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Proposal for Web Seminar

As of June 18, 2020

2Nikkei xTECH Active Web Seminar Copyrightⓒ Nikkei Business Publications, Inc. All Rights Reserved.

Overview of Nikkei xTECH Active

“A site dedicated to delivering decision-making support in choosing products/services”Nikkei xTECH Active primarily provides information essential in selecting adequate systems — a suite of

articles on key points for selecting products/services, products comparison and examples and actual introduction cases.Nikkei xTECH Active is a site dedicated to lead generation to effectively attract those readers who

proactively gather information as potential customers.

Nikkei xTECH Active focuses on:

Construction• Buildings/houses• Engineering

• “Monozukuri”• IoT• Semiconductors/devices• Designing/analysis• Measurement/control

Manufacturing

• Cloud• Infra construction• Security• Virtualization• Development• Operating apps• AI/analysis• Network• Work-style reform• Mid-sized firms/SMEs• Marketing

I T


Outline of Nikkei xTECH Active Web Seminar (Webinar)

--- Online seminar to introduce your company’s products/services to decision-makersNikkei xTECH Active’s Web Seminar (Webinar) is an online seminar to draw interest of decision-makers responsible for selecting

products/services to the latest information on relevant products/services and actual introduction cases. The online seminar to be given in cooperation with relevant vendors, provides information essential for decision-making processes to select products/services.

We will let about 9,600,000 members using the Nikkei ID membership service know about the webinar and apply to participate init — with particular emphasis on Nikkei xTECH Active readers/Nikkei xTECH readers.

Announcement/participant solicitation Day of Webinar・To accept applications for participation on the

relevant announcement site・To solicit participation especially among Nikkei

xTECH Active readers/Nikkei xTECH readers

・To be held live on the web・To answer questions on the chat・To collect a post-webinar questionnaire (an

option free of charge)Studio in Tokyo is available for pre-recording or live webinar.Remote operation is also available. Please contact in advance.

4 weeks earlier Day of webinar

List of XXX Webseminar participants

--------------------

---------------------------------

List of participants

1 week later

・Webinar’s access URL, ID number and password are mailed to applicants for participation


Nikkei xTECH Active Web Seminar Program

Program・Lecture duration: about 30 minutes

・Questions & answers: about 5 to 10 minutes (real-time Q&A session possible)

・Visual display of slides: the lecturer can freely change slides while speaking.

Studio in Tokyo is available for pre-recording or live webinar.Remote operation is also available. Please contact in advance.

What to be prepared in advance・Information sheet: seminar outline (theme; lecturer’s name, etc.) to be written on a format

・Presentation data: PowerPoint materials to be used in the presentation

・Catalog/pamphlet PDF: materials can be distributed to the audience in the download form

List of webinar participants・After the webinar is over, a list of participants will be provided with the following information:

1) Personal information as given by them when applying for participation

2) Participants’ webinar-time access/exit log

Optional plan*subject to additional fees

・It is possible to ask the audience to fill the post-webinar questionnaire right after the end of the seminar

・It is possible for make the webinar video available on demand afterward

A hybrid of live video and slides available for the webinar

Image

プレゼンター

プレゼンテーションのノート

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Webinar announcement page and advance application form

The announcement page and the application form will be prepared with the information provided in the information sheet

Announcement page・Details of webinar

Title/overview/program/webinar date/number of participants, etc.

・Organizer: Your company

・Co-organizer: Nikkei xTECH Active

*Web seminar is free of charge basis.

Audience application form・The advance application form will be prepared and

managed by Nikkei Business Publications, Inc.

Announcement page

Application form

The “announcement page” has the information provided by your company in the format. Please note in advance that Nikkei BP may make some changes in this page as required.


Image of announcement/participant solicitation

As a way of actively soliciting participation by technology-savvy readers of Nikkei BP, we will use Nikkei xTECH Active, Nikkei xTECH and Nikkei BP Active Targeting Mail to draw traffic to the webinar announcement page.

Nikkei xTECH Active Web Seminar announcement site

We will draw traffic to your company’s seminar announcement page by using Nikkei xTECH, Nikkei xTECH Active, various e-mail magazines and Targeting Mail.

- Production will be undertaken by Nikkei Business Publications, Inc.- Creation of the menu for participant solicitation and production of the webinar

announcement will be undertaken by Nikkei BP. There will be no definite schedule for announcement production and distribution.

- There will be no report pertaining to the menu for participant solicitation.

