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Professionalizing the professionals

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Subtitle: Going beyond engagement towards a strategy of co-creation. Presentation by Eky Fioole from Avans Hogeschool at Educa Berlin 2010
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Eky Fioole Reference: November 19, 2010 Professionalizing the professionals: Going beyond engagement towards a strategy of co-creation
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Page 1: Professionalizing the professionals

Eky Fioole

Reference: November 19, 2010

Professionalizing the professionals:Going beyond engagement towards a strategy of co-creation

Page 2: Professionalizing the professionals

Reference: November 19, 2010 2

Interaction

• Twitter join the discussion on Twitter http://twitter.com hashtag #CLA84

• Micropoll interact on micropoll

Page 3: Professionalizing the professionals

Reference: November 19, 2010 3

Our view on learning and teaching

Our main drivers are:

To produce excellent professionals who will continue to further develop themselves and their profession.

For selected businesses and organizations we are their partner for knowledge development and knowledge sharing.

In learning and teaching we opt for people (students, lecturers and professionals) to connect, cooperate and collaborate in acquiring knowledge and becoming competent.

Our main drivers are:

To produce excellent professionals who will continue to further develop themselves and their profession.

For selected businesses and organizations we are their partner for knowledge development and knowledge sharing.

In learning and teaching we opt for people (students, lecturers and professionals) to connect, cooperate and collaborate in acquiring knowledge and becoming competent.

Page 4: Professionalizing the professionals

Reference: November 19, 2010 4

Focus on

Social constructivism

3 Distinct stakeholders

Page 5: Professionalizing the professionals

Reference: November 19, 2010 5

Which approach would you choose to create a view on the 2014 VLE?

Link to first question in micropoll

Page 6: Professionalizing the professionals

Reference: November 19, 2010 6

Our approach on defining our view on the VLE in 2014

Co-creation:

- Bottom-up - 300 participants- Partnerships and

co-makership- Professionalizing

Page 7: Professionalizing the professionals

Reference: November 19, 2010 7

What did we do?

• Worldcafe with management and staff• Lunchsessions with students• Workshops with educational policy

advisors

• Survey/Polls on key issues with management, staff and students

Page 8: Professionalizing the professionals

Reference: November 19, 2010 8

Page 9: Professionalizing the professionals

Reference: November 19, 2010 9

Resulting in the definition of 5 key elements:

• Information• Communication• Collaboration• Sharing of Content, Experiences and

Ideas• Meeting

Page 11: Professionalizing the professionals

Reference: November 19, 2010 11

The follow-up: Realising this view

• Presentation to our Board of Governors Commitment, followed by

• Assigning the realization of this view on the VLE 2014 to the LIC

• First step: Implementation of Blackboard 9.1

Page 12: Professionalizing the professionals

Reference: November 19, 2010 12

Choosing an implementation and approach

What implementation approach would you choose?

Page 13: Professionalizing the professionals

Reference: November 19, 2010 13

Our Formal Implementation Strategy

Short term:How to Survive Top 5

Long term:• Better & Broader

usage of Blackboard 9.1

• Implementation and use of the Blackboard Content System

Page 14: Professionalizing the professionals

Reference: November 19, 2010 14

What really happened next?

• Activities based on a How to Survive Blackboard 9.1 strategy workshops, demo’s ….

• Demand for Better and Broader Usage engagement and co-creation, ambassadors

• Demand for Using the Blackboard Content System

• Another stakeholder: Management

Page 15: Professionalizing the professionals

Reference: November 19, 2010

Our model on Professionalizing Avans

Virtual Virtual

Analog Analog

Transaction Transaction Interaction Interaction

Virtual Transaction Virtual Transaction Virtual Interaction Virtual Interaction

Analog Interaction Analog Interaction Analog Transaction Analog Transaction

Page 16: Professionalizing the professionals

Reference: November 19, 2010 16

ANALOG TRANSACTION WORKSHOPS, PRESENTATIONS

ANALOG TRANSACTION WORKSHOPS, PRESENTATIONS

ANALOG INTERACTION DEMONSTRATIONS, WALK-IN SESSIONS, TEACHERS LOUNGE, TEACHMEETS

ANALOG INTERACTION DEMONSTRATIONS, WALK-IN SESSIONS, TEACHERS LOUNGE, TEACHMEETS

VIRTUAL TRANSACTION BLACKBOARD COURSES, MANUALS,

WEBLOGS, TWITTER, FILM

VIRTUAL TRANSACTION BLACKBOARD COURSES, MANUALS,

WEBLOGS, TWITTER, FILM

VIRTUAL INTERACTION

WIKI, TWITTER

VIRTUAL INTERACTION

WIKI, TWITTER

Page 17: Professionalizing the professionals

Reference: November 19, 2010 17

Page 18: Professionalizing the professionals

Reference: November 19, 2010 18

And also adding new means

• Teachers lounge Q&A, walk in sessions, word of mouth

• Summerschool• Use of students for support and also as teachers

Page 19: Professionalizing the professionals

Reference: November 19, 2010 19

Lessons learned (1)

• Use all stakeholders and involve them from the start

• Listen to the needs of all stakeholders and pay attention to differences

• Take different learning styles into account (view on L&T, view on VLE 2014)

Page 20: Professionalizing the professionals

Reference: November 19, 2010 20

Lessons learned (2)

• Manage expectations

• Be aware of differences in timing (HtS) and the important role of ambassadors

• Organize your support

Page 21: Professionalizing the professionals

Reference: November 19, 2010 21

Professionalize the Professionals

• Just in Time

• Just for me

•Just as I need

Page 22: Professionalizing the professionals

Reference: November 19, 2010 22

Questions???

Link to Twitterfountain


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