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Professional IT Marketing Services - Euro Consulting EMEA

Date post: 16-Apr-2017
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CONTENTS

Introduction 1

What makes us IT specialists? 2

IT Marketing Solutions 4 - A full end-to-end Branding/ Re-Branding 4 - Company Overview - Media & Video Presentations 6 - Company Overview - Company Profile / Service Brochure 8 - Company Overview - Content Management 8 - Website Design 10 - 3D Visualization | Visual Product Description 13 - Online Marketing - Social Media 15 - Online Marketing - Lead and Data Collection (Landing Pages) 15 - Online Marketing - Email Marketing 15 - Online Marketing - Search Engine Optimisation (SEO) 16 - Marketing Strategy Development 19 - Promotional Management 20

Introductory IT Marketing Package 22 - A full end-to-end Branding/ Re-Branding - Logo Design - A 30 Second Commercial video - A 1+ minute Commercial video - Company Overview / Company Brochure - The Set-up of Social Media Platforms - Online Lead Captures (Landing Page) - Website Design Layout (Visual)

Contact Us 23

Euro Consulting EMEAHead Office (UK): +44 (0)131 220 2820 Malta Office: +356 2778 0717 e: [email protected]: www.euroconsulting-emea.eu

EURO CONSULTING EMEA | Page 1

Euro Consulting EMEA | IT Marketing DevelopmentEuro Consulting EMEA’s IT Marketing Development team specializes in working within the IT industry to enhance organizations’ online presence and corporate image, bringing the needed expertise that is required to develop effective and successful marketing campaign assets, providing them with a solid base to raise their potential market shares, maximizing the return of investment.

Our team consists of highly skilled, talented designers and IT business managers with extensive experience in developing high level marketing campaign across multiple industries and various products from leading it software organisations such as Oracle, IBM, SAP, EMC, VENTYX. Our goal is simple, we want to help build your business, make it accessible no matter how large or small your clients are, we want to encourage trust, partnership and most importantly sell your USP’s.

Euro Consulting EMEA are your marketing partners, we are not a large marketing agency who charge large sums of money delivering messages which are generic, we are relationship driven, running projects aligned to your business insights and budgets, we empower your sales division giving sales teams the confidence to go out into todays competitive marketplace to sell your services and products with ease.

We know your industry...

We know your business...

IT MARKETING DEVELOPMENT

What Makes Us IT Specialists?Euro Consulting EMEA Marketing is part of the Euro Consulting Brand starting back in 2001, specialising in niche IT consulting services, throughout the years we have delivered marketing services within multiple IT industries from consulting companies to some of the largest Software Providers in the world such as IBM and Oracle, from finance to Nuclear Power we can save time and most importantly your spend, Our business managers come from a minimum 8 years IT Experience.

Our USP is simple, we know IT like no other company in Europe, we understand your requirements and your business goals, we know how important it is to rise above the competition.

Professional marketing services, simple or complicated service offerings, world class commercials/ media presentations to outstanding brochure design and social media integration, and being on hand to provide the best support when its really needed. Our goal is not to replace your marketing department, however to compliment what you have built over the years and to become your trusted it marketing partner.

EURO CONSULTING EMEA | Page 3

IT MARKETING DEVELOPMENT

The only company in Europe, specializing in niche IT consulting marketing.

“Our approach is relationship driven – we regard ourselves both as consultant and partner, and geared to provide you with positive outcomes at all stages of our relationship.”

IT MARKETING SOLUTIONSBr

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BrandingThe first impression is the most important when it comes to trust and faith, which makes branding one of the most crucial elements in creating a successful brand identity.

Not only does it need to represent the company as such, but also virtually represent the quality that it eventually stands for.

To create a solid branding requires not only a deep understanding of the psychology of the consumer or industry, but also takes a thorough insight into the ways of what the product or service stands for, requiring an extensive knowledge of the it industry to make sure that your branding gets conceived in just the way it was intended to be.

Euro Consulting Marketing Development can look back on over 10 years of extensive experience in creating top brands by top designers from all over the world, securing a professional approach in creating any kind of company or product identity, making sure that your brand makes the best chance for that most important ‘first impression’.

Audio BrandingJust like the importance of visual remembrance, the audial representation of a branding is equally important, adding to the efficiency of having a brand alternatively identified during any public exposure opportunity. Not only does audio branding offer the possibly to create remembrance value in non-visual surroundings like radio broadcasts but also creates the possibility to get noted during moments when a viewer is only indirectly paying attention to a commercial, for instance when being away from the TV device or not watching at a specific moment.

Audio branding can come in a variety of ways that can vary from short branding tunes to full songs that could even enter the international charts.

Euro Consulting Marketing Development works with a selection of the best composers and songwriters, assuring not only the most professional approach to audio branding but guaranteeing top-level entertainment while communicating your products or services.

EURO CONSULTING EMEA | Page 5

IT MARKETING DEVELOPMENT

Media Presentation/ Corporate VideoLooking back on over 10 years of media and commercials production for television, cinema and social media platforms, Euro Consulting provides the perfect base for any kind of media campaign, rather it is filmed in a studio or 3D produced material, euro consulting will always provide the highest in broadcast production standards, turning your media campaigns into true entertainment.

