SOCIAL PSYCHOLOGYFinal Project - Research Report

NAME STUDENT ID

CHONG YEE CHING 0316102

LIM JERN JACK 0317139

LIONG SHUN QI 0315942

NUR ZALIQAL ZAHER 0317121

Group: Monday (4:00pm – 7:00pm)

Subject: Social Psychology [PSYC0103]

Lecturer: Mr T. Shankar

Course: Foundation in Natural & Built

Environment

Submission Date: 2nd June 2014

ACKNOWLEDGEMENT

1

First, our team members would like to express our sincere gratitude to Mr

Shankar for his guidance and constant encouragement throughout this course,

and also giving this research assignment as well. This project had led us to do a

lot of research that we could learn more about the concepts we had chosen,

which are schema, social learning, bystander effect, physiological needs and

dispositional attribution. At last, we would like to thank all of our group members

of their cooperation, hardworking attitude and making an all-out effort to

complete this project.

2

TABLE OF CONTENT

3

TITLE PAGE

Acknowledgement 1

Introduction 3

Method

Apparatus/ Material 4

Procedure 5

Discussion 6-9

Conclusion 10

Reference 11

Appendix 12-13

INTRODUCTIONAt the beginning of this semester, we were divided into a group of four

students for assignment 3. For this assignment, we were required to conduct a

social psychology conceptual video clip and a presentation for the video.

The objectives of this assignment are to allow students to demonstrate

implementation of social psychology concepts to practical environments and

enhance teamwork ability and leadership. This project also allows students to

recognise and identify the connections among concepts and perspectives within

social psychology and with other disciplines. Besides, students will be able to

apply critical thinking in real world experiences.

This project is divided into two parts. Part 1 is about making up a video

clip by incorporating the concepts we learnt in class and a written report of the

clip. Part 2 is about presenting the video clip to class and conducting a group

presentation that should be approximately 20 minutes.

4

METHODS

(A) APPARATUS/MATERIALS

Camera: We need a camera to record our video clip. A DSLR camera, which

belongs to one of our group members, is used. A cameraman is needed to

hold the camera to record it.

Script: A script is needed to make a video. We have written it out and follow

what we had written when we are recording. This makes sure our recording is

on track.

Handbag: A handbag is needed to show that the boy is robbing.

Book and Pen: These are the main components in this video clip. They show

the schema of people on stealing. People will think that the little boy is

stealing the handbag for money, but actually he just wants a pen and a book

to study.

5

(B) PROCEDURES

1. Confirming the concept

A meeting was conducted to discuss about the concept we needed in the

video. The concepts we had chosen are schema, social learning, bystander

effect, physiological needs and dispositional attribution.

2. Planning a video

After we had done our research, we got some ideas on how we should plan

a video that consists of the five concepts that we had chosen. Then, we

prepared a script for the video. We had also chosen the places where we

were going to shoot the video, which is within the area of the Syopz Mall.

3. Shooting the video

We gathered at the Syopz Mall and started to shoot the video after class.

Although there were many people looking at us, we still continued to take

our recording.

6

DISCUSSION

(A) CONCEPTS

There are 5 concepts used in this video clip. They are schema, social

learning, bystander effect, physiological needs and dispositional

attribution.

1. Schema is a cognitive framework that is automatically created by our

own. It guides us to understanding the world. It can exist for people,

places, events or others. Schemas are formed on our basis of

experience. In this video clip, we had shown people generally would

give a framework towards a robber to snatch a victim’s money,

whereas in our context, we were conveying a different case in which

the boy is actually stealing a book and a pen to study.

2. Social Learning is about individuals learn their behaviour by observing

others’ behaviours. In this video clip, people steal in front of him. This

makes him to feel that stealing is not either morally wrong or an illegal

action. So when he hopes to have a pen and a book to study, in turn he

behaves in a similar manner, which is stealing from others.

3. Bystander Effect occurs when the presence of others hinders an

individual from intervening in an emergency situation. In this video

clip, although there are many people around, no one is willing to lend a

hand. They think that it is none of their business and it might because

they do not know the lady.

4. Physiological Needs are the things necessary to our basic survival, such

as food, water, rest and others. The boy in the video clip needs a pen

and a book to study, so he robs the lady as he finds she has those

things that he is longing for.

