Prontolinks Corporate Profile updated-16th june 2016

Head office :E-94 Super Town, Defense More Walton Road, Lahore, PakistanContact # +92 -42-36625844Website: www.prontolinks.com

Karachi office Suit# 707, 7th Floor, Kawish Crown Plaza,Main Shahra- e- Faisal,Karachi, Pakistan

PRONTOLINKS (PVT) LtdExperience Brings Change

To add more value to our client's business with sustainable profitability, quality and timely

Experience Brings ChangeTo add more value to our client's business with sustainable profitability, quality and timely

IntroductionPRONTOLINKS (PVT) Ltd. is a national marketing services agency and was stablished in

2003, As the media landscape is changing, every company needs to look for unique ways

to market their products and services.

PRONTOLINKS (PVT) Ltd is at the forefront of this change with experience, talent and

passion. Every day, we're focused on driving brand sales and building brand equity for our

clients.

PRONTOLINKS (PVT) Ltd providing the solutions to your queries in one of the latest and

most innovative way in Pakistan, for which we do have a few projects under our belt which

has never been in existence before PRONTOLINKS executed those ideas.


Mission, Vision & Values

VisionTo add more value to our client's business with sustainable profitability, quality

and timely

MissionTo provide complete marketing and marketing research services to clients for

their product marketing, decision-making and strategy formulation from before product

launching to make customer No.1 choice - with latest marketing Ideas, marketing

activities research instruments and techniques.

ValuesFlexibility with quality, honesty and dependability.


Types of Business

PRONTOLINKS (PVT) Ltd

Brand Activation

Event Management

Marketing Research

Marketing play important role in success of any brand and also it’s a sandwich between Marketing research there for Prontolinks (PVT) Ltd provide a complete service


Our Strengths

Nationwide coverage Quick Service Wide range of

ServicesWide range of Analytics Tools

Innovative Ideas

Scientific Sampling

Qualified and Experienced Brand ushers

Qualified and Experienced

Brand Ambassadors

Male / Female Bilingual

Interviewers

Qualified and Experienced Researchers

Quality Work

Strong Back-Checking and Data Quality

Assurance


Our Standards

Bran

d Ac

tivati

on /

Eve

nt

Man

agem

ent

Art WorkFabricationBranding/ DecorationSound and lightingTeam arrangement DemoItinerarySpace hiring, Permission and TaxesExecutionGiveaways QA/QCReporting CycleQuick and timely decisionAccomplish CertificateFinal Report ( Strength, Weaknesses, Opportunities, Threats )


Our Standards

Marketing Research

Questionnaire designingInterviewer Training before initiating any studyMock Calls / Pilot Tests are conducted before start of fieldworkField Supervision / Spot Checks / Field Accompaniments Back Checks - 20% of the total sampleData ValidationLogic ChecksRandom re-punch 5%-10%


Sectors of Experience

And Others . . .

Prontolinks has mostly worked on following sectors:

8

Telecom Durables (Home Appliances ) Food & Beverages

Media Agricultural Automobile

Financial Sector Personal & Home Care Social Sector


Our Nation Wide Clients

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PRONTOLINKS (PVT) Ltd (Brand Activation) Services



(Brand Activation) ServicesWe serve our clients in . . .

Stall Activities

Chain Store Promotions

Float Activations

Institutional Promotions

Giveaways

Town Storming

Merchandising

Creative Replicas

Other Activities


(Brand Activation) Services

Mega stalls

Sales Camps

China Kiosk

Stall Activities


(Brand Activation) ServicesTown Storming



s

IMTs

LMTs

In-store Promotions

Out Store Promotions

Store Interceptor

Chain Store Promotions


(Brand Activation) ServicesMerchandising



Road Show

Display Float

MMU/Bolan Activity

Float Activities



School Activities

College Activities

Institutional Promotions


(Brand Activation) ServicesGiveaways


(Brand Activation) ServicesCreative Replicas


(Brand Activation) ServicesIron Fabrication



Mohalla Activity

Rural Melas

Mime Shows

Others

Free Sampling

DDS

HoReCa Promotions

Buchat Bazars

PRONTOLINKS (PVT) LtdEvent Management Services



Event Management Services

Sale Conferences/ Corporate Events

Brand/ Product Launching Shows

Mall Events

We serve our clients in . . .


Event Management ServicesSale Conferences / Corporate Events


Brand/ Product Launching ShowsEvent Management Services


Mall Events

Event Management Services

PRONTOLINKS (PVT) LtdMarketing Research Services



Marketing Research Services

Observational Studies • Mystery Shopping• Retail Audit

Qualitative Researches• In-Depth Interviews (IDIs)• Focus Group Discussion (FGDs)

Quantitative Researches • House hold survey• Market Survey• Central location Test (CLT)• Link Test• B2B Research• Farmer survey• CATI• CAPI

We serve our clients in . . .