Drawing traffic from a website

◎Drawing traffic from various e-zine ads

◎Reaching readers of Nikkei xTECHActive and Nikkei xTECH through

Targeting Mail; also reaching participants in past seminars

through Targeting Mail

◎Drawing traffic from Nikkei xTECH Active and Nikkei xTECH

Drawing traffic from e-mail magazines


Post-webinar posting for on-demand viewing

On-demand viewing will be offered in addition, in case the number of lead won’t be reached by live distribution in plan A/B mentioned at P.9-10.

On-demand viewing

Lead acquisition

Following the live webcast, Nikkei xTECH Active will get the webinar data posted for on-demand reviewing. The Editorial Department of Nikkei xTECH Active will write a message to introduce the webcast with a view to enabling those readers who may have missed the live event.

Questionnairefilled


Nikkei xTECH Active Special with webinar video

Review of webinar at Nikkei xTECH Active with webinar video will be offered in addition, in case the number of lead won’t be reached by live distribution in plan C mentioned at P.11

Lead acquisition

Review of webinar as Nikkei xTECH Active Special

Acquire lead at transition to 2nd page.


Plan A

Live

IT Manufacturing/Construction

Expected pre-registered 80 60

Max registration capacity 120 120

Expected participants 40 - 60 30 - 60

The number of lead: (1)IT 80 / (2)Manufacturing, (3)Construction 60

On-demand viewing（Nikkei xTECH Active Video program）

Nikkei xTECH Active Video program will be offered in addition in case the number of lead won’t be reached by live distribution.

JPY 2,000,000 (w/o tax)

Details・Costs for producing webinar announcement page・Creating/administering participation registration form (list of registered applicants

to be provided)・Promoting participation solicitation・Managing webinar・Producing manuscript to solicit participants

Conditions for holding webinar・Personal information of registered applicants to be provided after the webinar with

webinar viewing data.・Participation solicitation period: approx. 4 weeks


Plan B

Live






On-demand viewing（Nikkei xTECH Active Video program）

Nikkei xTECH Active Video program will be offered in addition in case the number of lead won’t be reached by live distribution.

JPY 3,000,000 (w/o tax)






Plan C

Live










JPY 4,500,000 (w/o tax)

Nikkei xTECH Active Special with webinar videoNikkei xTECH Active Special will be offered in addition to offer contract number of lead, in case the number of lead won’t be reached by live distribution.

Lead acquisition

*Refer to P.8


Schedule

From preparations to webinar date

Preparations period Announcement period Webinar date

Week 1 Week 2 Week 3 Week 4 Week 5 Week 6 Week 7 Week 8 Week 9 Week 10 Week 12 Week 12 Week 13

Announcementpage

List ofparticipants

Webinar

Production of announcement

page/traffic-drawing slot

Submission of

information

sheet

List of registered

webinar participants

Announcement period

(participation registration period)

WebinarOrder

placem

ent

Submission of

materials to be

presented during webinar


Policy for providing personal information

Nikkei Business Publications, Inc.’s privacy policy: http://www.nikkeibp.com/privacy.html

Nikkei Business Publications, Inc. provides customer information provided that the following principles are abided by. We would like you to confirm all of them beforehand.

Scope of customer informationCustomer information to be provided specifically includes the “name” of the person concerned, the “name of the company” to which the person belongs, the “name of the section/department” to which the person belongs, the “name of the position” of the person, the “postal code of the company” to which the person belongs, the “address of the company (or home),” the “telephone number of the company (or home),” the “fax number of the company (or home),” the “e-mail address” and the “type of the industrial sector” as registered at the time of registration. We provide your company with information as required by your side. Regarding information concerning the “type of the industrial sector,” classification methods may differ from event to event, please contact the relevant personnel at our side beforehand.

We provide customer information via the “Nikkei BP Lead Gen Support System.” We contact the personnel in charge at your company via e-mail to show how to use the system. In case of inquiries, please contact the Nikkei Business Publications, Inc.’s Lead Support Center (e-mail: [email protected])

Purpose of use of customer informationYour company is requested to use information provided by us only for introducing products/services of your company in relation to the seminar organized or co-organized by your company, where the said information was obtained.

How to use customer informationWhen using customer information provided by us, you are requested to mention, without fail in the first contact with customers, the “name of the event organized or co-organized by your company where the relevant customer information was obtained,” “contact information regarding your company,” “the methods to change, delete or suspend provision of customer information.”

Responsibility for customer information managementYour company is requested to be responsible for managing and using customer information provided by us by complying with the Personal Information Protection Law. Nikkei Business Publications, Inc. shall assume no responsibility even in the event of damage caused to the relevant customer or your company due to an information-related incident.

mailto:[email protected]

Contact Us

Nikkei Business Publications, Inc.Technology Media Division Advertising Dept.

[email protected]. +81-3-6811-80254-3-2 Toranomon, Minato-ku, Tokyo 105-8308 Japan

mailto:[email protected]

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