t h e s t o r yo f a n i c o n

a d o c u m e n t , a w i t n e s s , a v i s u a l e x p e r i e n c e ,

d e s i g n e d t o w a l k y o u t r h o u g h t h e s t o r y o f

t h e i m p o s s i b l e m a d e p o s s i b l e ,

t h e s t o r y o f J B L P U L S E .

N O . 0 0

///////

S E P T E M B E R 2 0 1 9

DESIGNED WITH PASSION

puls

e

s o u n d t h a t a m p l i f i e s l i f e

J B L e l e vat e s e x p e r i e n c e s w i t h i m m e r s i v e a u d i o l i s t e n i n g a n d

e x p r e s s i v e d e s i g n t o c r e at e e p i ca n d a u t h e n t i c m o m e n t s

i n y o u r l i f e .

b r i n g

y o u r

p a r t y

t o

t h e n e x t

l e v e l

jbl pulse

p u l s e

“a shining rockstar”

U n i q u e i n i t s o w n g e n r e , a l i g h t i n g s p e a k e r t h at c at c h E S y o u r e m o t i o n s , e n r i c h e s y o u r p a r t y a n d e n a b l e s

y o u t o e n l i g h t a u t h e n t i c m o m e n t s .

A P R O D U C T T H A T R E V O LV E S A R O U N D S E N S E S D E S I G N E D T O B E T H E U LT I M A T E

P A R T Y S O L U T I O N .

W H E N L I G H T A N D S O U N D B E C O M E S Y M B I O S I S

“ t h e i d e a w a s t o e l e v a t e t h e w a y

t h e p e o p l e l i s t e n m u s i c . ”

SOUND YOU CAN SEE

“ a l l o f t h e l i g h t s ”

b y

k a n y e w e s t

f u n f a c t w a n n a g e t i n s p i r e d ?t h e s o n g o f k a n y e w e s t r e p r e s e n t e d

a k e y r o l e f o r t h e d e s i g n e r s d u r i n g

t h e d e v e l o p m e n t o f t h e j b l p u l s e

c o n c e p t o f b l e n d i n g s o u n d w i t h l i g h t .

all of the

lights

“ d u r i n g t h e i d e a d e v e l o p m e n t o f

p u l s e , “ a l l o f t h e l i g h t s ” f r o m k a n y e w e s t

w a s i n l o o p a l l n i g h t .

e v e r y t h i n g s t a r t e d f r o m t h e r e ”

music+light

=emotions

boost

four generationsof pulse

5 h b a t t e r y l i f e

n f c t e c h n o l o g y

I P X 5 R A T E D

1 0 h b a t t e r y l i f e

J B L C O N N E C T t e c h n o l o g y

I N T E G R A T E D C A M E R A

I P X 7 R A T E D

1 0 h b a t t e r y l i f e

J B L C O N N E C T + t e c h n o l o g y

3 6 0 ° S O U N D

I P X 7 R A T E D

1 2 h b a t t e r y l i f e

P A R T Y B O O S T t e c h n o l o g y

3 6 0 ° S O U N D

3 6 0 ° L I G H T S H O W

p u l s e p u l s e 2 p u l s e 3 p u l s e 4

p u l s e 2

p u l s e 4p u l s e 3

9 X 1 1 8 X 1 2 1 0 x 1 3

8 0 % s u r f a c e c o v e r a g e

2 0 0 n i t b r i g h t n e s s

3 2 0 ° l i g h t s h o w

p u l s e

8 X 8

EVOLUTION OFTHE LIGHT

8 0 % s u r f a c e c o v e r a g e

3 0 0 n i t b r i g h t n e s s

3 2 0 ° l i g h t s h o w

6 0 % s u r f a c e c o v e r a g e

3 5 0 n i t b r i g h t n e s s

3 6 0 ° l i g h t s h o w

H I G H D E F I N I T I O N

C O L O R R E P R O D U C T I O N ( 9 5 % )