With our network of highly acclaimed and prize winning copywriters and directors, euro consulting always pushes media production to the limits, offering the highest quality and up-to-date technology in media production.

Our worldwide database of broadcasting outlets and product placement ventures provides us with an optimum in finding the perfect advertisement channels for your media content, wherever your targeted market or audience is.

Working directly with the various Sales Departments, Euro Consulting Marketing Development can always accomplish the best international deals for your campaign budgets.

IT MARKETING SOLUTIONSC

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EURO CONSULTING EMEA | Page 7

IT MARKETING DEVELOPMENT

Developing your company image, develops trust for potential future clients.

IT MARKETING SOLUTIONS

Generate greater sales with strong, professional documentation and quality content, resulting in making your salesman’s job easier.

Corporate Company Overview / Service BrochureAlong with most product or service promotion campaigns comes the need for print advertisement and brochure/ magazine design and layout.

Euro Consulting Marketing Development has years of hands-on experience in the development of brand specific advertisement and brochure/ magazine design, harmonising with the brand image or product specifications.

Corporate Content ManagementDue to the immense need of corporations to communicate their products and services through monthly content such as newsletters, blogs, social media posts etc. Corporations are generally forced to hire additional personnel to fulfill their communicational needs, causing a raise in HR spendings.

Euro Consulting Marketing Development provides a cutting edge original corporate content service, tailored to the IT industry’s communicational needs, developing a solid and constant stream of B2C and B2B public relation material, lowering monthly spendings on editorial and copywriting costs.

With our massive experience in the implementation of corporate CMS systems, Euro Consulting Marketing Development provides the needed know-how to setup any kind of content surrounding, creating an optimum in corporate communications.

EURO CONSULTING EMEA | Page 9

IT MARKETING DEVELOPMENT

IT MARKETING SOLUTIONSWebsite Layout DesignWe understand that many IT organisations have in-house web developers, as this can be expensive when outsourced to a third party, so how could Euro Consulting help...

Euro Consulting EMEA have extensive experience working and communicating innovative designs with web development teams, creating effective and successful work-flows.

Euro Consulting will work closely with your developers, building your site that is aesthetically pleasing, user friendly and informative, as well as the platform set-up in terms of SEO.

We aim to keep costs to a minimum, however, if required, Euro Consulting EMEA also have highly skilled web developers to build your site from end-to-end.

Website Design DevelopmentWith our network and access to over 4000 web-design specialists, Euro Consulting Marketing Development can always provide the required web-development to design and setup a tailor-fitted web presence.

Euro Consulting, while being one of the industry leaders in CMS technology implementations can also provide the proper integration into the enterprise asset portfolio, getting the most out of your web-presence, connecting your visitors directly to the company’s targets and services, creating a reliable stream from visitor to eventual client.

Having a professional web-presence still is one of the most important business-cards for companies, offering the possibility to directly present and communicate products or services to their potential clients.

Marketing Application (APP’s)Euro Consulting Marketing Development is constantly on the search for new innovative software solutions to enhance the ways a company can present and develop themselves in a more dynamic manner. More and more, iPhone and Android applications become part of our daily life and a necessary point of presence for companies that want to intensify the bond with their customers towards their products and services in a more interactive way.

We develop tools and solutions that make any confrontation with your company a true experience, such as custom solutions to present your corporate content in customized media players.

EURO CONSULTING EMEA | Page 11

IT MARKETING DEVELOPMENT

IT MARKETING SOLUTIONS

Portray your IT company as leaders in your market sector.

Communicating products, solutions and services via media content. 3D visuals, demonstrating: how products perform. how to demonstrate your USP to every audience from technical to business users.

Visual Product Description | 3D Visualization Living in an age of multimedia, companies are more and more forced to visualize, rather than only describing their products or services, making it necessary to constantly offer new media content, which is often 3D based.

Nowadays 3D visualizations can be found in all kinds of industries from architecture, advertisement, commercial TV and media production, product design, presentations, flash productions and branding, simply everywhere, including IT.

Euro Consulting Marketing Development with their own in-house design team can always create the required high-end 3D content on-demand, making sure your idea, product or service gets visualized in the most visually appealing and entertaining way possible, touching the imagination of your clients.

Go that extra step.

EURO CONSULTING EMEA | Page 13

IT MARKETING DEVELOPMENT

Your extra salesman.

IT MARKETING SOLUTIONSO

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Social Media Marketing (SMM)Due to the raising corporate interest into using social media as a general image and advertisement carrier, the development of (interactive) SMM campaigns becomes more popular every year, resulting in the need for: - Client Interaction - Client Feedback - Market Research - Interactive Content - Promotions - Registration Required Contests to gain Newsletter Contingent

Euro Consulting Marketing Development can provide the required campaign concepts and interactive content on demand, creating a perfect playground for spontaneous product introductions or market research queries.

Online Data & Lead Collection | Landing PagesNext to web-presence, campaign related web-content such as landing pages and the banner campaign development that usually comes along can seamlessly be integrated in any programming language, forming a solid web-based backbone to any company marketing campaign.

