20
Media Kit 2020 Reach the heavy construction market
Media Kit 2020
Reach the heavy construction market
July 2019How to Do Everything Better cover story examines experts’ top tips for machine operation, maintenance, management, safety and business.
March 2019Equipment World issues the first of a four-part series on the construction equipment technician shortage.
January 20192018 Year in Review: Good times have their own problems, with machinery demand outstripping supply, causing many manufacturers and suppliers to scramble.
May 2019Contractor of the Year: Shrock Premier Custom Construction, Loudonville, Ohio, receives Equipment World’s top honor.
March 2019The editorial team of Equipment World wins the Jesse H. Neal Award Best Single Issue of a Magazine, 2019 for their June 2018 “Death by Trench” issue.
® equipmentworld.com | July 2019
REAL? YOU BE THE JUDGE
JOBSITESASQUATCH
PLUS:
YOUR GUIDE XOXOX OX OXO OXOXOXOX OXOXO XOXOXOXXOXOXO XOXXO XOX OXOXXO
EVERYTHING BETTERP. 36: HOW TO DO
EVERYTHING BETTER
October 2019Equipment World Spec Guide & Yearbook details more than 40 machine types, plus takes a look at what has been introduced during the year.
A Supplement to Equipment World Magazine
equipmentworld.com | October 2019
• Hammers/Breakers• Skid Steers/Compact Loaders• Backhoe Loaders• Excavators• Wheel Loaders/Toolcarriers• Crawler Dozers• Scrapers/Motor Graders• Lasers/GPS• Off-Highway Trucks• Trenchers/Directional Drills• Paving Equipment• Telescopic Handlers• Air Compressors
2019-2020
spec guide
Air Compressors
Telescopic HandlersPaving Equipm
entDirectional Drills
Off-Highway Trucks
Lasers/GPSScrM
otor GradersCraw
ler DozersW
hders/ToolcarriersExcavators
Backhoe Loaderseers/Com
pact LoadersHam
mers/Breakers
&yearbookMORE THAN 40 DIFFERENT MACHINE TYPES ORGANIZED BY SIZE
TECH SHORTAGE
March 2019 | EquipmentWorld.com40
T oday’s market heights have put an exclamation point on the construction equip-ment technician shortage, one that’s having a direct impact on contractors.
Contractors can’t find the people they used to hire to take care of the equipment to the level they did in the past. Their go-to dealer-ships have had to raise service rates to keep up with technician
pay raises, an inevitable outcome of demand outstripping supply. Plus, dealerships may not be able to get to their down machine in a timely manner.
The Associated Equipment
special report Part 1 of a four-part series
Call it the perfect storm, one that’s beengathering for decades.
by Marcia Gruver Doyle, Tom Jackson, Don McLoud
Sour
ce: D
akot
a Co
unty
Tech
nica
l Col
lege
®
equipmentworld.com | May 2019
CONTRACTOROF THE YEAR
2019
ShrockPremierCustomConstructionAfter operating from a phone booth,Joseph Shrockstrikes balancebetween business success andAmish faith P.18
2020 Equipment World Media Kit 3
Amazon founder Jeff Bezos has said, “In business, what’s dangerous is not to evolve.” In our industry, rapidly evolving technology, e-commerce competition, and how prospects want to do business have required that we continue evolving to remain successful.
We’ve made it our mission to anticipate what our clients might need to propel their businesses forward. It begins with content and creating the optimal environment for your messaging. Equipment World reaches and engages your audience on several platforms. EDA provides business intelligence and equipment data to better inform decisions. Our digital marketing group can micro-target prospects down to equipment or brands used. Priority Prospects can be used to identify and lead-score your web traffic, so you can proactively target the most likely buyers. And our call center services can be used to nurture or qualify your inbound leads.
But our greatest value is the ability to develop fully optimized plans based on solving your pain point, whether it’s a lack of data, targeting, engagement, lead scoring or post-sales follow-up. What’s your pain point?
Scott Miller, SVP of Sales, Randall-Reilly
Table of Contents
The Randall-Reilly Construction Audience....................................4
Equipment World Audience Overview ...................................... 5-7
Move Prospects From Consideration to Purchase .......................8-9
The Deepest Bench Strength in Construction ............................. 10
Unmatched Audience Insights .................11
The Power of Data in Digital Marketing .............................................12
Priority Prospects ....................................... 13
2020 Editorial Calendar .........................14-15
2020 Print Production Schedule ...............15
2020 Print Specs + Rates .....................16-17
Equipment World Staff ............................18-19
4
904KCONSTRUCTION CONTACTS
The Randall-Reilly Construction AudienceWhether your objective is lead generation, account growth or retention, our proprietary
EDA database provides the largest audience and insights available anywhere.
