmail.com and we will post at Slideshare.net/productcampboston

Blog about it – and let us know too.

Schedule & Facility

SR

Lombardo

Rutledge

Toronto Austin

Mann

Paul

Sampson

Attucks Adams

Sponsors Registration

New England Research & Development Center

1st Floor

Open Spaces

Living Rooms

Bathrooms

Small Discussion Spaces

no projector

11th Floor

Enter here for floors 10 & 11

London Paris

Stairs down

10th Floor

New England Research & Development Center

If you cannot

use the stairs,

ask 11th floor

attendant to let

you in on

10th floor

Commons A – Breakouts/Lunch

Vitruvius

Commons C (By Wall)

Bathroom

Commons B (Table)

Commons Stairs

(Career Fair)

Resources

ProductCampBoston.org

Home Page

Latest updates

Guide

What you need to know

Schedule at a Glance

Times

Lanyrd www.lanyrd.com/

2016/productcamp-boston-sessions/

Schedule

List and details

Grid

Streamlined view

Sessions Page

Start Here

Use Lanyrd mobile app

Schedule

Afterparty Meadhall

4 Cambridge Ctr

Lunch!

Lunch: 11:50 am to 1:05 pm

Floors 1 and 10 (enter at floor 11)

Options:

12:20 birds-of-a-feather discussions (all floors)

12:20 career fair (Commons stairs)

Schmooze with your friends in commons A, B and C on floor 10

Vegan and gluten-free food available on

both floors

Birds-of a-Feather Discussions

12:20 to 1:05 pm

Grab lunch and meet with colleagues in your job function or industry – see Lanyrd for rooms

New product managers

Directors & VPs

Product marketers

Startups

Government, education, non-profit

Healthcare & pharma

Banking, insurance and financial services

B2B & B2C retail, e-commerce, products and services

Career Fair

Hiring? Looking for a Job?

Grab lunch and meet on the Commons stairs between floors 10 & 11

12:20 to 1:05 pm

Part 1: Employers introduce opportunities

Part 2: Employers meet applicants on floor 11

Sponsors

BK

Platinum Sponsors

Platinum Sponsors

Platinum Sponsors

Gold Sponsors

Sponsor Introductions

Sponsor Introductions

Microsoft

BPMA

Pragmatic Marketing

Proficientz

Sirius Decisions

datto

Pendo

Experian Data Quality

V.i.Labs Trackerbird

UserVoice

DrugDev

ProductCamp today. BPMA everyday.

Learn

– Monthly meetings

– 1/2 day workshops

– Mentorship

Connect

– ProductHub blog

– Volunteering

– Product Execs Forum

– Partner organizations

• Advance

– Job listings

– Resume database

– Targeted employer network

www.bostonproducts.org

@bostonproduct

Pragmatic Marketing

Pragmatic Marketing has trained

more than 100,000 product

management and marketing

professionals.

w w w. p r a g m a t i c m a r k e t i n g . c o m

Hands-On Product Management Training

www.proficientz.com @proficientz

SiriusDecisions is the leading global B2B research and advisory firm. We empower the world's leading sales, marketing, and product leaders to make better decisions, execute with precision and accelerate growth.

Start your journey to transformation today!

Visit www.siriusdecisions.com

Datto is an innovative provider of

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used by thousands of managed

service providers worldwide. Datto’s

180+ PB private cloud and family of

software and hardware devices

provide Total Data Protection

everywhere business data lives.

To learn more, visit www.datto.com.

ANALYTICS

Capture ALL user

behavior in your

application

FEEDBACK

Survey users in-app

for incredibly relevant

input

GUIDANCE

Deliver contextual help

to simplify the user

experience

A New Path to Product Success

Leverage your data Data quality software & services

We make your data fit for purpose. We make your data work for you.

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Talk to us about opportunities to join our growing team!

Better Products Begin With Better Data

Product Managers

Build Better Applications

• Track feature usage and

adoption

• Make informed decisions on your

product roadmap

• Identify where, when and how

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Sales and Marketing

Increase Conversions

• Analyze product evaluation

patterns, user behavior and

conversion trends

• Identify trends that differentiate

buyers from trial users

• Measure ROI of campaigns

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Track Software Usage for Free! www.trackerbird.com/register

Data-Driven Product Management

The product management software to help drive strategic roadmap decisions

by capturing and quantifying feedback at scale.

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Beautiful Technology Standardization Industry Collaboration

Feedback

SR

Retro Board

Share Your Thoughts About

ProductCamp!

Kudos What worked well

Ideas Try This

Do differently Improvements

Learnings Your Aha! moments

Feedback Survey www.productcampboston.org/2016survey

Have a Great Day!

Join us back here at 2:45 pm