+ All Categories
Home > Documents > REAL TV, REAL LOCALstatic.villagesoup.com/vstv/pdfs/CoverageMap.pdf · Facebook: • Weekly Mention...

REAL TV, REAL LOCALstatic.villagesoup.com/vstv/pdfs/CoverageMap.pdf · Facebook: • Weekly Mention...

Date post: 17-Jul-2020
Category:
Upload: others
View: 0 times
Download: 0 times
Share this document with a friend
2
EVENING REPORT EVENING REPORT VStv News & Weather – Morning & Evening regional news coverage—as well as a briefing on headlines from around the state. Plus in-depth Midcoast weather reporting and forecasts. “Morning Report” David Troup – Anchor Lyn Tesseyman – Weather “Evening Report” Nancy Nickerson – Anchor Tyler Southard – Weather Above the Fold A daily news follow-up program featuring interviews and panel discussions with news makers, public officials, journalists, and thought-leaders from around the region. is program will attempt to drill down deeper into the major stories of our region by talking directly with the folks behind the headlines. Alan Hinsey–Host and Moderator Game of the Week VStv also plans to begin the “Game of the Week” in January—a local high school game, broadcast live, each week in three-camera hi-def coverage. Soup Du Jour is is our daily serving of talk for the Midcoast. We’ll cover arts, entertainment, authors, human-interest stories, events, and fun interviews with the broad range of interesting, outstanding, hard working, and sometimes quirky folks that make up this amazing place we call home. Jenn Johnson – Co-host Chris Quimby – Co-host Vicki Doudera – Co-host Your Daily Sports FixA daily wrap up of local and regional sports stories, scores, highlights— and interviews with coaches, players, and fans. Plus a sports roundtable complete with endless speculation and prognostications by our local experts. Scott Anthony Smith – Host Ken Waltz – Contributor Mark Haskell – Contributor NOSH with Kerry Altiero and Lani Stiles VStv plans to launch its very own food and cooking pro- gram in January. e program is called “Nosh” and will be hosted by Kerry Altiero, owner/chef at Café Mi- randa and Miranda Catering in Rockland, and Lani Stiles, owner/chef at Megunticook Market and Catering in Camden. In addition to in-studio interviews and cooking, Kerry and Lani will be reporting from farms, kitchens, restaurants, and dinner tables all across Midcoast Maine. ey will focus on fresh local foods, the farm-(and dock)-to-table movement, and generally everything we all love about the vibrant food scene in Maine. It will be fun, informative and, of course, always delicious. REAL TV, REAL LOCAL VStvthe only full service commercial TV station exclusively serving the Midcoast and Central Maine. Local news, weather and sportsplus politics, arts, health, business, local talk, food, nd much, much more. VStv’s content and production values will match (or exceed) those of the Portland and Bangor-based TV stationsand our ad prices will be the best in the state. Midcoast and Central Maine are often overlooked (and underserved) markets VStv can place your targeted ads right in the heart of that regionat a price you can afford.
Transcript
Page 1: REAL TV, REAL LOCALstatic.villagesoup.com/vstv/pdfs/CoverageMap.pdf · Facebook: • Weekly Mention with a link to your business’s Facebook Page (if applicable) Total Investment:

EVENINGREPORTEVENINGREPORT

VStv News & Weather – Morning & Evening regional news coverage—as well as a briefing on headlines from around the state. Plus in-depth Midcoast weather reporting and forecasts.

“Morning Report”• David Troup – Anchor• Lyn Tesseyman – Weather

“Evening Report”• Nancy Nickerson – Anchor• Tyler Southard – Weather

Above the Fold – A daily news follow-up program featuring interviews and panel discussions with news makers, public officials, journalists, and thought-leaders from around the region. This program will attempt to drill down deeper into the major stories of our region by talking directly with the folks behind the headlines.

• Alan Hinsey–Host and Moderator

Game of the Week – VStv also plans to begin the “Game of the Week” in January—a local high school game, broadcast live, each week in three-camera hi-def coverage.