678KHEAVY
CONSTRUCTION
42KAGGREGATES
132KROAD
CONSTRUCTION
164KGENERAL BUILDING
131KOTHER
27KGOVERNMENT
*Audience data powered by EDA.
2020 Equipment World Media Kit 5
Equipment World Audience Overview
Our audience consists of decision-makers in the construction segments that matter most to marketers. They respond to a variety of platforms – making Equipment World an invaluable marketing channel.
Source: 2019 Equipment World Connectivity Study
5%
Commercial building construction
Utilities
Vocational trucks (dumps, mixers) or material hauling
8%
Roadbuilding, paving, grading, bridge work
14 %
Excavation, site preparation 30% Specialty contracting
2% Other1% Demolition
Primary Business
Position Held
Upper Management
55%
Middle Management
26%
Equipment Staff13%
Other 6%
Top 5 Ways of Getting Industry NewsPrinted
magazines58%
Emailnewsletters
17%Digital
magazines11%
Manufacturer/dealer
websites 9%
Meetings/trade shows
3%
20%20%
6
Equipment World Audience Overview
According to EDA data, Equipment World subscribers have purchased nearly $23 billion worth of equipment since 2014.
Analysis performed by EDA of the top 20 equipment categories financed by Equipment World subscribers since 2014. This analysis includes sale and lease transactions for new equipment only.
Top 20 Equipment Categories financed by Equipment World recipients
Equipment Count Estimated Equipment Value
Exca
vato
rs
CTL/
Skid
Ste
er
Clas
s 8
Truc
ks
Whe
el L
oade
rs
Craw
lers
Indu
stria
l Tra
ctor
s
Util
ity T
ract
ors
Com
pact
ors
Pavi
ng E
quip
men
t
Tren
cher
s
Off
-Roa
d Tr
ucks
Aeria
l Lift
s
Clas
s 7
Truc
ks
Crus
hing
, Scr
eeni
ng,
Mix
ing
Rou
gh T
erra
in
Fork
lifts
Dril
ls
Gra
ders
Cran
es
Engi
nes,
Gen
erat
ors,
Li
ght P
lant
s
Air C
ompr
esso
rs
40,541 27,626 12,697 10,799 9,923 7,209 6,551 5,916 5,701 3,980 3,619 2,723 2,557 2,029 1,582 1,514 1,283 1,042 921 918
$8,720,188,053
$607
,830
,827
$1,7
72,9
93,16
5
$1,8
64,16
1,474
$3,10
6,43
9,95
7
$1,9
01,7
13,6
09
$828
,196,
420
$312
,283
,434
$275
,593
,837
$2,4
64,4
39,11
3
$92,
367,
000
$319
,818
,141
$344
,961
,960
$161
,849
,318
$76,
897,
330
$390
,989
,069
$1,11
4,86
6,34
1
$19,
621,8
00
$19,
383,
000
$781
,446
,269
2020 Equipment World Media Kit 7
Source: 2017 Equipment World Reader Profile
Our recipients use a range of sources for evaluating purchases, making EW an indispensable marketing channel.
Articles in print construction magazines ....................................................57%
Internet research .............................................................................................53%
Articles on construction magazine websites ........................................... 45%
Visit from supplier sales reps or dealers ................................................... 40%
Input from equipment operators ..................................................................37%
Advertisements in print construction magazines.................................... 29%
Attended a dealer event Industry trade shows or conferences ............ 27%
Email newsletters from construction magazines .................................... 26%
Advertisements on construction magazine websites ............................ 23%
Input from technicians .................................................................................. 23%
Direct mail from suppliers or dealers ..........................................................16%
Email promotions from suppliers or dealers .............................................15%
Other ......................................................................................................................1%
None of the above ............................................................................................. 7%
Which of the following have you used in the past 6 months to help you evaluate or select equipment, products or services for your company? (Check all that apply.)
