#QuiénEsQuién · 2020-01-31 · REPORT: Academy Awards SPECIAL: 31 Women We Love REPORT: Academy...

#QuiénEsQuién

Quién sets the trend in the Mexican lifestyle market.

AUDIENCE CALENDAR PRODUCTS RATES CONTACT INFOEVENTSTARGET

Influential people of high purchasing power. Our audience crosses generations, including parents and children.

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Target

AGE 25-44 YEARS OLD SEL (SOCIOECONOMIC LEVEL) 95% ABWOMEN 61% MEN 39%

Reader Profile81% of our audience has an University academic level or higher More than 85% enjoys going shoppingMore than 93% looks for opportunities to better prepare professionallyMore than 83% travels for pleasure80% consider themselves up-to-date with technological advances80% purchases luxury items70% % exercises regularlyMore than 60% regularly indulges themselves with beauty treatmentsMore than 60% has an interest in financial and investment topics

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(Audience data)

Website (UU): +5.4 millones

Pageviews: 15,000,000Unique Users: 5,400,000

Total Audience

+8,400,000+89 K

+456,000Print audience

+310 K

+1.5 M

+740 KMonthly Unique Users

Source: Google Analytics

Platforms

AudienceNEXT


PRINTMensual - Nacional

+456.000 Audience

+120.000Print Run

+3.8 Pass Along

Frequency: Monthly

+ 25.000 Subscribers

AudienceNEXT


REPORT: Academy Awards SPECIAL: 31 Women We LoveREPORT: Academy Awards

ISSUE: 421COVER DATE: 1-JanREPORTS: Art Basel Miami. Starting 2019

ISSUE: 422COVER DATE: 1-FebREPORTS: Gift Guide Valentine’s DayThe most attractive couples.

ISSUE: 423COVER DATE: 1-MarSPECIALS: 31 Women We LoveREPORTS: Academy AwardsTRENDS: High-end Watches Geneva

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Calendar


REPORT: Children’s Day.Careyes Art Fair

REPORT: Quién Celebrates Mom

SPECIAL: Influencers’ NightREPORT: Quién Celebrates Dad. Luxury Lab

ISSUE: 424COVER DATE: 1-AprREPORTS: Acapulco Tennis Open. Trend report Spring SummerTRENDS: Bags, Shoes & Accesories

ISSUE: 425COVER DATE: 1-MayREPORTS: Quién Celebrates Mom with a Gift Guide as well as a special of moms and daughters (celebs and society)Travel: vacation destinations. Each year has a different theme.TRENDS: Fragrances

ISSUE: 426COVER DATE: 1-JunSPECIALS: Influencers’ NightREPORTS: Quién Celebrates Dad with a Gift Guide as well as a special of fathers and sons (celebs and society)TRENDS: Summer Skin Care

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Calendar


REPORT: Travel REPORT: The Sexys (Him & Her).Tennis Open Los Cabos

REPORT: Millesime

ISSUE: 427COVER DATE: 1-JulREPORTS: The Dreamiest Spas in Mexico andthe World

ISSUE: 428COVER DATE: 1-AugREPORTS: The Sexys (Him & Her)Cocktails: where to have the best ones accordingto experts. Mexico and the world.TRENDS: Back to School

ISSUE: 429COVER DATE: 1-SepREPORTS: Style Issue.Trend report Fall WinterTRENDS: Accesories

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REPORT: FORMULA 1 SPECIAL: Quién 50REPORT: Women’s Forum

REPORT: Best of the Year

ISSUE: 430COVER DATE: 1-OctREPORTS: Weddings Quien: the events that Quien has coveredTRENDS: Bridal: everything for your wedding. Pink October. Jewelry

ISSUE: 431COVER DATE: 1-NovSPECIALS: Quién50REPORTS: Home Design: the best in the country and the hottest trends.The Most Chic Travel Destinations: a special with the hottest places for your holiday vacationsTRENDS: Watches

ISSUE: 432COVER DATE: 1-DecSPECIALS: Influencer’s NightREPORTS: Christmas & New Year’s Lo + Quién: A Gift Guide with all sorts of options. Jewelry, bags, perfumes, fashion. Even experiences & small details.TRENDS: GADGETS CARS

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DIGITAL PRINT

TAILOR-MADE PROJECTS

INFLUENCER MARKETING

(According to your brand’s needs)

EVENTS1. Standard display, richmedia and premium richmedia.2. Video.3. Social Media.4. Branded Content.5. Newsletter.

1. Traditional Pages

2. Inserts.

3. Print Creativities.

4. Branded Content.

1. 360 packages.

Products


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FORMAT

FORMAT

MEASUREMENTS

MEASUREMENTSSTANDARD DISPL AY

PREMIUM RICH MEDIA

PRICES

PRICES

RICHMEDIA

VIDEO

SOCIAL MEDIA

Interscroller

Reveal banner

Native Ad

Interactive Ad

Facebook

Twitter

Instagram

$500

$300

$500

Boxbanner Richmedia

Halfpage Richmedia

Billboard Richmedia

Leaderboard Richmedia

Superleaderboard Richmedia

Mobile hight banner Richmedia

Mobile banner Richmedia

Floor Ad

Take Over

Interstitial

300x250

300x600

970x250

970x90

728x90

320x100

320x50

320x50

320x50 / 970x250

320x250

320x480

N/A

N/A

N/A

320x50

300x600

970x250

720x90

970x90

320x100

320x50

970x90

995x650

320x480

$13$15

$19

Pre-roll

In-article

In-Feed

Vertical Video

Interactive Video

640x360 (vast) $21

Boxbanner

Halfpage

Billboard

Superbanner

Leaderboard

Mobile hight banner

Mobile standar banner

RatesNEXT

AUDIENCE CALENDAR PRODUCTS RATES CONTACTEVENTSTARGET

Examples

DIGITAL / BRANDED CONTENT

Article$4,500

Photo gallery$4,800

Rich Article$5,400

VideoAsk for Quote

Infographic$5,100

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Rates

$13,000 $15,000$26,000 $15,000 $16,300

SINGLE PAGECut: 21 x 27.5 cm.

Overtake: 22 x 28.5 cm.

BACK INSIDE COVERCut: 21 x 27.5 cm.


DOUBLE PAGE SPREADCut: 42 x 27.5 cm.


CREATIVE SPECS:

Images in 300 dpi in CMYK | Formats: PDF, JPG, EPS o TIFF | Include cut lines | Fonts embedded o text in curves | Identify the file with the client name | In spreads, in a

continuous image, include a break for the binding of 5mm | In cases of continuous texts that near the center, please reserve 5 mm per side.

BACK COVERCut: 21 x 27.5 cm.


FRONT INSIDE COVER + FIRST PAGE SPREAD

Cut: 42 x 27.5 cm.Overtake: 43 x 28.5 cm.

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SIGUIENTE

A celebration of female empowerment, of the talent and drive of certain women that provoke admiration and inspiration.

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Events

Date: Tuesday, October 29, 2019

Attendees: 150

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Platform that recognizes the 50 people that are transforming Mexico. Each year we select the personalities that with their talent, effort and passion are making history and creating new horizons.

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Date: Tuesday, October 29, 2019Attendees: 400

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CONTACT INFO

Sales Director: Fernando [email protected]

International Sales Director: Madelin [email protected]

Contact Email: [email protected]

To see all the Grupo Expansión Media Kits please access:http://mediakit.grupoexpansion.mx/


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#QuiénEsQuién · 2020-01-31 · REPORT: Academy Awards SPECIAL: 31 Women We Love REPORT: Academy...

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