Soup Du Jour – This is our daily serving of talk for the Midcoast. We’ll cover arts, entertainment, authors, human-interest stories, events, and fun interviews with the broad range of interesting, outstanding, hard working, and sometimes quirky folks that make up this amazing place we call home.

• Jenn Johnson – Co-host• Chris Quimby – Co-host• Vicki Doudera – Co-host

Your Daily Sports Fix– A daily wrap up of local and regional sports stories, scores, highlights—and interviews with coaches, players, and fans. Plus a sports roundtable complete with endless speculation and prognostications by our local experts.

• Scott Anthony Smith – Host• Ken Waltz – Contributor • Mark Haskell – Contributor

NOSH with Kerry Altiero and Lani Stiles – VStv plans to launch its very own food and cooking pro-gram in January. The program is called “Nosh” and will be hosted by Kerry Altiero, owner/chef at Café Mi-randa and Miranda Catering in Rockland, and Lani Stiles, owner/chef at Megunticook Market and Catering in Camden. In addition to in-studio interviews and cooking, Kerry and Lani will be reporting from farms, kitchens, restaurants, and dinner tables all across Midcoast Maine. They will focus on fresh local foods, the farm-(and dock)-to-table movement, and generally everything we all love about the vibrant food scene in Maine. It will be fun, informative and, of course, always delicious.

REAL TV, REAL LOCALVStv—the only full-service commercial TV station exclusively serving the Midcoast and Central Maine. Local news, weather, and sports—plus politics, arts, health, business, local talk, food, entertainment,and much, much more.VStv’s content and production values will match (or exceed) those of the Portland- and Bangor-basedTV stations—and our ad prices will be the best in the state.Midcoast and Central Maine are often overlooked (and underserved) markets. VStv can place your targeted ads right in the heart of that region—at a price you can afford.

Page 2: REAL TV, REAL LOCALstatic.villagesoup.com/vstv/pdfs/CoverageMap.pdf · Facebook: • Weekly Mention with a link to your business’s Facebook Page (if applicable) Total Investment:

Primary reach:15,000 HHs ~ 37,500+ Anticipated Viewers

Waldo County (25 towns): Belfast, Belmont, Brooks, Burnham, Frankfort, Freedom, Islesboro, Jackson, Knox, Liberty, Lin-colnville, Monroe, Montville, Morrill, Northport, Palermo, Prospect, Searsmont, Swanville, Stockton Springs, Thorndike, Troy, Unity, Waldo, Winterport Knox County (18 towns):Appleton, Camden, Cushing, Friendship, Hope, Isle au Haut, Matinicus Isle, North Haven, Owls Head, Rockland, Rockport, Saint George, South Thomaston, Thomaston, Union, Vinalhaven, Warren, Washington

Same footprint as our print media partners*, and more Courier Gazette (Rockland region) Camden Herald (Camden region) Republican Journal (Belfast region) * Total Subscribers: 11,000 Readers: 27,500

Bangor DMA A & B Coverage

Portland DMA A & B Coverage

Secondary reach:40,000 HHs ~ 100,000+ Anticipated Viewers

20,000 TWC HHs in “Augusta band” – Androscoggin, Franklin, Kennebec, Lincoln, Oxford, & Sagadahoc Counties20,000 TWC HHs in “Bangor band” – Hancock, Penobscot, Piscataquis, & Somerset Counties

Video on Demand:Streaming Free On-linewww.vstv.me • www.knox.villagesoup.comwww.waldo.villagesoup.com5,000 SubscribersUnique Visitors*: Knox: 85,000 … Waldo: 31,000Pageviews*: Knox: 1,300,000 … Waldo: 307,000*Timeframe: 30 Days

Midcoast Maine and BeyondTotal HHs: 55,000Total Viewers: 137,000HHs = HouseholdsTWC = Time Warner Cable

