PROJECT PLANPROJECT PLAN

Throughout its history, Bolivia, has been unable to develop a

national identity, which has resulted in a situation that now

endangers democracy and puts at risk the survival of

Bolivia as a united country .

SUMMARYSUMMARY

It is our purpose to produce a It is our purpose to produce a film film that promotes peace and unity, that promotes peace and unity,

corrects disinformation corrects disinformation about the about the past and encourages past and encourages national national integration. This integration. This will be paralleled by a widespread campaign to instill in will be paralleled by a widespread campaign to instill in people an awareness of the need to play an active role in people an awareness of the need to play an active role in advancing the cause of peace and unityadvancing the cause of peace and unity

SUMMARYSUMMARY

The FilmThe Film

Technical Technical InformationInformation

Production FEATURE LENGTH

Screenplay Polish 45 days

Pre-Productoin 75 days

Shoot 45 days

Post-Production 100 days

Time Frame 9 Months (July 2008 – March 2009)

Location Potosí / La Paz / Oruro / Santa Cruz

Format HD 4K (High Definition)

Production Date September 2008

Final Format 35 mm

Producer Yecid Benavides

Producer Ariel Gamboa

Associate Producer Jorge Schulz

Associate Producer Frederic Servant

Screenwriter Jose Camarlinghi

Director Yecid Jr.

IIn a country on the verge of civil war, Alexander, an n a country on the verge of civil war, Alexander, an outstanding young journalist, is commissioned by a outstanding young journalist, is commissioned by a

radical group to produce an inflammatory radical group to produce an inflammatory documentary that highlights the negative aspects of documentary that highlights the negative aspects of the colonial era. In his research, he comes across a the colonial era. In his research, he comes across a

violent group of campesinos and an unexpected violent group of campesinos and an unexpected discovery compels him to change the focus of his discovery compels him to change the focus of his

investigationinvestigation……

THE STORY

... ... In his quest he comes to the city of Potosi, In his quest he comes to the city of Potosi, which was completely transformed by a unique which was completely transformed by a unique

event. Alexander is forced to reconsider his event. Alexander is forced to reconsider his radical views and face his own personal struggle. radical views and face his own personal struggle. His life is threatened as he seeks to overcome all His life is threatened as he seeks to overcome all obstacles in order to bring to light "The Secret obstacles in order to bring to light "The Secret Truth" that can move his country from violence Truth" that can move his country from violence

to peaceto peace ..

SUMMARY OF METHODOLOGYSUMMARY OF METHODOLOGY

Basic StrategyBasic Strategy

A cultural approach will be used to address a problem that has been tackled A cultural approach will be used to address a problem that has been tackled in a political and economic fashion .in a political and economic fashion .

The film will be entertaining, fast moving and full of elements that attract the The film will be entertaining, fast moving and full of elements that attract the attention of viewers (action, comedy, romance, danger, heroes, etc.) with attention of viewers (action, comedy, romance, danger, heroes, etc.) with the purpose of drawing attention to the message and making a lasting an the purpose of drawing attention to the message and making a lasting an impact.impact.

The object of the film is not just to give the public a searching view of The object of the film is not just to give the public a searching view of themselves, but also to provide an example to follow: the idea that each themselves, but also to provide an example to follow: the idea that each person in the audience can and should become the hero .person in the audience can and should become the hero .

There will be a media campaign to heighten awareness and, at the same There will be a media campaign to heighten awareness and, at the same time, generate interest in the film .time, generate interest in the film .

PARTICIPANTS IN THE PROJECTPARTICIPANTS IN THE PROJECT

The team is made up of three groupsThe team is made up of three groups::

1. Advisory Group (FHI, World Vision, other organizations)1. Advisory Group (FHI, World Vision, other organizations) ResearchResearch Project DevelopmentProject Development

2. SIEMBRA Foundation 2. SIEMBRA Foundation Financial AdministrationFinancial Administration Optimization of message and focusOptimization of message and focus

3. Artistas Latinos3. Artistas Latinos Creative aspectsCreative aspects Technical-Artistic aspectsTechnical-Artistic aspects

Administration of ProjectAdministration of Project: SIEMBRA Foundation and : SIEMBRA Foundation and Artistas Latinos Ltd.Artistas Latinos Ltd.

ExperienceExperience::

Organizers of the "Reconciliation 2006" event in which representatives from Spain and the Catholic Church met with Quechua representative to shake hands in an act of forgiveness .