Email Marketing | NewslettersWhile the world thrives on the communication by email, marketing methods such as a monthly spreading of emailed newsletters became one of the most important marketing campaign assets over the past few years to directly and quickly communicate new offers, products or corporate information.

Due to Euro Consulting’s intense experience in IT development, we are able to offer some of the finest applications in newsletter distribution, being able to handle millions of receivers at once, making it one of the ‘most powerful newsletter service applications in the world’.

EURO CONSULTING EMEA | Page 15

IT MARKETING DEVELOPMENT

IT MARKETING SOLUTIONS

Improve the number of incoming inquiries drastically with structured and effective, online and search engine marketing.

SEO (Search Engine Optimisation)Search engines became the ‘mother of all information’, rather one is looking for product reviews or company services, the most important is that when the keywords that fit your company or product profile are entered, your page is on top, and search engine optimisation does exactly that.

Euro Consulting Marketing Development can take your SEO’ing right to where it is supposed to be: on top!

With our extensive experience in search engine optimisation we are able to add that additional extra of efficiency to your campaign, creating a solid base to make sure when a user searches on your keywords or just looking for a product or service based on mouth-to-ear information he or she gained, that your site will be listed on the best position possible.

We at Euro Consulting Marketing Development know what it takes to get you ‘to the top’. EURO CONSULTING EMEA | Page 17

IT MARKETING DEVELOPMENT

IT MARKETING SOLUTIONSM

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y Case Studies: Interviews of clients who have a success story with your organization, creates brand trust.

Marketing Strategy DevelopmentUnderstanding the targeted market is an essential to finding the right marketing strategy, that is why we at Euro Consulting Marketing Development dive to the inner core of your markets within the IT industry, finding the ideal strategy to introduce and place your products or services into the markets of the world.

We don’t just follow marketing standards, we set new ones, opening frontiers, creating new distribution channels and sales opportunities for your products and services.

With our network of business intelligence and business development specialists, Euro Consulting Marketing Development always has an up-to-date overview on what the potential possibilities are in acquiring new sales grounds, maximising profits, raising the general product profile.

• Portray your IT company as leaders in your market sectors.• Promote your business in a corporate & professional manor. • Carry a trusted company image and enhance brand recognition.• Engaging and building a healthy relationship with your clients.• Raise the value of your services.• Create frequent inbound inquiries.• Outgoing sales are backed up with a strong, professional image.• Simplifying business processes.• Save on marketing costs, with high results.• Increaseyourprofitsbyacquiringnewclients,andretainingexistingones.

EURO CONSULTING EMEA | Page 19

IT MARKETING DEVELOPMENT

IT MARKETING SOLUTIONSPr

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Promotional ManagementNext to media and print campaigning, on-location promotion activities are the best way to directly communicate products or services towards the public, creating an instant exposure opportunity.

Euro Consulting Marketing Development provides effective and direct promotional management on location.

Rather you want to have an indoor or outdoor promotion stand or whole promotional teams communicating directly with your targeted market, Euro Consulting offers a full on-location promotion service, handling everything from campaign development and representative recruitment to stand design and logistics, making on-location promotion more accessible than ever before.

Promotional Stand Design & BuildEuro Consulting EMEA offer professional & expert services when it comes to the design and build of promotional stands at conferences at competitive prices. Our promotional stand services ensure the highest quality of functionality and aesthetically pleasing.

EURO CONSULTING EMEA | Page 21

IT MARKETING DEVELOPMENT

IT MARKETING PACKAGE

Introductory IT Marketing Package: - A full end-to-end Branding/ Re-Branding - Logo Design - A 30 Second Commercial video - A 1+ minute Commercial video - Company Overview / Company Brochure - The Set-up of Social Media Platforms - Online Lead Captures (Landing Page) - Website Design Layout (Visual)

Euro Consulting EMEA cater for all budgets, and our pricing structure is based on the potential of building a successful long term partnership with your IT Company.

Euro Consulting EMEA’s Introductory IT Marketing Package Euro Consulting EMEA’s Introductory IT Marketing Package provides your IT company with a strong marketing platform, and marketing assets to a very high quality standard, allowing you to present your company as a major player within your market.

Contact Details

Euro Consulting EMEA

Head Office (UK): +44 (0)131 220 2820 Malta Office: +356 2778 0717 e: [email protected]: www.euroconsulting-emea.eu

United KingdomEuro Consulting EMEA Head Office, 23 Blair Street, Edinburgh, EH1 1QR, UK

NetherlandsEuro Consulting, EMEA, Leeuwerikplein 101, 144HZ, Purmerend, Holland

MaltaEuro Consulting EMEA, 104 Old College Street, Sliema, SLM 1377, Malta, EU

EURO CONSULTING EMEA | Page 23

IT MARKETING DEVELOPMENT

Contact us today for a free consultation, we are happy to assist.

Copyright Euro Consulting EMEA © 2014

We know your industry... We know your business...

Euro Consulting EMEAHead Office (UK): +44 (0)131 220 2820 Malta Office: +356 2778 0717 e: [email protected]: www.euroconsulting-emea.eu


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