Date post: | 19-Oct-2014 |
Category: |
Business |
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Murray [email protected]
Twitter: @murrayizwww.linkedin.com/in/murrayiz
140 CHARACTERS OR LESS:My Little Rant, You’re DoingSocial Media Wrong, Tired ofYour Excuses, Something I Hate,What 1 Fan of Yours Can Do
140 CHARACTERS OR LESS My Little Rant, You’re Doing Social Media Wrong,Tired of Your Excuses, Something I Hate, What 1 Fan of Yours Can Do
Tweet: @murrayiz is doing an awesome job presenting to #prsamiami
If you like whatyou hear, pleaseTweet about it /
Post it / Blogabout it
Murray’s Little Rant1.
Tweet: @murrayiz is about to start his Little Rant to #prsamiami
Before We Get Started
?
HowDidYou
HearAbout
Today?
Tweet: @Poll CODE @Murrayiz Txt: CODE to 99503
Tweet: @murrayiz just did an incredible live Twitter Poll #prsamiami
So What
Was ThePoint?
When Was thePhonographInvented?
(October, 1877)
Tweet: @murrayiz is creating a simile between socmed and the phonograph #prsamiami
Name of the1st RealAlbum?When?
(December, 1966)
(Sgt Pepper’s Lonely Hearts Club Band)
That’s
89Years
(And 2 months)
Tweet: I really love the Beatles #prsamiami
When was the
FAXMachine Invented?
1848 by Alexander Bain
But what does thishave to do with
SocialMedia?
Murray
^
The Game
Has BeenChanged
Permanently
In fact…
…the world…
…has permanently changed.(We just don’t yet know how)
And If You’re
NotPlaying
You have NO chance to win
Currently
Tweet: @murrayiz quoted Wayne Gretzky: You miss 100% of the shots you don’t take #prsamiami
Everyone is Doing SocialMedia Wrong
2.
(Including You)
Why?How Many?
“I’m gonnaprint out 1 million post cards
and mail them out today.”(no-one would say this)
@murrayiz thinks everyone is doing Social Media wrong - and I’m beginning to agree #prsamiami
BRAND
Tactic
GoalStrategy
CampaignSocial Media?
Social Media?
Social Media?
Social Media!!!
I’m Tired of Your Excuses3.
767 Million* 2.5x US 10x MLB 8x SuperBowl XLIII 7000x CES 4.5x Delta
And they’ve segmented themselves
*Top 10 Social Media Sites ranked by unique worldwide visitors November, 2008, excluding Blog Platforms; comScore
Segmented??
Murray, please tell me whatdoes that mean for me?
But Murray,I Own the “Purple Store”
But Murray,I Sell Purple Shoes … or Pens
But Murray,My Customers Are Local
@murrayiz is giving us some great examples of different biz’s doing a great job with SocMed #prsamiami
But Murray, Social MarketingJust Won’t Work in My
Industry!
But Murray, I ReallyDon’t Have the Time
But Murray, I only sell to otherbusinesses
But Murray, My Business is OnThe Go
You
Have NoExcuses
@murrayiz I guess I have no excuses for not doing SocMed the right way #prsamiami
Something I Really Hate4.
Cool!
Cooler!!
Huh ???
@murrayiz hates being invited to a party when there’s no-one else there #prsamiami
Huh ???
@murrayiz hates being invited to a party when there’s no-one else there #prsamiami
WHAT ONE OF YOUR FANSCOULD DO
5.
So What? Social Graph?
Murray Goesto SeaWorld(with son)
Murray Tweets And Posts
(11 Tweets)(9 images)(1 video)
Murray Potentially Creates
22,300SeaWorld
Impressions
@murrayiz Social Graphs are very cool!! #prsamiami
That’s
What IThink
(You?)
@murrayiz did an awesome job presenting to #prsamiami
And if you still don’tthink you should be doing it…
Do YouAgree orDisagreeThat SocialMediaWill…
Murray [email protected]
Twitter: @murrayizwww.linkedin.com/in/murrayiz
?
Shameless self-promotion:If you enjoyed this presentation, please
tweet about it. Thx!