Date post: | 15-Jan-2016 |
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Promote Your Post Sale AnnuityPromote Your Post Sale Annuitywithwith
Whittaker SmartCare®Whittaker SmartCare®
Why You ShouldShould Care after the Sale
• It costs Less to KEEP a customer than SELL a new one• When Powerbond doesn’t look good you are in line for the
blame• Protection from competition – other mills, VCT and other types
of hard surfaces• Claim resolution
• Nearly 75% of claims and dissatisfaction are due to maintenance
– Improper maintenance– Inadequate frequency
• Mistaken belief that soft surface costs more and is more difficult to maintain than hard surface over its life
Added value
Extend Powerbond’s Appearance Life With SmartCare® Maintenance
Based on actual case studies
Do Nothing
Vacuum only
Traditional Maintenance
Added value
Avoid Premature Replacement
Most Familiar Cleaning Methods
• WET - Hot Water Extraction (HWE) - Low productivity, environmental concerns & high disruption. Needs to be reduced to a periodic frequency.
• DRY - Dry Compound - High product cost, medium speed productivity, & difficult removal
• LOW MOISTURE - Bonnet /Rotary
- Low productivity and mill disapproval- Voids most mill’s warranties, including yours
4 Cornerstonesof
Comprehensive Maintenance
Preventative Preventative MaintenanceMaintenance
Daily Daily MaintenanceMaintenance
Interim Interim MaintenanceMaintenance
Restorative Restorative MaintenanceMaintenance
System System ApproachApproach
Appearance Cleaning & Pile Lifting
Deep Wet ExtractionSpotting & Vacuuming
Exterior cleanlinessWalk-off Mats
Spotting
Carpet Roamer®AndCrystal® Spotter
•Remove 90%+ of spots
•Daily makes Interim CleaningEasy
LOMAC® Process
• Low-Moisture• 1 gallon per 1,000 sq. ft.• Dries in 30 minutes• No wick-backs, odor or VOCs
• Agitation• Twin-cylindrical brushes operate almost effortlessly• Variety of brushes for variety of constructions
• Crystallization• Soil encapsulant• Chemical dries 100% crystalline• Negative re-soiling propensity• No sticky residues
∆L is a measurement of the change in Whiteness
What if we could measure the change in color too?
Raising the Bar
New
Soiled
Measuring shift in Color Space (∆E).Accounting for ∆L∆a∆b
Using:∆E*ab= √(∆L+ ∆ a+ ∆b)
Color Changes as a Result of Soiling
tois
Visible Levels of Soiling 0.0 0.5 1.0 1.5 2.0 2.5 3.0 3.5 4.0 4.5 5.0 5.5 6.0 6.5 7.0 7.5 8.0 8.5 9.510.010.511.011.512.0
∆E*ab in terms of visible levels of soiling
Using SmartCare®
promotes
Post-Sale Customer Retention
• Approved technology
• Safety for the user and building occupants
• Environmentally-preferred chemistry for sustainability
• Consistently high appearance
• Reasonable cost
We help exceed your customer’s expectations with-
Safe for your customers, your product & our environment
• Third-party certifications
• LEED-EB credits
• Tandus approved equipment and chemistries
• Identified as “Best in Class” by John Garger, Tandus Product Care Manager
Value Added Benefits of
SmartCare®
• You gain Post Sales Support from Experts – Frees up your time
• Our Direct Customer Interaction helps Customer Retention
• A Comprehensive Line of Maintenance Products
• Blue Ribbon Customer Service and Repair- Including on-location repairs
• Inventory of ALL products and parts
• DVD’s available for all repairs
• 24/7 Internet Store
Executive Summary
Proven Cost Savings & Environmental Stewardship
• Labor saving by as much as 400%
• High Appearance for a longer time--25-30% means Longer Life – up to 2X customer expectation
• Safety – No VOCs, GreenSeal™ Certified, Easy to use
• LEED – Compliant, saves Resources
• Reduces electrical & water usage by over 75%• Virtually eliminates waste water disposal and HVAC
loading
Cost Savings &Environmental Stewardship
-Return On Investment-
• Using Customer inputs– Square Feet to Clean – Frequencies– Labor costs– Productivity
ROI Summary Sample
Detailed analysis that generated this summary is available on-line or email [email protected] for a copy
SmartCare® Savings Summary
Hot Water Extraction vs. SmartCare®
Dry Compound vs. SmartCare®
SmartCare® Savings
SmartCare® Savings
Questions and Answers
http://www.whittakersystem.com/support/videos.htm