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Purpose and strategy

Date post: 01-Jul-2015
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Foster self-reliance Leader tools to produce lasting productive systems
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Page 1: Purpose and strategy

Foster self-relianceLeader tools to produce lasting productive systems

Page 2: Purpose and strategy

Why foster self-reliance?

Do for businesses what Steven Covey did for interpersonal relationships

Make comprehensive, simple principles of successful business creation and implementation accessible to every person on earth

Won’t it be great when people in Kinshasa and Manila (and anywhere else) have the full set of tools they need to create and operate productive systems that make them and their families self-reliant?

Foster self-reliance

Page 3: Purpose and strategy

Productive systems

Foster self-reliance

Page 4: Purpose and strategy

Purpose

Strategy Processes

People

Needs Results

Feedback

Simplicity on the far side of complexity

Org

Org

Pers’l

Pers’l

Foster self-reliance

Page 5: Purpose and strategy

Customer segments

Existing businesses

Classic entrepreneurs

Would-be managers

Entrepreneurs of necessity• PEF alumni• Interweave clients• BOP billions

Foster self-reliance

Page 6: Purpose and strategy

Customer segments

Existing businesses

Foster self-reliance

Page 7: Purpose and strategy

Customer segments

Classic entrepreneurs

Foster self-reliance

Page 8: Purpose and strategy

Customer segments

Would-be managers

Foster self-reliance

Page 9: Purpose and strategy

Customer segments

Entrepreneurs of necessity

Foster self-reliance

Page 10: Purpose and strategy

Products and services

Book: It’s your business: Make it simple. Make it last.

Trailhead report

Foster self-reliance

Page 11: Purpose and strategy

Trailhead Insight Examples

Customer Competitive Assessment of Quality

3.0

3.5

4.0

4.5

5.0

5.5

6.0

6.5

7.0

Performance Reliability Maintainability User friendliness

Importance

Satisfaction

Competitor

How Well Are Customers' and Others' Needs Understood?

3.0 3.5 4.0 4.5 5.0 5.5 6.0 6.5 7.0

Mgt Team

Employee

Customer on Eng2

Customer on Agent

Agent

Fabricator

Vendor

Are Processes Aligned to Produce Desired Results?

3.0 3.5 4.0 4.5 5.0 5.5 6.0 6.5 7.0

Mgt Team

Employee

Customer on Eng2

Customer on Agent

Agent

Fabricator

Vendor

Page 12: Purpose and strategy

Products and services

Planning tools and facilitation

Process design and improvement

Certification assistance

Underground MBA

Foster self-reliance

Page 13: Purpose and strategy

What matters most in each segment?

Existing Firms Classic

entrepreneurs

Would-be

Managers

Entrepreneurs

of necessity

Solve a current

problem:

Immediate and

lasting results

Build a

business plan:

Comprehensive

Clear

Easy and cheap

as possible

Considering a

business degree:

Accessibility &

price

Micro-

application of

principles

Page 14: Purpose and strategy

What’s competition like in segments?

Existing Firms Classic

entrepreneurs

Would-be

Managers

Entrepreneurs

of necessity

S: Comprehensive,

simple, speed

W: Gazillion

competitors, many

w/ established

reputation.

O: Online mktg. &

delivery.

T: Piracy

S: Inexpensive or

free, accessible

W: lack of

reputation

O: Online mktg. &

delivery

T: Piracy

S: Teaching skill

W: lack of

reputation

O: Online mktg. &

delivery

T: Piracy

S: Principles

W: lack of

reputation

O: Interweave

T: Distraction

Page 15: Purpose and strategy

Beachheads and campaigns

Existing Firms Classic

entrepreneurs

Would-be

Managers

Entrepreneurs

of necessity

BH: Trailhead

Campaign: Plan

development

Process design

& improvement

Certification

BH: Book

Campaign: Plan

development

Process design

& improvement

Certification

BH: Blog

Campaign:

Course, life-

long learning

subscription

BH: Interweave

Campaign:

Adapt principles

and tools

Page 16: Purpose and strategy

Strategic Objectives

Existing Firms Classic

entrepreneurs

Would-be

Managers

Entrepreneurs

of necessity

Page 17: Purpose and strategy

Funding and financial results

Bootstrap Write, sell book Deliver Trailheads Work with Interweave

Profit for sustainability Equity for contribution Right investors might be

acceptedNot-for-profit for Purpose

501-3-c (?) for contribution

Page 18: Purpose and strategy

Primary purpose:

Foster self-reliance, Assist people (& firms & nations) out of poverty

Values:

Profitable, self-reliant, debt-freeNot-for-profit side (biggest?)Client competence.Simple honesty

Foster self-reliance

Page 19: Purpose and strategy

Would you like to foster self-reliance?


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