Questionnaire Evaluation

Bethany VaughanCandidate number – 4137

Centre Number - 64135

Gender

MaleFemaleOther

Age

Under 1616-2425-3435-4445-5455+

These results show that the majority of people who answered my questionnaire were women aged 16-24, therefore the results of the questionnaire wil be most applicable to that target group.

• The results connote that most people never buy magazines however those who do are evenly spread between yearly, weekly and monthly. Taking these results into account I will distribute my magazine bi-weekly to try and appeal to those with weekly and monthly buying habits.

Buying Habits

NeverYearlyMonthlyWeeklyDaily

Magazine Type

GossipMusicSportsTVFilmLifestyle

• People bought music magazines most often which highlights their popularity and has encouraged my decision to make a punk music magazine. However, this popularity also means my magazine must be unique in order to stand out from the rest.

Article

Free MP3 Downloads!Behind the scenes with FOB!Free Tickets to download festivalIn new music we trust.Bastille Bad Blood Part II ReviewThe hottest music right now!The top 100 tunes of 2013Up close and personal with P!atD2014 Concerts and FestivalsThe ultimate New Years Playlist!

These results denote that the most popular thing to be included in a magazine was the chance to get a free MP3 download so for this reason I will be including that in my magazine and in my cover lines to attract an audience. The top 100 tunes of 2013 was also a popular article so will me included in my magazine and cover lines on the front cover.

What sell line would make you buy a magazine?

• The most popular responses to this question were sell lines which offered a form of free promotion or prize for example “WIN Free VIP Tickets to see 5SOS!” and “Free Tracks Inside!” therefore I will use similar promotions in the sell lines on my front cover in order to attract an audience and encourage them to buy the magazine.

Sales

Image 1Image 2Image 3Image 4

1 2

3

4

The results make clear that an image in the style of my third image of Dan smith is the most popular style. I believe that this image will fit my magazines genre so will attempt to replicate the style through costume and props of musical instruments.

Layout

123

1 2 3

The layout of ‘KERRANG!’ was most popular so I am going to try and ‘repeat’ (Steve Neale - 1980) features such as the style of the masthead, the red, white, yellow and black house style, and the language used in cover lines.

House Style

1234

House style 3 was the most popular so in my planning I will look at fonts of a similar style to use in my mast head in order to appeal to the desired target audience effectively.

Sell Line

Free MP3 DownloadsCompetitions for tickets to concerts and festivalsVIP Passes£500 of Itunes Vouchers

The most popular sell line was ‘free MP3 Downloads’ so I will be including it in the cover lines of my music magazine in order to attract an audience.

Conclusion

• The results I obtained in my survey have informed me on what to include in my music magazine in order to target and capture an audience. I can now understand what kind of images, layout, and house styles people find attractive and therefore repeat and exploit some of these features to effectively attract an audience. Furthermore I am now able to understand what cover lines and language are appealing and effective in catching an audiences attention and therefore will be using the most popular results in my magazine.