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PROPOSAL TO ESTABLISH THE UNIVERSITY OF HAWAI‘I
HOSPITALITY AND TOURISM INSTITUTE
Submitted byUniversity of Hawai‘i
Hospitality and Tourism Consortium
The Four Island Experience
Background• University system has a number of leading
edge travel, hospitality and tourism programs.• Many have significant reputations.• Low recognition of the System’s resources.• Industry perception of competition between
various units.• Articulation issues.• Growing recognition of the need for
cooperation.
The Consortium Process
Establishment of the University of Hawai‘i Hospitality and Tourism
Committee
Evolution into the University of Hawai‘i Hospitality and Tourism
Consortium
Recommendation to form the University of Hawai‘i Hospitality and
Tourism Institute
Consortium Members
• Kapi‘olani Community College
• Kaua‘i Community College
• Maui Community College
• Hawai‘i Community College
• University of Hawai‘i at Hilo
• University of Hawai‘i at West O‘ahu
• University of Hawai‘i at Mānoa
MissionFacilitate and support the collaborative
efforts of University of Hawai‘i Community Colleges, University of Hawai‘i at Hilo,
University of Hawai‘i at West O‘ahu, and the University of Hawai‘i at Mānoa in the development and support of system-wide
tourism and hospitality initiatives.
Objectives• Provide a clearly articulated and transparent pathway• Provide a community & international single point of
contact• Shared resources: faculty, library, etc.• Meet workforce development needs• Promote & support innovative research and training• Provide outreach services statewide• Provide leadership in hospitality and tourism industry• Deliver leading-edge professional development and
consultancy services• Encourage economic development through the export
of travel expertise
Institute Management
Advisory CommitteeChancellors
Community RepresentativesIndustry Representatives
RepresentativesFrom System
Offices
StaffExecutive Director
Outreach CoordinatorAdministrative Assistant
UHM Tim Dean
Activities
Integrated Systemwide Academic Policies,
Programs & Initiatives
Represent System
Hospitality, Tourism &
Travel Interests
Marketing and
Outreach Services
Coordinated Professional Development & Outreach Activities
Conduct Cross
Campus Interdisciplinary Research
CoordinationOf
InitiativesBetween Various
Campuses
Operating BudgetExecutive Director $90,000
Administrative support 35,000
Distance course delivery 65,000
Institute inter-Island travel 30,000
Public relations 5,000
Operational supplies 500
Communications 500
Other 3,000
Total $229,000
Budget Notes
• There will be core funding required to support the Institute’s basic system responsibilities.
• Funding from HTA, visitors bureaus and the industry will be sought to appoint part-time outreach coordinators and support activities for each island.
• As the Institute achieves its potential, some of the operating costs could be covered by income from consultancy and professional development activities.
Distance Course Delivery
Facilitators for distance delivery $45,000
Travel and accommodation 20,000
Total $65,000
• Facilitators will support course instructors based at one of the Institute’s members by providing in person support and direction on Neighbor Islands.
• This level of funding will provide for nine courses to be delivered by distance delivery each year.
Initial Startup Expenses
Facility renovation $200,000
Polycom hardware 10,000
Computer hardware 2,000
Total $212,000
• The facility renovation funds will be utilized to upgrade a space within George Hall.
Measures of Institute Effectiveness• Level of success of students.• Level of student demand throughout the system. • Ability of the UH System to meet industry workforce
needs.• Surveys of community groups and organizations to
assess the University’s responsiveness and effectiveness in supporting community and organizational efforts.
• Levels of extramural funding in particular from Asia-Pacific developed by Institute initiated activities.
• Amount and quality of academic, professional development and applied research support obtained by Institute initiatives.
Conclusion• Need for the University to meet the State’s
workforce demands.• Working together, the system can contribute
more efficiently to sustainable and responsible tourism.
• Allow for the best use of human, technological and knowledge management resources.
• Interim Consortium operations continue, using the resources of the TIM School