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Promoting Innovative Environmental Technologies
EPA’s New ‘Path Forward’ Strategy
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March 30, 201212:00 – 1:15 PM EST
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About This Webinar
Recording Available
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Introduction of Topic
Meet Today’s Featured Presenter
Main Presentation
Audience Question & Answer
Contacts
Today’s Agenda
Webinar Overview
Environmental Technology & U.S. EPA
History and Current Landscape
Opportunities
Challenges
Introduction of Topic
Marianne L. HorinkoPresident, The Horinko Group
Former U.S. EPA Acting Administrator
Meet Today’s Featured Presenter
Walter W. Kovalick, Jr., Ph.D.Founder, 8th Avenue Consulting
Former Director , Office of Technology InnovationU.S. Environmental Protection Agency
Main Presentation Outline
Background
Previous Initiatives – the context
2011 Strategy
Related Developments
Comparing “Now” and “Then”
What’s Next?
Background
Name of policy document: “Technology Innovation for Environmental and Economic Progress: An EPA Roadmap”
Oct. 27th – Issued by the Deputy Administrator as a game plan for EPA to foster environmental technology commercialization
Product of 18 month effort by career staff with leadership from three political appointees – AA for research, AA for policy, and Chief Financial Officer
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Most implementation is still pending, but several specific activities are imminent
Documents and references cited in this briefing available on the Vita Nuova web site
Background (Cont.)
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1995-96
– Clinton Administration created Environmental Technology Initiative
– $136M funding over two years to facilitate technology innovation
– Managed by AA for Policy– ½ all funds had to be spent with/through other Federal agencies– Projects in four areas
• Policy/ Regulation• Assistance for Technology Developers• Strategic Funding• Domestic/International Diffusion
– Internal Innovative Technology Council created for coordination
Previous Initiatives
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2003
In response to Congressional committee request to rationalize EPA’s technology presence:
– Website consolidated EPA technology related programs– Environmental Tech Council (ETC) set priorities and
sponsored Action Teams to facilitate various stages of technology commercialization (from research thru demo)
– ETC commissioned review of EPA’s role in technology commercialization by external group: National Advisory Committee on Env. Policy and Technology
Previous Initiatives (cont.)
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2006-2009
– Three NACEPT Advisory Committee reports to the Administrator– First two reports’ recommendations included:
• Organizational--affirming a Senior Environmental Technology Officer
• Partnering with Feds/States/Private sector• Encouraging Market Demand via permits, enforcement,
SEPs, preferred purchasing• International diffusion thru EPA involvement in int’l
standards, verification, partnering with other overseas Feds.• Focus on EPA roles in climate change technology challenges• Embrace technology continuum (next slide)
Previous Initiatives (cont.)
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– 2006-2009Third NACEPT report: focused on EPA connections to VC community including –• Drive market for climate change with long-term
regulations• Engage early stage investment community
Plus additional recs:• Strengthen financial support – loans, grants• Streamline permitting for commercial scale up• Enforce regs consistently• Support metrics including a verification program plus
other recs related to market definition
Previous Initiatives (cont.)
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Both Administration and career led
Until recently, focused on funding and regulatory role of EPA
No statutory or programmatic drivers – with exceptions (e.g. demo programs for Superfund and small drinking water plants, diesel retrofit grants)
No organizational locus or on-going budget commitment
More of a mission/policy “supplement” than mission “necessity”
Summary of Previous Initiatives
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Funding agent +
Technology developer +
Regulator/enforcer ++
Information broker– Neutral ++– Verification agent ++
Partner in deployment +
User of “first resort” +
EPA Roles in Environmental Technology Marketplace
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The kickoff – Administrator Jackson in April 2010:
National Press Club – “Innovation is the ‘sweet spot’ where our economic and environmental interests meet….America is home to a world-leading environmental technology industry.”
Assn. of Metro. Water Agencies – “…our (drinking water) system is deeply stressed; our financial and our natural resources are limited; and our needs are not negotiable.” So, what do we do?
2011 Strategy – Prelude
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“I believe our answer lies in innovation—innovation in the ways we approach drinking water management, and innovation in the technologies we employ”:
– Address water contaminants in groups– Engage innovators, entrepreneurs, and small
businesses to improve DW technologies– Leverage (other authorities—pests. and
chemicals) to pre-empt DW contaminants– Share up-to-date info with states/locals on
monitoring and analysis
Prelude (cont.)
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Follow on:
– EPA Science Policy Council (senior career members: HQ and regions)• Renamed Science and Technology Policy
Council (STPC)• Tasked to develop a road map for the future• Overseen by AAs for Research, Policy, and
Chief Financial Officer• STPC work group from across Agency; many
ideas incorporated from previous work• Approved and issued by Deputy
Administrator 10/2011
Prelude (cont.)
