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Date post: 31-Mar-2016
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promotion material from ceadex
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FRESH ASPARAGUS COMPANY: 2Health BRAND: Tenderlicious MEMBERS: Joanna Paola Lamas Cerrón Hilda Cristina Maeda Ruiz Juan Gabriel Poma Hinostroza Angello Flores Fernández García TEACHER: Sandra Ponce CLASS: 601
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Page 1: promotional material

FRESH

ASPARAGUS

COMPANY:

2Health

BRAND:

Tenderlicious

MEMBERS:

Joanna Paola Lamas Cerrón

Hilda Cristina Maeda Ruiz

Juan Gabriel Poma Hinostroza

Angello Flores Fernández García

TEACHER:

Sandra Ponce

CLASS:

601

Page 2: promotional material

BUSINESS

CARD

Page 3: promotional material

BROCHURE

Page 4: promotional material

BROCHURE

SINESS

CARD

Page 5: promotional material

Technical Data Sheet

Name of the product : Fresh Asparagus

Common Name: Asparag us

Scientific Name: Asparagus officinalis

Hardiness: Hardy (may surv ive first frost)

Description and features

Asparagus can almost be called the ideal vegetable.

o It´ s rich in nutrients.

o It´ s very low in calories .

o It´ s has a delicious flavor.

Uses

In culinary, you can prepare your foods using asparagus.

Asparagus is low in calories, it doesn’t conta in fat or cholesterol

and is very low in sodium.

In medicinal, heart patient benefit by eating asparagus, also is

good for treatment rheumatism.

TECHNICAL DATA

SHEET

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Commercial Preferences

Fresh Green Asparagus entering to the United Kingdom are

exempt of import tariff because of the generalized system of

preferences.

Harmonized system tariff code: 0709.20.00.00

Main Export Markets PERU

TOTAL Value Exported 2007 in USD thousand $235,72

CAMPOSOL

Augusto Tamayo 180

San Isidro - Lima - Perú Phone: +511 621-0800

Fax: +511 321-0800

MEXICO

TOTAL Value Exported 2007 in USD thousand $116,553

UNITED STATES

TOTAL Value Exported 2007 in USD thousand $ 81, 719

Price:

FOB $ 15,000.00

TECHNICAL DATA

SHEET

Page 7: promotional material

COMPANY

PROFILE

2Health is formed by a Group of young Peruvian entrepreneurs which are interested

in promoting the exports of Non-traditional agriculture products.

We are based on the northern coast of Peru, in Ancash. As growers, we are

committed to give a fresh product to fulfill our customer’s expectations, assuring all

of our process from the fields, onto the logistics to keep the Cold Chain, until it is

delivered to your table. This can be made possible because of our great teamwork

who are always seeking the continuous improvement to satisfy our customer!

It is essential to get the best nutrients in order to accomplish all our daily activities,

besides staying healthy. 2Health (Double Health) wants to ensure this by providing

our best quality Fresh Green Asparagus, “Tenderlicious”.

Tenderlicious is not only a great source of fiber, protein, and Folacin (Folic Acid)

which is vital for our Spinal Cord or backbone, making it not only nutritious

vegetable but also tasty!. Would your try some?

Page 8: promotional material

EXECUTIVE

SUMMARY

Green asparagus is delicious, healthful, and easy to prepare. These qualities make

asparagus increasingly popular, and over the past five years, sales of this vegetable

have seen double digit annual growth. Asparagus was originally grown in Europe

over two thousand years ago. Today Peru is the largest exporter of fresh asparagus,

where we produce year round in ideal growing conditions in several regions of our

country.

Asparagus is a perennial plant whose initial harvest takes place approximately a year

and a half after the seeds are sown in the fields. Green asparagus is allowed to grow

naturally into the light. The asparagus shoots are harvested by hand as they appear

above the ground. The fields can be harvested for up to twelve years with regular

periods of dormancy.

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PRICE LIST

LONDON / United Kingdom

Presentations

FOB

Value Shipping Weekly

box 5 Kg 14x360 gr. (*) 12,5 Asparagus 6000 Kg.

box 5 kg 25x200 gr 13,5

Box 5 kg 20x250gr 11

Tips 3.36 kg 32x105 gr 18

CONCEPT Cost ($)

FOB 15.000,00

Freight 8.125,20

AWB 25,00

Handling 10,00

CFR 23.160,20

Insurance 300,00

CIF 23.460,20

warehouse 200,00

Import Costs 300,00

DDU 23.960,20

Arancel 0% 0,00

IVA 7% 1.663,21

Acarraeo (Aeropuerto-

Almacén) 125,00

Inland Destino 210,00

DDP 25.958

(*) For the example


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