Types of StudiesKnowledge, Attitude & Practices Studies

Product Research

Mystery Shopping

Field work Evaluation

Consumer Usage & Attitude studies

Brand Health Trackers

Customer/Employee Satisfaction surveysAnd More . . .

Market Sizing and Forecasting Studies

Pre/Post Launch Product and Advertising researches

Concept / Product testing

Segmentation Studies

Census/Retail Audits

Price Sensitivity Studies / Pricing Research

Media Studies



Analysis at Prontolinks We offer a range of multivariate and modeling programs to enhance data analysis.These include:

Brand Health Analysis

Brand Price Trade Off (BPTO)

Conjoint Analysis

Chaid (Chi-Square Automatic Interaction Detection) Analysis

Cluster Analysis

Correlation Analysis

Correspondence Analysis

Discriminant Analysis

Disposition Analysis

Dashboard analysis

Factor Analysis

Brand Equity Models

Key Drivers Analysis

Regression Analysis

Road Map Analysis

Sensitivity Analysis

Classic Time Series

And Many More…

Data

Analysis

Reporting


PRONTOLINKS (PVT) LtdPresence & Team



Prontolinks Presence & Coverage Head office

LahoreGujranwala

Sialkot

KASUR

Sheikhupura

Narowal

Shakargarh

Pattoki

Okara

Sahiwal

Regional CoordinatorsFaisalaba

dSargod

ha

Mianwali

Bhakkar

Bahawalnagar

Jhang

Pakpatan

Haroonabad

Chishtian

JhelumMuzafrabad

Rawlakot

Mirpur (AJK)

Chakwal

Gujrat

MultanR.Y.

Khan

Bhawalpure

Layyah

D. G. Khan

Vehari

Khanewal

PeshawarMarda

n

Swat

Mansehra

Charsadda

D I Khan

Nowshera

Gilgit

Regional Offices South

(Karachi)Hyderabad

Sukkur

Badin

Mirpurkhas

Dadu

Shikarpur

Quetta

Sibi

North (RWL)

Islamabad

Gujar khan

Abbottabad

Attock

Murree

Wah Cantt

Kamra


Prontolinks has Marketing Consultants, Event Managers, Researcher,

Statisticians, and Activity Executors , who are highly qualified, experienced and

working on full time basis, in addition to more than 100 ad-hoc Brand

Ambassadors, activity and field interviewer who work with us on regular basis

for different projects. They are given professional training on how to manage

activity and survey before start of a project.

Team at Prontolinks


CEO Nazim ButtC lie n t s e rv icin g

Hi n a G u l

Lu b n a In aa m

So h ai l A tti q u e

Op e rati o n s

Tam o o r B u tt

Arsl an A kh t ar

Na si r B u tt

K a mran R o o m i

Um er K aker

Na sru l lah

Ha ro o n

Ar slan Akh ter

P l an n in g

Na eem Waze er

Digi tal P rin tin g

Tan zee m Ul Has san

Gh u lam Hay d ee

Zami r Hu ssai n

M . Sh ah za d

Iro n W o rk

C h U mer

Tec h n i cal S u p p o rt

Ad min & Fin an ce

An j u m M ah mo o d

Fais al W h ab

Asgh ar K h ru l

Team at Prontolinks


Nazim ButtChief Executive Officer

He joined Interflow Group in 1999 as professional. During his stay he had done number of activations as

Zonal Head in Punjab and NWFP. He has also successfully performed number of projects with different

National and Multinational clients like Shell Pakistan, Pakistan Tobacco Company, Lever Brothers, Rafhan

Best Foods, Engro Foods, Pak Suzuki Motors, Toyota Indus Motors, Pepsi Cola International, Dalda Foods,

PTV, Ministry of Population Welfare etc.

He joined Prontolinks in Jan-2007 as CEO. He has vast activations experience with Contact Plus “Interflow

Group” and Prontolinks specially in the field of Float Activations, Stall Activations, MMU, Rural Melas,

Managing Sales Conferences, Music Concerts, Free Sampling, Institution Promotions, IMT activations,

Merchandising etc. He is also well known services provider for Event Management nationwide.

His major accounts in Prontolinks are Zong CM-Pak, PTCL, Mitchells Fruit Farm, Haier Pakistan Limited,

Tapal Tea Pvt Limited and Jang Group.

Nazim Butt has start his professional journey of life in 1992, with a top marketing

research agency “Aftab Associates”.


HINA GUL

Hina started her marketing research career in 2006 from SMAR International Pakistan, as a statistician.

Under her supervision, data analysis department at SMAR was capable of handling analysis. She has

worked with different national and multinational clients in research side. She has started and run

mystery shopping program continuously 6-years with Mobilink and 2-years with Wi-tribe other than

mystery shopping she has experienced of Customer Satisfaction Survey, pre and post launched

researched, field monitoring and campaign evaluation studies, etc. Hina has also done Brand Health

Analysis, Brand Price Trade Off, Conjoint Analysis, Segmentation Analysis, Customer Satisfaction Index,

Perceptual Mapping, Net Promoter Scores (NPS), Significant Testing, Key Driver Analysis. She also

launched Excel based dashboard for field work monitoring and trend analysis. Other than marketing

research she has worked with some PHD doctors and students on their thesis, her 3 research article has

been selected for ISOSS Conferences.

