Date post: | 30-May-2015 |
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Health & Medicine |
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2013
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Pharma Online VideoWhen video becomes serious business
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Use of Online Video in your role
Wrap-Up
ABOUT QUADIA
Quadia in the Healthcare Sector
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AGENDA
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• Founded 2004, Focus: Healthcare
• E-learning, Patient Programs, Conferences, Portals (own, branded)
• Medical editing
• own medical editorial staff
• CME
• KOL management
• Own network of KOLs and medical researchers
Quadia Online Video
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Quadia‘s sweet spot
pharma knowledge
videocontent
Online videoplatform
Where technology, content and pharma knowledge meet
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• Oncology TV
• Hematology TV
• BreastCancer TV
• MedTalks TV
Own Channels
Channels
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• independent WebTV channel
• sponsored => „unrestricted medical grants“
• own medical editing
• 70 programs in 2012
Content:
• News programs of congresses, presentations, interviews, CMEs etc.
• DocCheck Integration
OncologyTV
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go to OncologieTV- click here -
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Conference News Program• moderated 30-45 minutes program
• conference highlights of 1 day
• in the setting of a news-/talkshow
• with plenary speakers and german deligates
Pros
• Discussion of results of academic research according to presentation in the conference
• Overview of the most important highlights without travelling to the conference
• Helps physicians to keep up to date in their field
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Demo News Program- click here -
Demo Interview- click here -
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Conference Highlights LIVE• Alternative to participation in conference
• Combination of local event with an international conference
• Live-video link to KOLs on international conferences
Pros:
• Pros of a local event - Meet & Greet with target group
• Live interaction of target group with plenary speakers
• Green - no flight costs - small opportunity costs
• turn-key solution
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A proven concept
• 3 1/2 day program on Schiermonnikoog (island in the north-sea)
• consulted by medical programs committee
• scouts on the ASCO inform colleagues about latest developments on „virtual ASCO“
• accredited with 20 CME points
• Positioned as alternative to travel to Chicago
• more effective, very efficient• less travel• cheaper• green!
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Making of „ASCO on an Island“- click here -
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Program (example)
07:00 Meeting of program-comittee
08:45 Showing Oncologie News
09:30 Virtual ASCO
10:15 Coffee break
10:45 Virtual ASCO
12:00 Lunch
13:00 Virtual ASCO
14:30 Coffee break
15:00 Live-connection to Chicago
16:00 Virtual ASCO & Discussion
17:00 Drinks
19:00 Dinner & more
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• Live & onDemand videobased eLearning
• Interactive
• offers tests and quizzes with direct feedback
Pro
• no travel
• everytime and everywhere - independent on location
• turnkey
CME / eLearning
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eLearning example- click here -
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Reprint 2.0• Video RePrint of a published article in a magazine like "The Lancet"
• Interview with the first 2 and the last author of the article
• Duration 5-7 minutes
• Discussion of highlights of articles
Pro
• more effective than paper - rePrints
• gives research a face
• added value through discussion of an article by known KOLs
• Re-usable (on iPad for Sales, on Webpages (company- and 3rd party))
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Demo Video- click here -
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Promotion
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Blank Page
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References
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Q&A16
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Thank you!
twitter.com/quadia_DEfb.com/QuadiaWebTvDeutschland
Quadia Online Video GmbHKönigsallee 92 a40212 Düsseldorf
+49 211-5403 [email protected]
Address Contact Follow
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