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Recruitment and Retention on a Shoestring Budget: Maintaining a Commitment

Date post: 21-Nov-2014
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With a focus on diversity in graduate education, this session will discuss how units can maintain effective outreach, recruitment, and retention during a time of economic austerity. How can you keep diversity a priority when budgets are being cut? How can you recruit, when travel budgets have been reduced? How can you compete for and maintain a robust, diverse community of graduate scholars, with limited funding? Representatives from the University of Washington Graduate Opportunities & Minority Achievement Program will discuss these questions and share some of the strategies being implemented by graduate programs to counteract the effects of operating on a strained budget. Initiatives using traditional, web 2.0 (social media), and collaborative strategies will be discussed. Participants are encouraged to share their own best practices.
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Recruitment and Retention on a Shoestring Budget: Maintaining a Commitment to Diversity Under Economic Uncertainty University of Washington Graduate Opportunities & Minority Achievement Program Cynthia Morales, Asst. Director Sophia Agtarap, Admin. Counselor
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Page 1: Recruitment and Retention on a Shoestring Budget: Maintaining a Commitment

Recruitment and Retention on a Shoestring Budget: Maintaining a

Commitment to Diversity Under Economic

UncertaintyUniversity of Washington

Graduate Opportunities & Minority Achievement Program

Cynthia Morales, Asst. DirectorSophia Agtarap, Admin. Counselor

Page 2: Recruitment and Retention on a Shoestring Budget: Maintaining a Commitment

GO-MAP

2

Graduate School

service provider

40 years old

community

diversity

support

retention

recruitment

mentoring

scholarshipcollaborative

social media

Page 3: Recruitment and Retention on a Shoestring Budget: Maintaining a Commitment

Strategies and best practices for

• Keeping diversity a priority• Maintaining effective

outreach, recruitment and retention during economic austerity• Competing for and

maintaining a robust diverse community of graduate scholars

3

Page 4: Recruitment and Retention on a Shoestring Budget: Maintaining a Commitment

Keeping Diversity a Priority

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Page 5: Recruitment and Retention on a Shoestring Budget: Maintaining a Commitment

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Be a part of the conversation; be a resource

Page 6: Recruitment and Retention on a Shoestring Budget: Maintaining a Commitment

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Establish diversity as a shared value

Page 7: Recruitment and Retention on a Shoestring Budget: Maintaining a Commitment

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Demonstrate Impact

Page 8: Recruitment and Retention on a Shoestring Budget: Maintaining a Commitment

Maintaining effective outreach, recruitment

and retention

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Page 9: Recruitment and Retention on a Shoestring Budget: Maintaining a Commitment

• Conferences vs. Fairs• Use your networks• National Name Exchange

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Outreach

Page 10: Recruitment and Retention on a Shoestring Budget: Maintaining a Commitment

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Conference vs. Fair

Flickr: dale_hameister

Page 11: Recruitment and Retention on a Shoestring Budget: Maintaining a Commitment

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Use Your Networks

Flickr: dale_hameister

Page 12: Recruitment and Retention on a Shoestring Budget: Maintaining a Commitment

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Page 13: Recruitment and Retention on a Shoestring Budget: Maintaining a Commitment

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• Consortium of universities interested in increasing access of URMs to grad school• Average GPA: 3.6• Honors: 32 %• 177 apps to UW

Page 14: Recruitment and Retention on a Shoestring Budget: Maintaining a Commitment

• Work w/ depts to create competitive and creative packages

• Focused recruitment: PSD, open houses, GDRs

• Be realistic about fit

• Be accessible

14

Compete &

Recruit

Photo: GO-MAP

Page 15: Recruitment and Retention on a Shoestring Budget: Maintaining a Commitment

Don’t underestim

ate importance

of “fit”

15

Fit

Meet Sarah

Page 16: Recruitment and Retention on a Shoestring Budget: Maintaining a Commitment

Are you accessible? Are you listening?

Are you responsive?

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Meet Sarah

Page 17: Recruitment and Retention on a Shoestring Budget: Maintaining a Commitment

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“ “

Page 18: Recruitment and Retention on a Shoestring Budget: Maintaining a Commitment

Retention: Maintaining a robust, diverse

community of scholars

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• Funding• Networking• Professional development • Participation• Continuous communication• Identify & address hurdles

Page 19: Recruitment and Retention on a Shoestring Budget: Maintaining a Commitment

Identify & Address Hurdles

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•Students feel isolated after generals•Form writing groups

•Lack of funding•Dissertation fellowships, quarterly awards

•Survey student needs•Ex: PhD survey

Page 20: Recruitment and Retention on a Shoestring Budget: Maintaining a Commitment

So remember…

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Page 21: Recruitment and Retention on a Shoestring Budget: Maintaining a Commitment

• Follow up• Establish yourself [or office]

as the go-to • Don’t underestimate fit• Be where your students are• Work towards making

diversity a shared value 21

Top 5

Page 22: Recruitment and Retention on a Shoestring Budget: Maintaining a Commitment

Cynthia Morales, Asst. Director, [email protected]

Sophia Agtarap, Admin. Counselor, [email protected]

grad.washington.edu/gomap | [email protected] @uwgomap | facebook.com/uwgomap slideshare.com/uwgomap

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