8
Move Prospects From Consideration to Purchase
Moving a prospect from consideration to purchase requires targeting and multiple touches to create engagement. Across print, web, email, newsletters, social media and ad networks, Equipment World’s multi-channel engagement tactics can be leveraged to accelerate your prospects’ decision-making process.
*All counts current as of June 2019
For detailed Equipment World audience information, download Equipment World’s latest audit report at http://www.randallreilly.com/audit/
ConstructionContacts
904K
Equipment World Magazine
Recipients214K
Equipment World Website Monthly Unique Visitors
209K
Equipment World Newsletter
Subscribers55K
Construction Emails 410K
AdNetwork
1.4MMMonthly
Mobile Visits139K
Social Followers134K
2020 Equipment World Media Kit 9
Print214K Annual ReachEquipment World magazine is the preferred medium of our vast construction audience. The addition of pre-qualified recipients identified quarterly from our proprietary EDA database ensures your marketing will reach a continually expanding base of qualified buyers, with editorial content customized to their interests.
Website 209K Unique Monthly VisitsWhen it comes to staying on top of up-to-the-minute industry news, business tips and the latest technology, contractors turn to EquipmentWorld.com. The immediacy of this content provides opportunities to continually engage with your target audience, support conversion-based campaigns, and drive traffic to your website.
Newsletters55K RecipientsEquipment World’s daily email newsletter targets an exceptionally engaged audience, offering easily digested news, industry thought pieces, and a way to reach your targeted prospects.
BetterRoads serves the information needs of construction contractors involved in highway, road and bridge construction, winter maintenance, and other highway-related projects.
10K+ RecipientsEquipment World’s Big Iron Dealer weekly email newsletter and department puts your message in front of dealers and rental houses that sell, rent, lease and service all types of new and used construction equipment.
Channel selection matters. Research on print and digital campaigns conducted over the span of eight years strongly supports how print boosts digital performance across several key attributes, including purchase intent. Why? Neuroscience has shown that paper-based reading is associated with stronger transfer to long-term memory, recall and overall comprehension.
Brand Awareness
Brand Favorability
Brand Purchase Intent
Source: Milward Brown Digital, 2007-2015
Average Brand Lift Online vs. Online + Print
Online + PrintOnline
10%
4% 4% 4%
10%11%
10
The Deepest Bench Strength in Construction
With Equipment World and its sister brands, Randall-Reilly has the deepest bench strength in construction. These platforms provide a highly targeted means for marketers to reach professionals who buy, sell, service or operate equipment.
The leading information source for the landscaping industry
totallandscapecare.com
This go-to landscaping resource gives landscapers the latest in design, maintenance and management ideas, in addition to delving into product information and industry news.
Devoted to vocational trucks Classes 3-6
hardworkingtrucks.com
The daily Hard Working Trucks newsletter delves into news and reviews of pickups and medium-duty work trucks. In addition to covering the latest from truck manufacturers, the site covers a variety of vocational truck accessories and components.
Top Bid delivers reliable equipment values
topbid.com
Top Bid’s auction results are highly standardized and verified. Top Bid double checks all auction listings to ensure the model number, serial number and year of manufacture agree.
2020 Equipment World Media Kit 11
Unmatched Audience Insights
Randall-Reilly’s EDA can help you transform the way you look at sales and marketing
Data-driven Intelligence on Nearly 1 Million Construction Equipment Buyers*
Target qualified sales and service prospects
Anticipate purchasing cycles
Assess competitor market share
See growth trends/emerging markets
Guide strategic planning
Integrate EDA data directly in your CRM
Integrate EDA’s custom segments into your marketing automation tool
See The Power of Data in Digital Marketing section to learn more about how our digital services group uses EDA data to micro-target prospects down to equipment or brands used.
Ask your Randall-Reilly sales representative for a demonstration of how EDA can power your marketing efforts or schedule a demo today at info.randallreilly.com/eda-demo-request
*Includes construction equipment, logging equipment and utility tractors financed Jan. 1, 2011 through June 30, 2018.
Proven Equipment
BuyersEDA collects data from all 50 states on buyers that finance new and used construction equipment. Our insights are gleaned from many sources including UCC-1 forms, which creditors file to give notice that they have an interest in the person or property of a debtor.
BY RANDALL-REILLY
12
The Power of Data in Digital Marketing
Our in-house digital services group is staffed by more than 150 certified professionals who individually manage search, display, social, native, aggregator and video/radio channels. As a Google Premier Partner, we are among the first to have access to Google beta products, as well as late breaking insights, best-in-class practices and exclusive briefings.
