REASONS TO BECOME A CRS

DESIGNEE&

ATTEND CRS 202

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In this business there’s no denying the power of connections. Now imagine a coast to coast network of associates linked together by three little letters that sum up all the education, integrity and success its members have attained and can achieve, CRS.

THE CRS NETWORK

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CRS DESIGNATION & ORGANIZATION

• The Top 3 Percent - Less than 3 percent of all licensed REALTORS® are Certified Residential Specialists

• Over 30,000 members • Largest not-for-profit affiliate of the National Association

of REALTORS®

• Created in 1976 as the first organization to train sales agents

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• The Symbol of Excellence • The most rigorous residential designation• Earning the CRS requires completing comprehensive

educational requirements, as well as providing a proven track record of sales that are above average.

THE CRS DESIGNATION IS:

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INCOME COMPARISON

In 2012, CRS Designees earned an average of $90,000 annually, nearly three times more than the $28,700 the average REALTOR® selling residential real estate earned.

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TRANSACTION COMPARISON

• In 2012, CRS Designees completed an average of 18 transactions per year with average gross sales of $3.5 million annually.

• REALTORS ® who worked in 2012 as sales agents without the CRS Designation completed an average of 9 transactions annually with average gross sales of $1 million per year.

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MEMBER BENEFITS ALL MEMBERS RECEIVE…

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MEMBER BENEFITS CONTINUED…

CLIENT REFERRALS

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MEMBER BENEFITS CONTINUED…

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BROKER BENEFITS Why should your agents earn the CRS?

• CRS Designees earn higher incomes, which boosts your bottom line

• CRS Designees receive better training, so you have less liability and risk

• CRS Designees are more professional, which reflects positively on you and your company

• CRS Designees provide better service to their clients, enhancing the image of your company

• CRS Designees are better educated through CRS Courses and learn to be better equipped to face the challenges of the market

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Options Production Requirements

Option A 75 transactions within any five yearsOR

$25 million within any five years

Option B 25 transactions (with no time frame)OR

$8 million with a minimum of 10 transactions within any 2 years

Pro-Program 150 TransactionsOR

An average of $1 million per year of experience with a minimum of 40 transactions(i.e. 10 years=$10 mil, 15 years = $15 mil, 25 years=$25 mil, etc.)

Managers Directly oversee a minimum of 400 closed residential transactionsOR

Directly oversee $80 million in closed residential transactionsOR

Have 4 years of real estate management experience

DESIGNATION REQUIREMENTS

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DESIGNATION REQUIREMENTS CONTINUED

Options Core Education Requirements

Elective Requirements

Option A 32 Credits,16 Credits Must Come from CRS

Classroom and CRS eLearning Courses

32 Credits

Option B 48 Credits,16 Credits Must Come from CRS

Classroom and CRS eLearning Courses

32 Credits

Pro-Program

*To qualify individuals must be licensed for a minimum of 10 years.

16 Credits,All Must Come from CRS Classroom and

CRS eLearning Courses

N/A

Managers 48 Credits,16 Credits Must Come from CRS

Classroom and CRS eLearning Courses

32 Credits

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DESIGNATION REQUIREMENTS CONTINUED

A total of 32 Elective Credits are required for Managers and Options A & B.

Choose from the following additional CRS education: • CRS Classroom Courses (8-16 credits each)• National Association of REALTORS® Courses (8-16 credits each)• eLearning Courses (8 credits each)• Additional Production (8 credits)• Bachelor’s Degree OR any one of a variety of Designations (16

credits each)*Be sure to consult the Council’s website at www.crs.com for the most up-to date options and a complete list of courses.

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•Show you how to IDENTIFY QUALIFIED BUYERS

•Teach you interpersonal skills to GAIN BUYER LOYALTY

•Help you OVERCOME PREDICTABLE OBJECTIONS

•Give you IDEAS FOR YOU BUYER PACKET that you will want to use

CRS SALES COURSE (CRS 202) WILL:

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“This is a great class, especially in the difficult real estate environment most of us find ourselves in. It provides real skills and techniques to help improve your sales.” - Kurt Kunzel, Memphis, TN

“The negotiation session was very helpful. I have used that training already. Learning new web sites helpful to REALTORS® was a real plus.” - Neil Blunt, Crestview Hills, KY

“As a buyer’s agent this information will help me be more marketable in my community and a better agent to my client.” - Deanna Spellman, Fresno, CA

“Being in the business for over 15 years, this was a great boost and very informative. I would recommend to anyone whether new or a seasoned professional like myself. Well worth the time devoted.” - Linda Driggs, Sarasota, FL

CRS 202 STUDENT TESTIMONIALS:

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CRS 202 COURSE INFORMATION:

Date: [Insert date of course]

Location: [Insert location of course] [Insert Address]

Tuition: [Insert tuition here]

How to register: [Insert phone number, e-mail, etc. here]

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So follow in the footsteps of other successful REALTORS®. Earn your CRS Designation, then

leverage the benefits that accompany the Designation to continue on your path.

Because for ambitious, hardworking residential real estate professionals, the journey never ends.

THE CRS JOURNEY NEVER ENDS

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For more information on the CRS Designation, please visit

www.crs.com.

THANK YOU!