Participants in the production Participants in the production of the film: "Quién Mató a la of the film: "Quién Mató a la Llamita Blanca"Llamita Blanca"

Participants in the production Participants in the production of the documentary "Bone of the documentary "Bone Detective" for Discovery Detective" for Discovery Channel”Channel”

Participants in the production Participants in the production of the film: "Los Andes No of the film: "Los Andes No

Creen en DiosCreen en Dios””

Facilitators of leadership and Facilitators of leadership and teamwork training, with high teamwork training, with high

ropes course group dynamicsropes course group dynamics..

Assistance for needy families Assistance for needy families through training and through training and development of micro-development of micro-enterprisesenterprises..

Production of documentaries Production of documentaries outside of Bolivia and nation-outside of Bolivia and nation-wide commercialswide commercials..

WORK BREAKDOWN STRUCTURES WORK BREAKDOWN STRUCTURES AND ESTIMATESAND ESTIMATES

Various institutions, among themVarious institutions, among them::

NGO’sNGO’sFoundationsFoundationsRadio StationsRadio StationsT.V. ChannelsT.V. ChannelsCultural and Education centers and religious groupsCultural and Education centers and religious groups

……hhave committed to supporting this effort by film-showings and ave committed to supporting this effort by film-showings and discussion groups, to a total of over 260,000 people in Bolivia discussion groups, to a total of over 260,000 people in Bolivia

Nationwide DistributionNationwide Distribution

The project is a non-for-profit venture. The The project is a non-for-profit venture. The objective is to effectively transmit the message objective is to effectively transmit the message of film and impact the widest audience possible. of film and impact the widest audience possible. This will be done in the following ways:This will be done in the following ways:

Release the DVD the same day as the premiere showing, Release the DVD the same day as the premiere showing, at a reduced price (price of pirated material) or distribute at a reduced price (price of pirated material) or distribute free of costfree of cost..

Provide the DVD to churches and schools across the Provide the DVD to churches and schools across the country that it may be exhibited and the material can be country that it may be exhibited and the material can be explored further in discussion groupsexplored further in discussion groups..

Collaborate in rural and urban areas with NGO's, Collaborate in rural and urban areas with NGO's, foundations, TV channels and radio stations with a view foundations, TV channels and radio stations with a view to creating ongoing discussion of the message of the to creating ongoing discussion of the message of the film. To this end, events will be organized in which the film. To this end, events will be organized in which the film is presented and follow-up is done that clarifies film is presented and follow-up is done that clarifies historical information and the need for peace. historical information and the need for peace. This will be This will be achieved by means of:achieved by means of:

Art competitions, amateur film festivals, writing competitions, etc. Art competitions, amateur film festivals, writing competitions, etc. all focusing on the message of the filmall focusing on the message of the film..

Discussion groups following the film-showing. The organizations Discussion groups following the film-showing. The organizations involved are the followinginvolved are the following..

Some of the organizations that have confirmed their Some of the organizations that have confirmed their participation are:participation are:

Name Type Area Beneficiaries

World Vision Foundation All Bolivia 200,000

Campus Crusade for Christ Foundation All Bolivia 15,000

C.E.T. (Center for Cross-Disciplinary Studies)

Educational All Bolivia 15,000

Ekklesia Church All Bolivia 20,000

Vida Nueva Church La Paz 8,000

YWAM (Youth With a Mission) Christian Organization All Bolivia 1,000

U.E.B. (Evangelical University of Bolivia)

University Santa Cruz 1,000

Centro Cultural Albim Cultural Center La Paz 200

Radio Cristal Radio Station Unknown

S-TV Cable T.V. Channel La Paz Unknown

Radio Q’hana Radio Station Unknown

Radio Digital Sur Radio Station La Paz Unknown

TOTAL 260,200

International DistributionInternational Distribution

By means of distribution companies that By means of distribution companies that exhibit the film in theaters and cultural centers, exhibit the film in theaters and cultural centers, as well as making it available in video format as well as making it available in video format (VHS, DVD, etc.)(VHS, DVD, etc.)

The network of educational centers, religious The network of educational centers, religious and social institutions around the worldand social institutions around the world..

International Film Festivals.International Film Festivals.

PROJECT DEPENDENCIESPROJECT DEPENDENCIES

In view of the posible break up of Bolivia and growing

violence in the world we feel that it is vital for the movie

to be released as soon as possible.

The message is time sensitive, and our desire is to prevent further The message is time sensitive, and our desire is to prevent further conflict and violence in Bolivia, although, in another sense, the conflict and violence in Bolivia, although, in another sense, the message of the film is one of enduring relevance.message of the film is one of enduring relevance.

