PROPOSALChorus is the annual Techno-Cultural festival of Sharda University, held every year in andaround the spring season. With 6 edition under its belt, Chorus has emerged as North-India,slargest techno-cultural fest which, in its 7ft edition is set to cross a footfall of half a lakh. Withparticipation from more than 100 CollegesAJniversities, from people landing in the ShardaUniversity campus from over 50 Countries and 28+ States of India, over the three days of thefestival, we present to you Chorus 2016

- March 11-13. The festival has already engaged

countlessprofessionals and students directly and indirectly and has given away prizes worth 30Lakh till now. This dream run will continue when our guests which include students, diplomatsfrom 40+ countries, businessmen, entrepreneurs, stars and celebrities from Bollywood will joinus in this particular edition of Chorus.

Here is a chance for you to reach to an audience of 8-10 lakh, through on ground amplificationour social media, posters, hoardings, fliers etc, predominantly youth, in a festival attended bvfolks already described to you.

One of our aims about being involved with the Festival is working with sponsors and create awin-win situation for everyone. We feel so good when both the event and the sponsors benefitfrom a relationship that was created because of our festival. Our goal is to make as much of theevent free to the public as possible. We don't charge an entrance fee, or a fee to watch the mainstage bands during our Celebrity nights. We feel that if your Bank is willing to become asponsor, we will be able to increase our advertising and in turn, expect higher participationthroughout the events days which would in turn be helpful in getting some more eyes on yourBank's name.

Please take a moment to look over the attached information and let us know if there is anythingwe can do to assist you in becoming a "SPONSOR" for the 2016 Chorus Fest. There are manyopportunities available and we are sure that there is one right for you! We think with your help,we can do some pretty neat things. We would like to discuss your objectives to create awarenessof your business and services that you provide and feel we can help you do that in severaldifferent ways.

If there is any additional exposure that you would be interested in that is not listed on theBenefits-at-a-Glance, please feel free to talk to us about it. As we stated earlier, we are interestedin creating a win-win for everyone. This is why our sponsors participate year after year;we buildrelationships that are good for everyone! We are very excited about the possibility of workingtogether at the Chorus Festival. We would love to help your Bank reach out to our audience andlet them know all the services that your Bank provides. We would like to discuss this opportunityfurther at your earliest convenience. If you have any questions, please do not hesitate to contactus.

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Benefits at a Glance

o Co-Sponsor: 15 lakh

o Recognition of sponsorship with Bank logo and website link on Chorus website.o Bank sponsorship social media mentions (15 mentions) (Facebook & Twitter)o Bank provided promotional items or messages inserted in our Competition

Winner Bags/Packets (500 in number).o Vendor display of products or services to showcase at Chorus non-flagship

events.o Bank email promotion distributed to Chorus opt-in email subscribers.o 15 VIP ticket passes to Chorus flagship events.o Marketing through posters (1200 in Number), to be sent to all the colleges and

Universities in Delhi-NCR and to the prominent institutions outside Delhi-NCR.o Logo presence in the Flex posted on movable Hydraulic Truck in Delhi NCR. The

truck would be used for in Campus and Off Campus Promotions.o Logo Presence on 100 flexes to be put in Sharda University campus and on 20+

Buses running across roads in Delhi and NCR.o Mention of Bank name in Newsletter, Radio Mirchi and Suno Sharda.o Logo Presence of Backdrop across all venues.o First page logo Presence on Brochure.o Special Title "Co-Sponsor" mentioned across media as "Title Sponsor Presents

Chorus 2016, in association with State Bank of India,,.o Bank Representative as guest in the inaugural ceremony.o 5 awards to be given away by the Bank Representatives.

o Event Sponsor (Flagship Events): StartingT.5 Lakh

o Recognition of sponsorship with Bank logo and website link on Cirorus website.o Bank sponsorship social media mentions with the particular events mention which

the Bank is sponsoring (5 mentions) (Facebook & Twitter)o Bank provided promotional items or messages inserted in the particular event's

Competition Winner Bags/Packets.o Vendor display of products or services to showcase at the venue of sporisored

event.o 8 VIP ticket pass to Chorus flagship events.o Marketing through the event posters (100 in Number).o Logo Presence across all mentions of the sponsored event.o Logo Presence on the event venue backdrop.o Logo Presence with the event name in the Brochure.o Mention of Bank name in Newsletter and Suno Sharda FM.o Special Title "Event-Sponsor" mentioned across media as "Event Sponsor

Presents "Event Name" in Chorus 2016".o Bank Representative as guests in the event.o Winners of the event to be awarded by the Bank Representatives.o Subsequent Costing for acquiring more than one flagship event after 7 .5 Lal

o Event Sponsor (Non-Flagship Events): Starting 5 Lakh

o Recognition of sponsorship with Bank logo and website link on Chorus website.o Bank sponsorship social media mentions with the particular events mention which

the Bank is sponsoring (5 mentions) (Facebook & Twitter)o Bank provided promotional items or messages inserted in the particular event's

Competition Winner Bags/Packets.o Vendor display of products or services to showcase at the venue of sponsored

event.o 5 VIP ticket pass to Chorus flagship events.o Marketing through the event posters (50 in Number).o Logo Presence across all mentions of the sponsored event.o Logo Presence on the event venue backdrop.o Logo Presence with the event name in the Brochure.o Mention of Bank name in Newsletter and Suno Sharda FM.o Special Title "Event-sponsor" mentioned across media as "Event Sponsor

Presents "Event Name" in Chorus 2016".o Bank Representative as guests in the event.o Winners of the event to be awarded by the Bank Representatives.o Subsequent Costing for acquiring more than one non-flagship event after 5 Lakh

t *2 Events i.e 3 Events +3,00,000. +3 Events i.e 6 Events +2,50,000. t4 Events i.e 10 Events +2,00,000. +5 Events i.e 15 Events +1,50,000r +10 Events i.e 25 Events +1,00,000