PROPOSAL FOR SPONSORSHIP

Visit boston10kforwomen.com or call Conventures at 888-767-RACE

M O N D A YOCTOBER 820

18 TIME12:00 Noon

LOCATIONBoston Common

Formerly the Tufts Health Plan 10K for Women

BOSTON

PUBLICGARDEN

BOSTONCOMMON

CAMBRIDGE

STARTFINISH

Why Sponsor?By sponsoring the Reebok Boston 10K for Women, you will be aligned with one of the premier all women’s health and fitness events in the United States. Your company will have the opportunity to direct market products and services to thousands of consumers. This highly targeted demographic is all about female empowerment and is looking to incorporate your service into their lifestyle. This isn’t just a race. It is a female fitness movement within the greater Boston area.

About the RaceSince its inception in 1977, the Reebok Boston 10K for Women (formerly known as the Tufts Health Plan 10K for Women) has gathered women of all ages each year in the streets of Boston. This festival of fitness attracts an internationally recognized field of elite runners as well as a hugely loyal following of thousands of health-conscious women. More than just a race, this Boston tradition gathers mothers, sisters and friends to celebrate and support women’s strength, health and fitness.

The EventMONDAY, OCTOBER 8, 2018 BOSTON, MA• 10K Road Race• Health & Fitness Expo• Kids Fun Run & Activities• Cash Grant Presentation 33 states and 5 countries were represented in 2017. 90% of the field reside in Massachusetts. 75% of participants were between the ages of 20 – 49. The oldest 2017 participant was 93. Hundreds of children participated in the kids race. 16 women have run the race 41 consecutive years.

AGE OF PARTICIPANTS

GENDER OF SPECTATORS Male: 43% Female: 57%

TOP FIVE STATES PARTICIPANT RESIDENCY• Massachusetts• Maine• New York• Connecticut• New Hampshire

18–24(23%)

25–35(29%)

36–50(26%)

17 and under (12%)66 and over (2%)

51-65 (8%)

KIDS FUN RUN• 1K Walk for Kids• Face Painting• Warm-up• Snacks & Activities

Media CoverageEach year, the all-women’s race draws attending media from across the city and across the sport of running. Media representatives from print, online, broadcast, and radio outlets are accommodated on site to capture the most compelling images and video from the race.

Branding & Activation OpportunitiesOfficial race sponsors are provided branding opportunities through digital and printed material before the race, including social media content, e-newsletter inclusion, and collaborative blog postings with race management. On-site, there are opportunities for a footprint for activation in the Start and Finish area on Boston Common, and along the race course. Each branding and activation component will be customized to fit a particular brand's needs.

SOME OF THE PAST MEDIA OUTLETS INCLUDE:The Boston Globe, Boston Herald, Metro Boston, Boston Business Journal, Mix 104.1, 103.3 AMP, WBZ1030 and the Reebok Boston 10K for Women website.

SPONSORSHIP CONTACTAustin Doering

adoering@conventures.com 617-204-4273

Vision for 2018Now in its 42nd year, the Reebok Boston 10K for Women is giving the event a fresh new look as a celebration of female empowerment through the lens of health and fitness. While we aim to maintain an elite field of runners for 2018, the focus will be on the everyday female athlete who wants to participate in an exciting all-women’s event for the experience it brings.

The Reebok Boston 10K for Women is more than just a road race. It’s a day of power, camaraderie, and triumph amongst friends, daughters, mothers, sisters, colleagues, and even strangers.

About ConventuresConventures, Inc. is New England’s leading special events agency focused on integrated event management, public relations and marketing.

Founded by industry pioneer Dusty Rhodes in 1977, Conventures has been the driving force behind some of the area’s most memorable and effective special events and marketing campaigns for more than 40 years.

For more information about Conventures, please visit conventures.com.