The audience data amassed from our brands and EDA provide exclusive insights into equipment ownership, brand preferences, and propensity to buy. This data can be matched with Google and Facebook audiences to create your custom audience list, so your campaigns reach your specific target. For more on how you can harness the power of data in digital marketing, click here.
Our audiences built by data can be targeted through multi-channel campaigns.
2020 Equipment World Media Kit 13
Priority Prospects
Seventy-percent of the decision-making process occurs before the B2B buyer talks to a sales rep. Wouldn’t knowing what and when a prospect is going to buy be a significant game changer? With Priority Prospects, we will analyze your website visitor traffic and identify matches to our verified EDA Prospect Profiles. This will allow you to engage active equipment buyers before your competitors do.
Matches DeliveredDaily emails with lead scoring
and report downloads, including your matches, Prospect Profile
links, and pages viewed.
Your Sales Follows UpSales team uses data to
engage and prioritize prospects most likely to buy.
Easy SetupTracking code placed on your
web pages.
General Construction Target
Heavy Construction ContractorSTEP 1 STEP 2 STEP 3
Lead Score: 89325 Units138 CAT72 Volvo
72 GradallAvg. Age: 5 yrs
Daily Lead Score Email Prospect ProfileHighly Accurate Predictive Scoring
YIELDEDYIELDED
Predictions Actual Buyers Purchase Volume
Top 10%of Predicted
Buyers
42%of Buyers
54%of Purchase
Volume
*Source: 2017 Forbes, How to Turn B2B Buyers into Sales Leads, According to Data
14
2020 Editorial Calendar
MonthCover
(includes Machine Matters)
ConExpo-Con/Agg Coverage
Buying Guide Attachments QuickData Management/
MaintenanceWebsite coverage Road Works Month Technology Safety
WatchHeavy Trucks
(new products, news and trends)
ProPickup
January ExcavatorsCompact track loaders and attachments
Demolition attachments Dozers Tires World of Concrete Concrete pavers January x x x
February Compact track loaders
ConExpo-Con/Agg show planner (polybagged with issue)
Earthmoving attachments The Rental Show Recycled materials and
WMA February x x x
March Skid steers ConExpo-Con/Agg website coverage
Landscaping attachments
Directional drills Oil analysis
• ConExpo-Con/Agg • AEMP
Management Conference
World of Concrete Review March x x x
April Wheel loaders ConExpo-Con/Agg after show report Excavators Work zone safety April x x x x
May Contractor of the Year
ConExpo-Con/Agg after show report
Asphalt pavers and compactors Backhoes Vocational trucks What it takes to be an
emergency road contractor May x x
June Compact utility loaders
ConExpo-Con/Agg after show report
Landclearing attachments Trenchers Rental report Graders June x x x x
July Artics Lifting attachments Skid steers Failure analysis Asphalt pavers July x x x
August Dozers Excavators and attachments
Compact excavators
Used equipment report
Stringline vs. stringless in concrete paving August x x x x
September Compact excavators
Cleanup/Snow removal attachments
Wheel loadersCleaning and detailing heavy equipment
How to choose the right compactor September x x x
Spec Guide Spec Guide
October Directional drills Skid steer attachments
Double-drum compactors
Hiring your first mechanic
AEMP Equipment Shift Conference Cold planers October x x x x
November Heavy trucks Trailers Excavator attachments
Compact excavators
Landclearing attachments SEMA Show 2020 Bridge Inventory November x x
DecemberAEMP Technician of the Year/ Backhoes
Concrete/ Asphalt attachments Artics Top rollouts (roadbuilding
products) December x x x x
2020 Equipment World Media Kit 15
2020 Editorial CalendarISSUE Ad Close Date Creative Due
January 11/19/19 11/27/19
February 01/02/20 01/09/20
March 01/29/20 02/06/20
April 02/27/20 03/06/20
May 03/27/20 04/06/20
June 04/29/20 05/07/20
July 05/27/20 06/04/20
August 06/29/20 07/07/20
September 07/30/20 08/07/20
October 08/27/20 09/04/20
Spec GuideOctober 08/18/20 09/03/20
November 09/28/20 10/06/20
December 10/23/20 11/02/20