Time Warner Cable Channel 88REAL TV, REAL LOCAL

Morning Report and Evening Report1 Airing: $100/spot2 Airing: $85/spot3 Airing: $70/spot

Above the Fold / Soup du Jour / Sports Fix1 Airing: $75/spot2 Airing: $50/spot

Nosh 1 Airing: $50/spot 2 Airing: $30/spot

“No Bump Guarantee”• A 25% premium (added to your “single ad” rate) will guar-

antee you won’t get bumped out of a program

Discounts$1 – $500: No Discount$501 – $1,000: 5% Discount$1,001+: 10% Discount(Investment must be spent in a consecutive two-week window.)

5% Discount off the total if balance paid at time of contract signing

Morning Report and Evening Report Quarterly Sponsorship Includes: (Guaranteed not to be bumped)

• 585 :30 Spots (3 per show or 9 per day, 5 days a week, for 13 weeks); • Plus over 146 minutes of credits & mentions

On-line (via Village Soup):• Full newcasts shown daily online and will include all :30 spots, credits &

mentions. • A banner ad (in the upper right corner of the page) that will link to the

sponsor’s websiteFacebook:

• Weekly Mention with a link to your business’s Facebook Page (if applicable)Total Investment: $25,000Avg. Est. Value: $49,500+

Nosh Quarterly Sponsorship Includes: (Guaranteed not to be bumped)

• 390 :30 Spots (3 per show or 6 per day, 5 days a week, for 13 weeks); • Plus over 97 minutes of credits & mentions.

On-line (via Village Soup):• Full program shown daily online and will include all :30 spots, credits &

mentions• A banner ad (in the upper right corner of the page) that will link to the

sponsor’s websiteFacebook:

• Weekly Mention with a link to your business’s Facebook Page (if applicable)Total Investment: $12,500Avg. Est. Value: $15,500+

Franchises (in Morning Report and Evening Report): Marine Forecast “Brought to you by ...” and State and National Headlines “Brought to you by ...”: Cost $50 per Program per Day

Above the Fold / Soup du Jour / Sports Fix Quarterly Sponsorship Includes: (Guaranteed not to be bumped)

• 390 :30 Spots (3 per show or 6 per day, 5 days a week, for 13 weeks); • Plus over 97 minutes of credits & mentions

On-line (via Village Soup):• Full program shown daily online and will include all :30 spots, credits &

mentions• A banner ad (in the upper right corner of the page) that will link to the

sponsor’s websiteFacebook:

• Weekly Mention with a link to your business’s Facebook Page (if applicable)Total Investment: $15,000Avg. Est. Value: $23,000+

Game of the Week (Home Games) Sponsorship Includes: (4 Sponsors per Game; Guaranteed not to be bumped)

• 4 :30 Spots;• Plus mentions at all breaks;• Logo placement;• Game will air again a minimum of 4 times in the following week

Facebook:• Mention with a link to your business’s Facebook Page (if applicable) during

the week following the GameTotal Investment: $1,000 per live game

Avg. Est. Value: $2,000+

Daily Schedule Investment for :30 Spots

Sponsorships

266 Meadow St. Rockport, ME 04856 • 207.230.0260 • www.vstv.me

TIME AIRING PROGRAM6:00 - 6:30 AM 1 Morning Report6:30 - 7:00 AM 1 Above the Fold7:00 - 7:30 AM 2 Morning Report7:30 - 8:00 AM 1 Soup du Jour8:00 - 8:30 AM 3 Morning Report8:30 - 9:00 AM 1 Sports Fix9:00 - 9:30 AM 1 Nosh

6:00 - 6:30 PM 1 Evening News6:30 - 7:00 PM 2 Above the Fold7:00 - 7:30 PM 2 Evening News7:30 - 8:00 PM 2 Soup du Jour8:00 - 8:30 PM 3 Evening News8:30 - 9:00 PM 2 Sports Fix9:00 - 9:30 PM 2 Nosh


Recommended