Hina Gul has done M.Sc (Statistics) from Karachi University and has recently joined

Prontolinks as Regional Manager with more than 7-years experience in Analysis, Marketing

and Marketing Research. Hina is also a member of some social sciences groups.

Regional Manager


Lubna Inam

Lubna started her research career in 1994 from Aftab Associates as a project Manager. Over the period

she has worked in both qualitative and quantitative research and gained experience in different sectors

like FMCG, Education, Telecom, Tobacco, Banking, Home Care, personal Care, Health care and Media.

During the tenure also served as a moderator with different research marketing consultants and

conducted more than 400 FGDs , 600 in-depth interviews and In home visits. She has experienced of

customer satisfaction, Concept testing, Perception and attitude and AD test. She has worked for

National and Multinational clients from Example, Procter and Gamble, PTCL, Unilever, Nestle, Jung

Group, Metro cash and carry, Colgate Palmolive, SMP, Key Marketing, and Mariestopes Society

Pakistan.

Lubna Inam has done B.Sc from Karachi University and joined Prontolinks as Client

Services Manager with more than 22 year experience in Marketing Research.

Client Services Manager


Naeem Wazir

Started advertising career from ORIENT McCANN ERICSON as manager OOH in 1996. In 1998. Started

own advertising and event management company FAME AD. Served clients like Nestle, Honda cars, ICI

Dulux, Mobilink,Paktel,Tetra Pak,Lums, Dawn group,Telenore e.t.c. Four time awarded with

appreciation letter from Nestle Pakistan limited. Launched 450 products of Nestle 5 cars of Honda and

various successful events of other multinational clients. Produced and directed documentaries,

docudramas, for Nestle and other multinationals.

Now Part of Prontolinks after a partnership of Prontolinks and Fame Ad in 2016.

Head of Planning and strategy

Naeem Wazir is having two master degrees MA & MBA with specialize in

marketing & Sales , Special diplomas in Leadership, Event management, Film

making. Starts his career as a RESOURCE PERSON (Assistant Producer) at

Pakistan Television Lahore Centre in 1989.


Tamoor Hassan

Tamoor has started his marketing career in 2010 from MAPT as a Activity Manager. He has experienced

of all types of activities, Event Management is his core specialty. He has managed Pakistan Idol in Mega

Malls of metro cities. He has worked with different clients on major projects i.e. Unilever, Warid,

Marlboro, Zong CMPak, PTCL, Haier, Bayer, Coca cola etc.

General Manager

Tamoor is bachelor of Business Administration. He has done MBA from

Punjab University. and joined Prontolinks in 2012 as Operational Manager with

2 years of experience in Marketing.


Hafiz Anjum Mehmood has done MBA Finance (Executive) from Lahore Graduate

College. He started professional career in 1991 from Granulars (Pvt) Ltd.

Manager Accounts

Anjum has also worked with different organizations. Prior to join Prontolinks he performed his duties

with Jaffer Brothers (Pvt) Ltd, Marketing Concepts, Cress LPG (Pvt) Ltd & Maxease International. He

has experience to work with different sector and has vast knowledge of Accounts & Administration.

He has joined Prontolinks as Manager Accounts in April, 2013 With 23 years of experience and on the

basis of this experience, he has introduced computerized accounting system in Prontolinks.

Anjum Mehmood


Asghar Ahmed Kharl

Asghar Ahmed has done BA, LLB., He is advocate in Supreme Court of Pakistan

C/O Shahid law Chamber.

Legal Adviser

Currently, He join Prontolinks as legal advisor, he has 25 years practice experience as legal advisor, and

had worked with Punjab Sweets and Bakers Association Punjab, Al-Saedia Trading Company, Aks

Security Private Limited, Ajar Enterprises (pvt) Ltd, Bio Matic (pvt) Ltd., BIH Serviced (Pvt) Ltd.


Please Contact us:

Tel: +92 -42-36625844, +92 -21-34330061

www.prontolinks.com

Contact Details

FOR ALL YOUR MARKETING, RESEARCH and EVENT MANAGEMENT NEEDS

[email protected]

Head office :E-94 Super Town, Defense More Walton Road, Lahore, Pakistan

Karachi office : Suit# 707, 7th Floor, Kawish Crown Plaza, Main Shahra- e- Faisal,Karachi, Pakistan

cell: +92-300-8491107, 0321-4462485

http://www.smarinternational.com/

mailto:[email protected]

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Looking forward to have a fruitful business relationship with you…

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Prontolinks Corporate Profile updated-16th june 2016

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