2020 Print Production Schedule
MonthCover
(includes Machine Matters)
ConExpo-Con/Agg Coverage
Buying Guide Attachments QuickData Management/
MaintenanceWebsite coverage Road Works Month Technology Safety
WatchHeavy Trucks
(new products, news and trends)
ProPickup
January ExcavatorsCompact track loaders and attachments
Demolition attachments Dozers Tires World of Concrete Concrete pavers January x x x
February Compact track loaders
ConExpo-Con/Agg show planner (polybagged with issue)
Earthmoving attachments The Rental Show Recycled materials and
WMA February x x x
March Skid steers ConExpo-Con/Agg website coverage
Landscaping attachments
Directional drills Oil analysis
• ConExpo-Con/Agg • AEMP
Management Conference
World of Concrete Review March x x x
April Wheel loaders ConExpo-Con/Agg after show report Excavators Work zone safety April x x x x
May Contractor of the Year
ConExpo-Con/Agg after show report
Asphalt pavers and compactors Backhoes Vocational trucks What it takes to be an
emergency road contractor May x x
June Compact utility loaders
ConExpo-Con/Agg after show report
Landclearing attachments Trenchers Rental report Graders June x x x x
July Artics Lifting attachments Skid steers Failure analysis Asphalt pavers July x x x
August Dozers Excavators and attachments
Compact excavators
Used equipment report
Stringline vs. stringless in concrete paving August x x x x
September Compact excavators
Cleanup/Snow removal attachments
Wheel loadersCleaning and detailing heavy equipment
How to choose the right compactor September x x x
Spec Guide Spec Guide
October Directional drills Skid steer attachments
Double-drum compactors
Hiring your first mechanic
AEMP Equipment Shift Conference Cold planers October x x x x
November Heavy trucks Trailers Excavator attachments
Compact excavators
Landclearing attachments SEMA Show 2020 Bridge Inventory November x x
DecemberAEMP Technician of the Year/ Backhoes
Concrete/ Asphalt attachments Artics Top rollouts (roadbuilding
products) December x x x x
16
2020 Print Specs
Ad Sizes Ad Size Non-Bleed Ad Size W/Bleed Ad Trim Size
2-Page Spread 15.25” × 10” 16” × 10.75” 15.75” × 10.5”
Full Page 7.375” × 10” 8.125” × 10.75” 7.875” × 10.5”
1/2-Page Spread Horizontal
15.75” × 4.5” 16” × 5.375” N/A
2/3-Page Vertical 4.5” × 9.5” N/A N/A
1/2-Page Island 4.5” × 7.375” N/A N/A
1/2-Page Horizontal 7” × 4.5” N/A N/A
1/3-Page Square 4.5” × 4.5” N/A N/A
1/3-Page Vertical 2.25” × 9.5” N/A N/A
1/3-Page Horizontal 7” × 2.75” N/A N/A
1/4-Page Vertical 3.375” × 4.5” N/A N/A
1/4-Page Horizontal 4.5” × 3.5” N/A N/A
1/4-Page Banner 7” × 2.25” N/A N/A
1/6-Page Vertical 2.25” × 4.5” N/A N/A
1/6-Page Horizontal 4.5” × 2.25” N/A N/A
Media & File Formats File RequirementsThe preferred format for press is High Quality Print PDFs. Include all registration marks, embed images and outline fonts. PDFs must contain only 4-color process images (CMYK). Two-page spreads should be prepared as one complete file to ensure proper bleed.
Image RequirementsAll images for ads and special sections should be color-corrected and provided at or above our minimum resolution requirement of 300 dpi.
• Mode: CMYK (convert all RGB and spot colors)
• Format: .tif, .eps or .jpg
If files are prepared improperly and mechanical requirements are not met, Randall-Reilly cannot guarantee the production capability or quality of the ad. All ads submitted should be suitable to print as is. Randall-Reilly cannot be responsible for any errors in content.
Alternate File Formats AcceptedAdobe Native Application Files (.ai, .indd, .psd). Ads created in an unacceptable format cannot be accepted and will need to be resubmitted or recreated.
2020 Equipment World Media Kit 17
2020 Print Specs + Rates
Cover Positions
Rate includes four-color process — not subject to volume discounts beyond the 12-time rate.
Premium Positions
• Cover 2 Spread: Plus 20%
• Back Cover: Plus 20%
• Other Required Positioning: Plus 10%
Premium Positions & Inserts
Contact your sales representative for more information.
