How did you attract/address your audience?

Before producing my music magazine, I carried out some audience research. I produced a

questionnaire and asked 15 people from my target audience to fill it in.

I studied these results, and was able to make my decisions through the results. This helped me to appeal to my audience better and appeal to

my audiences needs. For example, from my research, I could see that my audience as well as interviews, wanted to read gig reviews and that the most popular artist at the moment is

Arctic Monkeys.

From this I introduced an interview from the arctic monkeys into my magazine and added a regular gig review article.

I also used my front cover to appeal to my target audience. On my front cover, the boy on my image reflects the look of my target audience. He is an indie looking boy with curly hair and dressed in an indie style. He represents indie because he is in a similar fashion as the indie genre and is looking directly into the camera to entice my

audience. I used the colour red through out my magazine which connotes fierce, and stands out which I think is what the genre indie is all about.

All of the feature articles in my music magazine also are all indie related stories. Each band or artist is from the genre of indie. Also I have articles on Zane Lowe

and Fearne Cotton. These are iconic figures in the indie music world.

The band I interviewed for my double page spread, are also an indie music based band. Their attitude and personality reflect

the style of indie music.