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“Technology Innovation for Environmental and Economic Progress – An EPA Roadmap” embraces:
– Environment and economy– Partnering– Seamless engagement of policy with finance, R&D,
commercialization, and more sustainable approach– Special attention to role of private capital markets—
new EPA engagement
2011 Strategy – Overview
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Strategy recognizes several classes of current and emerging technology opportunities:
– Specific technologies for straightforward problems (e.g. improved monitoring devices)
– New technology for significant problems (e.g. indoor air in schools)
– Major technology development initiatives (e.g. carbon capture storage)
– Technology for a future state—”game changing” vs. incremental (e.g. fertilizer from bio solids)
Overview (cont.)
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Main objectives:
– Design policies/regs/stds./permits to leverage innovation
– Catalyze technology development/commercialization/finance thru partnerships
– Stimulate cross-agency development/ commercialization of break-through technologies
Organizational recs include hiring of Senior Env. Tech. Officer/Steering Committee/ Agency-wide “network”/establish ”finance” point of contact
Overview (cont.)
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Institutionalize technology “conscience” by –
1. Incorporate innovation in basic processes of Agency:
– Agency policy statement re: innovative approaches
– Highlight “technology push” language in reg. pkgs.
– Leverage state/tribal grant funds– Exploit Supplemental Env. Projects under
enforcement– Review voluntary programs for innovation
opportunities– Conduct pilot innovative tech/market assessments
for two regs
2011 Strategy – Content
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2. Develop new relationship with technology development and finance communities:
– Issue annual list of priority needs and regs with technology challenges
– Conduct an “opportunities conference” with technology developers and finance communities, more later
– ORD create new verification partnership and dedicate staff at each lab to help promote innovation
2011 Strategy – Content
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3. Work with Fed/state/local govt. to speed institutionalization and leverage resources:
– Reach out regularly to state orgs. (ECOS) and other natl. orgs of states/locals on innovation
– Execute MOUs and cooperate with other Feds (DOE, Commerce, SBA) on 1-3 significant environmental problems needing solutions—use ”OPM”
– Work with GSA/others to solicit products to solve discrete environmental problems in order to help developers acquire financing for Fed. market
2011 Strategy – Content
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4. Facilitate public-private partnerships that bring new technologies to the marketplace:
– South Coast/CA Technology Initiative– Water Technology Innovation Cluster
more later– Commerce’s Green Technology Innovation
Centers– Chief Financial Officer engagement with VC– Explore “open innovation” for new
technologies
5. Develop strategy to exploit export promotion authorities
2011 Strategy – Content
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Policy/Legislation
• E.O. 13563—1/21/11 requires review schedule for regs; EPA’s response includes criteria related to innovative technology promotion • America Competes Reauthorization Act – 2010: Authority for Feds to promote technology innovation and award prizes
• “Open innovation” movement in private and public sector with prizes – www.challenge.gov and OMB policy
Related Developments
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Implementation
– Water Technology Innovation Cluster• Convened by EPA, now led by consortium• Based on the “cluster” concept--in South Central Ohio, KY, IN; 14 months old• Endorsed by Administrators of EPA & SBA• Four areas for water technology development support
– Testing sites– Interface with several states leading to joint recognition– Technology policy forum with EPA– Business advisory council
• See www.watercluster.org ; contact Alan [email protected]
Developments (cont.)
– Technology opportunities conference• May 14 at American Univ. in DC• Bringing vendors and finance interests
together• Covering three “problem” topics:– Fence line air toxics monitoring–Automotive supply chain –Biogas/biodigesters for energy
– EPA has collaborated with NSF to “nest” its small SBIR program within the huge NSF one to assure more awards – leveraging has been “piloted”
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Developments (cont.)
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Operational “imperative” – too many pollutants to regulate seriatim
Statutory/Administration permission to innovate
Political and career support aligned
Strategy is concerned with institutionalizing, not just “programs”
Appointment of organizational “lead” imminent? – senior entrepreneur
Collaboration and leveraging are recognized as “key”
“Now vs. then…”
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Although…
Budget context couldn’t be worse
It’s month 39 of the Administration
EPA’s brand continues to be the regulator vs. innovator – inside and outside
EPA staff/culture need to be mobilized
“Now vs. then…” (cont.)
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Funding agent/partner ++
Technology developer +
Promotion thru regs/enforcement +++
Information broker– Neutral ++– Market identification ++– Verification agent +
Partner in deployment ++
User of “first resort” +1/2
EPA Roles in Environmental Technology Marketplace
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Public announcement of (elements of) strategy
Actions tied to May conference
WTIC “rollout” in 2012
Announcement of SETO
Visible engagement in joint programs with DOE, Commerce and others
Selected proposed regulations with a “stated” technology interest
Possible Next Steps
Audience Q&A
Submitting Questions
Audience members can submit questions to the presenters using the chat feature within the GoTo Meeting toolbar.
We will answer as many questions as time permits.
Thank you!
ContactsFeatured Presenter
Walter KovalickFounder, 8th Avenue ConsultingFormer Director, EPA’s Office of Technology InnovationE-Mail: [email protected]
Partner
The Horinko GroupContact: Marianne Horinko, PresidentE-Mail: [email protected]
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