Color Fees
Rates include the standard four-color process. Matched fifth PMS color $750.
Production & Handling Charges
Production charges will be billed at a non-commissionable rate.
• Ad Design: $140 - $360
• Redesign/Resize: $75 - $165
• Text Changes: $30 - Up
• Photo Scans: $50 - Up
• Duplicate Digital Files: $30
Run of Book Advertising Rates*
*All Rates are Gross, Four-Color
Four-Color Rates 1X 3X 6X 24K
2-Page Spread $28,119 $27,568 $27,017 $26,476
Full Page $18,784 $18,416 $18,055 $17,694
2/3-Page Vertical $15,116 $14,819 $14,529 $14,238
1/2-Island $12,210 $11,721 $11,253 $10,802
1/2-Page Horizontal $9,392 $9,016 $8,656 $8,310
1/2-Page Vertical $9,392 $9,016 $8,656 $8,310
1/3-Page Vertical $6,199 $5,951 $5,713 $5,484
1/4-Page Horizontal $4,696 $4,508 $4,328 $4,155
1/4-Page Vertical $4,696 $4,508 $4,328 $4,155
18
Equipment World’s Staff
Going the extra mile.Equipment World’s mission is to provide thought-provoking perspectives and deep analysis of the issues affecting the construction industry. Our team of professional journalists is committed to creating the engaging, focused and trusted editorial content that will help construction professionals manage their businesses.
Editorial DirectorMarcia Gruver Doyle800-633-5953 [email protected]@EWEditor
Online Editor Wayne Grayson800-633-5953 [email protected]@Equipment_World
Executive EditorTom Jackson800-633-5953 [email protected]@Tier4Tom
Marcia Gruver Doyle is the editorial director of the Construction Division of Randall-Reilly. She’s been reporting on construction for more than 30 years, and has been the chief editor of Equipment World since it was launched in 1989. Marcia is a graduate of Greenville University in Greenville, Illinois.
Wayne Grayson is the online editor for Equipment World. He manages the brand’s daily content and social media, and has a keen interest in how technology is transforming construction. Wayne is a graduate of The University of Alabama and is the lead technical writer.
Tom Jackson is the executive editor for Equipment World magazine. He has been writing about construction and related markets for 26 years. A graduate of The University of Alabama, Tom is also an Army veteran.
Senior EditorDon McLoud800-633-5953 [email protected]
Don McLoud covers roadbuilding and safety issues and serves as Data Editor for the Equipment World Spec Guide. He was a newspaper journalist for 25 years after graduating from Wake Forest University in Winston-Salem, North Carolina.
2020 Equipment World Media Kit 19
Equipment World’s Staff
Mike Reilly Chairman Emeritus
Brent Reilly President & CEO
Kim Fieldbinder CFO
Linda Longton SVP Editorial & Research
Robert Lake SVP Acquisitions
& Business Development
Scott Miller SVP Sales
Prescott Shibles SVP Data
Nick Reid SVP Digital Services
Julie Arsenault SVP Strategy & Marketing
Jeff Crissey OEM & Aftermarket Director
Find Equipment World online: equipmentworld.com
facebook.com/EquipmentWorld
twitter.com/Equipment_World
youtube.com/EquipmentWorld
Equipment World
pinterest.com/EquipmentWorld
Seth has significant experience in marketing, recruiting and transportation. His career highlights include director of recruiting at Knight Transportation and enrollment manager at University of Phoenix. Seth has a Bachelor’s Degree in marketing from Northern Arizona University and an MBA from University of Phoenix.
Vice President, Strategic Accounts Michael Newman800-633-5953 [email protected]
Director Of Media Sales Seth Becker 800-633-5953 [email protected]
During his 21-year career with Randall-Reilly, Michael has been instrumental in the development of the company’s digital initiatives. He served as director of web development, director of digital services for construction and construction national accounts executive.
randallreilly.com
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Randall-Reilly is the leading B2B data company in trucking, construction, agriculture and other industrial markets. Their proprietary data, with equipment-level intelligence, builds exclusive market insights and drives exceptional outcomes. More than 4,400 clients in sales, marketing and recruiting utilize Randall-Reilly’s data-driven platforms, services and media to reach their audiences. Headquartered in Tuscaloosa, Alabama the company also has offices in Charlotte, North Carolina, Anniston, Alabama and Draper, Utah.