The production of audiovisual materials in Bolivia is very limited, and The production of audiovisual materials in Bolivia is very limited, and therefore, we do not anticipate conflict or competition for funding therefore, we do not anticipate conflict or competition for funding from other similar projects.from other similar projects.

This project does not depend on the success of any other project.This project does not depend on the success of any other project.

The task of distribution and affecting the social conscience depends The task of distribution and affecting the social conscience depends directly on the success of this project.directly on the success of this project.

The A.C.U.P. program depends indirectly on the success of this The A.C.U.P. program depends indirectly on the success of this project.project.

SCOPESCOPE

This project is non partisan and does not aspire to become a political This project is non partisan and does not aspire to become a political partyparty. .

It does aspire to influence the ways in which politics is done, through the It does aspire to influence the ways in which politics is done, through the participation of citizensparticipation of citizens. .

This project does not seek to serve ethnocentric or discriminatory This project does not seek to serve ethnocentric or discriminatory interestsinterests. .

It seeks the integration of different cultures, races and classes in Bolivia, It seeks the integration of different cultures, races and classes in Bolivia, without eliminating the diversitywithout eliminating the diversity. .

This project does not seek to impose an absolutist and essentialist This project does not seek to impose an absolutist and essentialist concept of what it means to be Bolivianconcept of what it means to be Bolivian..

It hopes to bring about positive change in the education and development It hopes to bring about positive change in the education and development of Bolivians, without violating the individuality or personal initiativeof Bolivians, without violating the individuality or personal initiative. .

RISKSRISKS

Main RisksMain Risks

Unfavorable reception or negative reaction to the message of the Unfavorable reception or negative reaction to the message of the projectproject

A partisan or limited emphasis because of the unavoidable A partisan or limited emphasis because of the unavoidable subjectivity of the team (thus the need to take into account different subjectivity of the team (thus the need to take into account different emphases or perspectives). emphases or perspectives).

BENEFITSBENEFITS

Main Benefits Main Benefits

Diminish polarization by making room for constructive national Diminish polarization by making room for constructive national dialoguedialogue..

Citizens will be exposed to ethics and values that they can Citizens will be exposed to ethics and values that they can assimilateassimilate..

The participants and supporters will be seen as promoters of peace The participants and supporters will be seen as promoters of peace in the countryin the country..

The mobilization of pro-peace groups within and outside the The mobilization of pro-peace groups within and outside the countrycountry. .

We need the financial involvement of friends

and interested partners.

PROJECT BUDGET

TOTAL REQUIRED $ 409,563.57

TOTAL PRODUCTION BUDGET

582,684.43Contribution

Required

409,563.57

Contributed bySIEMBRA

Contributed bySIEMBRA

167,560.86

28.75%

71.25%

0.9%

Contributed byWorld VisionSec. of CULTUREFood for the Hungry

5,560.00

PRODUCERAriel Gamboa

Former Executive Director of the National Film Council – CONACINE. Board member of

(FEDAM), organizer of the Santa Cruz Iberoamerican Film Festival and the

Iberoamerican Audiovisual Co-production Platform – (PIDCA)

THE SECRET TRUTH

DIRECTORYecid Jr.

Professional filmmaker, specialized in Directing and Acting, and with considerable

Experience in Bolivia and the U.SA.

SCREENWRITERJose Camarlinghi

Masters in Screenwriting graduated in Spain. 16 years of experience in Bolivia and

internationally.

PRODUCERYecid Benavides

Singer, Artist, Acoustic Engineer and Founder/President of Artistas Latinos Ltd.

ASSOCIATE PRODUCERJorge O. Schulz

Canadian missionary to Bolivia for the last 30 years and Coordinator of the

“Reconciliation 2006” event

ASSOCIATE PRODUCERFrederic Servant

Theatre Director and Dramatist – Director of Pacto Telurico – Bachelor in Visual Arts, Philosophy and Literature, graduated in

Paris

Produced by:Produced by:

A POWERFUL MOVIE BASED ON REAL-LIFE EVENTS

Along with:Along with:

andand

Potosí City Mayor's Office

OmbudsmanRepublic of Bolivia

Swiss Agency for Development and Cooperation

We are grateful forWe are grateful for your serious consideration your serious consideration

of being a part of being a part of this projectof this project!!

If you would like further information, or would like to obtain a copy of the complete project, please send your request to:

info@siembrafoundation.org