5. Dispositional Attribution is where we assume that the cause of an

action is due to a person’s internal characteristics. In the video clip,

7

people think that the lady robbed by a little boy is due to her

carelessness.

8

(B) SUMMARY OF THE VIDEO CLIP

Scene 1

Venue : Taylor’s Old Town White Coffee

One day, a woman had her free time break at Old Town White Coffee. She took

her pen and book out, and started to draw something on it. After a while, she got

a phone call from her friend to ask her out. After paying the bill, she put her

things into her handbag and went to meet her friend.

Scene 2

Venue : Outside Taylor’s Old Town White Coffee

As she was going out from the shop, she did not realise that there was a little

boy staring at her. He quickly snatched her handbag and ran away. She was very

shocked. When she realised what had happened, she chased after the little boy.

There were many people around but they didn’t help her out to chase or stop the

boy. They just stood there and talked about her.

Scene 3

Venue : Staircase beside Taylor’s Foodcourt

She looked around for the little boy. She found her handbag at the staircase and

her things inside the handbag were all dropped out. She checked her things;

nothing had gone, except her pen and a book. She saw the little boy at the

staircase holding her pen to write something. She was shocked because she

thought that the boy would steal her money instead of her stationery.

Scene 4

Venue: Architecture Studio 3

The little boy went to class to see people studying as usual, and then he saw a

guy stealing other’s wallet. Then he got an idea how to get what he want.

9

Scene 5:

Venue: Architecture studio 3

The little boy imagine himself studying, he wanted to study so badly, he wanted

to have a good environment to study, he wanted to have peer to study and have

discussion together.

10

CONCLUSION

Throughout this assignment, we had a better understanding on social

psychology concepts and known how to apply them into our life. We also learnt

how to shoot a video and act it out our scenarios. Although acting was a little bit

hard for us, we had tried our best to act naturally. At last, we managed to finish

our video.

In conclusion, this was a very good experience for us. Besides gaining

more understanding on social psychology, we also enjoyed the fun of video

shooting.

11

REFERENCE

University of Canberra. (2014). Report Writing. Retrieved from

http://www.canberra.edu.au/studyskills/writing/reports

WiseGeek. (2014). What Is Dispositional Attribution? Retrieved from

http://www.wisegeek.com/what-is-dispositional-attribution.htm

Psychology Today. (2014). Bystander Effect. Retrieved from

http://www.psychologytoday.com/basics/bystander-effect

Saul M. (2011). Bandura- Social Learning Theory. Retrieved from

http://www.simplypsychology.org/bandura.html

12

APPENDIX

Script of the video:

1. A lady is enjoying her meal and sketching randomly at a restaurant.

2. A boy is staring at people studying, looking at people stealing.

3. A boy snatches her handbag after she walks out from the restaurant.

4. She chases after the boy.

5. People are looking at them but they are not helping.

6. Pedestrians are talking about the boy and the woman.

7. After the long run, she finds her handbag on the floor.

8. All the things inside her handbag drop on the floor. She checks, but

nothing has gone, except for her pen and book.

9. She sees the boy at a staircase nearby.

10.He is using her pen and book to study.

Narration:

1. A people like me, living in the down town, had no chances to live a

privileged life like others.

2. I got no money not even a penny to buy what I want.

3. What I did, was with my imagination.

4. I imagined myself studying under a confortable environment. I imagined

myself had my peer to learn and discuss with.

5. I went to see people studying as usual. But, I saw one guy stealing other’s

wallet. I had an idea.

6. So, I followed exactly what I saw, and tageted a lady whom were

sketching.

7. Yes, I robbed. I wanted to have it so much.

8. The lady whom I robbed got no one to help her out. Everyone surrounding

was just witnessing the crime to happen without lending a hand.

9. Some people evn blame the lady for being so careless, even a small kid

can rob her.

10.She was looking everywhere, trying to look for her handbag.

11.People were being ignorant, they don’t even want to get themselves

involved.

13

12.And she found it on the floor, nothing important or valuable to her had

gone.

13.She was curious, so she went to look for the little boy.

14.But, only a notebook and a pen I needed to study.

Actors:

1. Boy (Jack)

2. Woman (Ikal)

3. Two Pedestrians (Jerry & Shun Qi)

Setting:

1. Syopz Mall (Rob Scene)

2. Staircase (Alley)

3. Architecture Studio 3

14