9 5 % s u r f a c e c o v e r a g e

4 5 0 n i t b r i g h t n e s s

3 6 0 ° f u l l b o d y l i g h t s h o w

p u l s e p u l s e 2 p u l s e 4p u l s e 3

hardware and technologyconstantly improving

p u l s e A P P v . 1

C o l o r / b r i g h t n e s s /

s p e e d a d j u s t m e n t

p u l s e A P P v . 2

T a p / a m b i e n t s o u n d /

d r a w

p u l s e A P P v . 3

C o l o r w h e e l /

C a m e r a c o l o r p i c k e r

/ c u s t o m i z a t i o n

m o d e

p u l s e A P P v . 4

I m p r o v e d u s e r

e x p e r i e n c e

four generationsof digitalexperience

pulse4th generationthe best pulseever

PULSE4th generation

ultimateimprovements

3 6 0 ° j b l s i g n a t u r e s o u n d

3 6 0 ° f u l l b o d y l i g h t s h o w

1 2 h b a t t e r y l i f e

i p x 7 r a t e d

u s b - c c h a r g i n g

p a r t y b o o s t

abstractforms yetmeaningful m

oodb

oard

doublelayer body

materialthicknesscontrol

#prod-uct inspo

soft silhouette

deepwaters

moo

dboa

rd

sharp tosmooth transitons

geometricfadings

#light inspo

liquidcolor blends

raimbowsplash

depthcontrol

EMOTIONSTAKESSHAPELIGHT TRANSLATED INTO FORM AND MATERIAL.JBL PULSE 4 REPRESENTS THE ULTIMATE VERSION OF THE ICONIC PULSE FAMILY.

A FULL BODY LIGHT SHOW, ENGINEERED WITH PREMIUM MATERIALS AND FOWARD THINKING DESIGN.

IMPROVEDuserexperi-enceUSER INTERFACE DESIGNED DESIGNED TO DELIVER A CONVENIENT AND SIMPLE USER EXPERIENCE.SOUND, CONNECTION AND INTERACTION CONTROLS ARE DIVIDED INTO SEPARATED ISLANDS IN ORDER TO CREATE A HIERARCHY OF USAGE FOR THE END USER.

engi-Neeredto wowTHE HEART OF JBL PULSE 4 PULSES OF HIGH TECHNOLOGy.

SOUND AND LIGHT ARE INTEGRATED WITHIN AN

SIMPLEYET AUTHENTICEVERY DETAIL IS THE DESIGNED WITH AUTHENTICITY.A NEW CHARGING INTERFACE IS DESIGNED TO BE SIMPLE AND RECOGNIZABLE.

branded details are placed on unexpected locations, to create an epic moment for the user while discovering the product.

LIGHT WITHDEPTHthe UNIQUE BODY ARCHITECTURE DIFFERENTIATE JBL PULSE 4 FROM HIS PREDECESSORS.

INCREASING DEPTH DEFINED BY THE OUTER TRANSPARENT BODY GIVES AN UNIQUE LOOK TO THE LIGHTSHOWS.

more than aspeaker

the sound comes from top, trough a customized jbl acoustic metal grilleupfiring 360’ sound with dope jbl bass boosted sound.

on the left, the magic moment of the floating jbl logo plate. a magic moment featured by the thick ul-tratransparent outerbody that creates a visual illusion.

detailsmake thedifference

floatinglogo plate

hidden messages

floatingpower panel

d e v e l o p m e n to f a n i c o n

JBL PULSE 4 is Born from the understanding process of his predecessors. every design decision is taken learning and improving from user behaviours.

L E A R N I N G P R O C E S S

every detail is designed with the mission to create an authentic product experience.

material combinations and color matching

d e v e l o p m e n t P R O C E S S

ta i l o r e d e x p e r i e n c e s

Tailored experiencesThe wide and complex array of LEDs are meticulously tunned to deliver a stunning light experience, with smart use of the battery and adaptable to any situation.

5 s ta n d a r d l i g h t s h o w su n l i m i t e d o p t i o n sCOLORS, BRIGHTNESS AND SHAPES ARE THE CUSTOMIZABLE FACTORS THAT TRHOUGH THE APP THE USER CAN CREATE UNLIMITED THEMES.

WAVE

CAMPFIRE

CUSTOMIZED

EQUALIZER

SPIRITUAL

scenario

d e s i g n e d

f o r

a n y

o c c a s i o n

t h e

a d v e n t u r e s

o f

p u l s e

ADVENTURE

POOL

home

camping

P a s s i o n i s at t h e b a s e o f o u r u s e r l i f e s t y l e .

A t J B L , o u r u s e r l i f e s t y l e i s t h e i n s p i r at i o n t h at d e f i n e s t h e

e x p e r i e n c e a r o u n d o u r p r o d u c t s .B e c a u s e , f o r o u r u s e r s ,

e x p e r i e n c e i s t h e c u r r e n c y o f l i f e .

PASSION

A S P E C I A L T H A N K S T O A L L T H E T A L E N T S

I N V O L V E D O N T H I S a w e s o m e P R O J E C T .

t O W H O B E L I E V E D O N T H E D R E A M .

t o w h o m a d e t h e d r e a m h a p p e n .