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It’s all here for you to use!2017 Social Media/Publicity/Marketing ToolsThis tool kit is designed to help you maximize your event presence and drive more people to the event and specifically to your booth/area.

Reinforce your participation in the show!Enhance the power of your existing marketing efforts by including the Wedding Show – Winter Edition logo and/or information in all of your planned radio, television, online or print advertising before and during the event. It’s a great way to let current and potential customers know they can find you at the show. To make things easy, in this document are logos and sample tag lines.

Know your audience!More than 180 wedding vendors representing cakes, music, flowers, photography, bridal gowns, formal wear and more will be available to help future brides and grooms finish up last minute details or start the complete planning process! As a top wedding planning destination for brides, Shopko Hall & Brown County Arena draws thousands to this successful event!

What do we have for you and what can you do to help? TV spot and its link on YouTube will be sent to you as soon as it is finalized News release for you to use as a reference Artwork for use on social media and on your website Artwork in two sizes for you to print off and use as a poster or handout Suggested copy/tag lines Like us or follow us on our social media platforms Facebook, Twitter and Instagram. That will

make it easier for us to share, like or favorite your posts when you talk about your business at the show.

Tag us on our social media platforms so we know when you’re talking about the show and we can favorite, like or re-tweet

TV SpotThe TV spot can be found on YouTube.

Artwork Social Media & WebsiteFacebook Cover Photo

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Facebook Ad

Facebook, Instagram & Twitter

Website Ads

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Logo

Artwork Poster, Handout & Other ArtPoster (prints as 11x17)

Logo and artwork use disclaimerBy downloading these logos, you agree to the following:

- These event logos are trademarked property of PMI Entertainment Group Expo and Event Production and are strictly intended for exclusive use by PMI Entertainment Group, its sponsors, exhibitors, suppliers and various media outlets for marketing purposes only. These logos cannot be altered in any way other than proportionate sizing.

Suggested Copy and TaglinesGeneral talking points

Please note:Our social media handles are (we use @ReschCenter for all events in all buildings):

@ReschCenter – Twitter @ReschCenter – Instagram Facebook.com/ReschCenter

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Wedding Show – Winter Edition – Northeast Wisconsin’s largest and most prestigious wedding show is getting even bigger as the show expands to Shopko Hall and the Brown County Arena on January 20 & 21. The Wedding Show – Winter Edition is the region’s premier bridal planning event – is the ideal direct marketing opportunity for companies like yours and we welcome your participation in the show. This tool kit is designed to help you maximize your event participation. Included throughout are strategies, tools, templates and ideas to promote your involvement and to drive more people to your booth.Good luck in your preparations for the show and please browse the links below for specific and useful marketing information and ideas.

Sample Facebook posts View the latest wedding trends at the Wedding Show – Winter Edition, January 20-21 at Shopko

Hall & Brown County Arena in Green Bay. Visit http://www.reschcenter.com/events/detail/the-wedding-show for more details.

Visit YOUR COMPANY NAME HERE when you are at the Wedding Show – Winter Edition at Shopko Hall & Brown County Arena in Green Bay.

Visit one of the largest and most popular Wedding Shows in Northeast Wisconsin. Let us help you finish up the last minute details of your special day! Come check us out at booth YOUR COMPANY BOOTH NUMBER HERE for the Wedding Show – Winter Edition at Shopko Hall & Brown County Arena in Green Bay!

Join us January 20-21 at the Wedding Show – Winter Edition as we celebrate our NUMBER year at the event. #WeddingShowGB

Sample Twitter posts

Looking for all the things to complete that wedding checklist? Come stop by our booth #WeddingShowGB

Get your tickets to #WeddingShowGB before it is too late! http://ev3.evenue.net/cgi-bin/ncommerce3/SEGetEventInfo?ticketCode=GS%3APMI%3AEXPO16%3AWSW%3A&linkID=pmi&shopperContext=&pc=&caller=&appCode=&groupCode=EXPO&cgc&_ga=1.182101987.558119683.1481579948

Calling all BRIDES! We’ll be at #WeddingShowGB January 20-21! Get your tickets now at http://ev3.evenue.net/cgi-bin/ncommerce3/SEGetEventInfo?ticketCode=GS%3APMI%3AEXPO16%3AWSW%3A&linkID=pmi&shopperContext=&pc=&caller=&appCode=&groupCode=EXPO&cgc&_ga=1.182101987.558119683.1481579948

We’re excited to be a part of #WeddingShowGB this year! Browse the wedding trend area to see what’s new in the wedding industry at #WeddingShowGB Get a FREE bridal makeover by Paul Mitchell the School Green Bay at #WeddingShowGB

Instagram – post and share photos using following hash tag: Visit us at the #WeddingShowGB! Visit http://www.reschcenter.com/events/detail/the-wedding-show for more details! See you

there! Don’t miss the #WeddingShowGB on January 20-21. Get your tickets today at

http://www.reschcenter.com/events/detail/the-wedding-show

Instagram likes hash tags so add things like #weddings #brides #weddingcake #bridalgowns #onestopshop #WeddingShowGB

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Press Release

Area’s largest Wedding Show even bigger in 2017

Green Bay (December 19, 2016) – Northeast Wisconsin’s largest and most prestigious wedding show is getting even bigger as the show expands to Shopko Hall and the Brown County Arena on January 20 & 21. The Wedding Show – Winter Edition is produced by PMI Entertainment Group. Prospective brides, grooms and anyone interested in weddings will find everything they need to plan and prepare for a wedding with more than 180 exhibitors in two buildings! In order to see everything in a timely manner a new weekend pass is being offered for $12 advance or $15 at the door.

The show offers the latest in photography, invitations, decorations and accessories. There’s no guess work in wedding desserts because you get to taste scrumptious wedding cakes and trendy bakery items. You’ll see an array of floral bouquets to choose from and hear a variety of music options to entertain your guests.

All future brides can register for the "Brides the Brickyard" sponsored by North Shore Bank. Twelve women will be selected to race for $1,000 at the Green Bay Gamblers hockey game at the Resch Center on Friday, February 17, 2017.  Registration is only available at the Wedding Show.

Friday night is the bride’s Cake Dive. Attendees can register on site for a chance to participate in the cake dive and win great prizes. Bridal makeovers will also be offered on Friday.

Saturday features fashion shows at 11a.m. and 1 p.m. where brides will showcase beautiful dresses and modern bridal party needs.

What: The Wedding Show - Winter Edition

When: Friday, January 20, 5 p.m. – 9 p.m. Cake Dive at 8 p.m.

Saturday, January 21, 9 a.m. – 3 p.m. Fashion shows at 11 a.m. and 1 p.m.

Where: Shopko Hall & Brown County Arena, 1901 South Oneida Street, Green Bay

Tickets: Save $2 on advance tickets ($8 advance) available at the Resch Center box office or online at ReschCenter.com until January 19. Admission is $10 at the door.

Media contact:

Terry Charles

PMI Entertainment Group Public Relations Manager

920.405.1194

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