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QR Codes IN THE GARDEN

Date post: 23-Feb-2016
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QR Codes IN THE GARDEN. Henry Staples Judy Funderburk Mary Van Dyke 27 February 2013 Virginia Cooperative Extension Master Gardeners of Northern Virginia. What are QR Codes? Quick Response. A matrix barcode, successor to the grocery-based UPC code Packs more information links - PowerPoint PPT Presentation
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Henry Staples Judy Funderburk Mary Van Dyke 27 February 2013 Virginia Cooperative Extension Master Gardeners of Northern Virginia QR CODES IN THE GARDEN
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Page 1: QR Codes IN THE GARDEN

Henry StaplesJudy FunderburkMary Van Dyke

27 February 2013

Virginia Cooperative ExtensionMaster Gardeners of Northern Virginia

QR CODES IN THE GARDEN

Page 2: QR Codes IN THE GARDEN

What are QR Codes? Quick Response• A matrix barcode, successor to the grocery-based

UPC code

• Packs more information links

• Several competing formats. The square with 3 distinctive corner squares has become prevalent

Page 3: QR Codes IN THE GARDEN

Why use QR codes in a garden?• Provides more info on a sign

• Saves resources on expensive signage

• Appeals to a new set of gardeners – builds community

Page 5: QR Codes IN THE GARDEN
Page 6: QR Codes IN THE GARDEN

How to create a QR Code?•Go to a QR Generator – e.g. Qrstuff.com1. Find your URL (internet address)2. Copy URL3. Go back to the QR Code

Generator site4. Paste in your URL5. There you are!

Page 7: QR Codes IN THE GARDEN

URL Shorteners goo.gl, bitly.com, qrstuff.com

Rutabagas http

://www.hort.purdue.edu/newcrop/afcm/rutabaga.html

Which will be easierFor a phone to read?

Page 8: QR Codes IN THE GARDEN

What size should my QR Code be?•One inch size QR Code for every foot of reading distance

Page 9: QR Codes IN THE GARDEN

Choices?• Educational aspect? What do you want to convey?• Affordability?•Durability?• Color?• Black & White?•Metal Holders – sizes, L x H 5x3, 5x4, 7x5, 11 x 7 • “Paper” e.g. polyester Xerox Never Tear - $55 for 100 sheets• Print – size and type•QR Code - size

Page 10: QR Codes IN THE GARDEN

Here’s an example from Glencarlyn Library• Plant label directs to article

Page 11: QR Codes IN THE GARDEN

Educational aspect ? Where to link?

Page 12: QR Codes IN THE GARDEN

Color is OK

Page 13: QR Codes IN THE GARDEN

Perspective is fine

Page 14: QR Codes IN THE GARDEN

You don’t have to stay inside the box

Page 15: QR Codes IN THE GARDEN

Engaging audience gives better scan rates

Page 16: QR Codes IN THE GARDEN

Curate a longer stay• A study on making an exhibit mobile-friendly(games, pictures, QR scanning)extended stays from 20 minutes to 90 minutes

• Visitors like to turn right when entering

• Scan usage is highest at start

• People stay if they can rest

• Videos get people to stay

Page 17: QR Codes IN THE GARDEN

Some ideas – you are the curator• Historical - Scanning the code sends the user to a set of photos from the same location, but in a different time period.

• A trail of QR codes. Each QR code has a something about that spot, with a hint to the next spot.

March 2009 November 2011

Page 18: QR Codes IN THE GARDEN

Some other ideas•A seasonal slideshow

•Plant labels with a lottery drawing. QR code all the plants you’re selling. Have one of them with a special tag, that when scanned reveals they’ve won the prize.

• *** Interactive ***1) Have the user scan a tag that asks a question …e.g. “Which plants do bumblebees like?” 2) Then, when the user scans another tag, the web page answers the question.

Page 19: QR Codes IN THE GARDEN

QR Codes can be used for tracking• If QR code is scanned, usage details can be reviewed•What % of visitors are scanning? •Does usage increase over time? •Do flowering plants receive the scans? •Will rutabaga finally dethrone tomato as most popular?

Page 20: QR Codes IN THE GARDEN

Mobile-Friendly Content

Page 21: QR Codes IN THE GARDEN

Mobile-Friendly Content on the cheap• Create a Google Drive / Dropbox folder• Change the folder sharing to Public• Create an HTML file using a mobile template• In each file, add content for each QR code• Create QR codes to HTML bookmarks.

• Blah-blah-blah? • Email [email protected] and pictures.

Page 22: QR Codes IN THE GARDEN

More information•MGNV QR Codes in the GardensOur stats, end-of-season summary http://bit.ly/MGNVQR

This presentation, templates, etc.http://bit.ly/MGNVQRPresentation


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