Understand thoughts, for they become words.

Understand words, for they become actions.

Understand actions, for they become behaviours.

Understand behaviours, for they become personality.

Understand personality, for it becomes your brand destiny.

A hybrid design-marketing-business-strategy

service company offering a diversity of

integrated solutions to positively

impact the bottom-line.

Merging science, art and business.

S T R AT E G Y + M A R K E T I N GYour challenges, risks, opportunities and vision. Understanding you and your customer.

B U S I N E S S S E R V I C E SYour time, your business. Insights, analysis, forecasting, success identification, implementation planning and measurement.

D E S I G NYour brand, your big idea. Pushing the boundaries to creatively embody ideas that are held common to your intended customers.

C O L L A B O R AT I O N SYour multi-pronged marketing plan.Connecting with thoughtful, committed professionals to deliver your integrated multi-channel campaigns.

KEY ATTRIBUTES

STRATEGY + MARKETING

» All recommendations and proposals are

based on a ROI mindset.*

» Marketing and business plan development.

» Strategy based on research insights.

» Integrated multi-channel communication.

(PR, Web, Print, Social Media etc.)

» Consistent application of business vision.

» Alignment with legislation and

compliance.**

B U S I N E S S S E RV I C E S

» Research technique guidance and management.

» Advisory Board guidance and management.

» Forecasting and mitigation planning.

» Portfolio management aligned to market

opportunities.

» Key Success Factors (KSF) and Key

Performance Indicators (KPI) development and

management.

* In certain circumstances RE:BRAND is open to a risk sharing arrangement, upon agreement of all KSFs and KPIs being agreed and adhered to by both parties.

** Examples: ABAC; FCPA; POP; MCA; Data Protection etc.

Market Research (all techniques)

Public Relations

Digital marketing

Social Media

Web Development

Printing

Media Planning

Photography

Event Management

Exhibition Construction

D E S I G N

» Globalise or Localise?

» Based on well-researched and

customer-based insights.

» Pushing the boundaries of creativity.

» Focussed on engaging the target

audience.

» Design experience across all

communication channels.

C O L L A B O R AT I O N S

We collaborate with committed professionals

to deliver integrated, multi-channel

campaigns.

Aligning fragmented messaging across all

communications to speak with ONE VOICE!

S E R V I C E SCOLLABORATIONS

» Public Relations (PR)

» Social media management

» Market research (all techniques)

» Exhibition construction

» Traditional and canvass printing

» Photography

» Event management

DESIGN

» Commercial ArtLogo developmentCorporate Identity (CI) designCorporate Identity guidelinesProduct packaging

» Print CommunicationsAdvertisingBanners & billboardsPosters, brochures & flyersMagazines & cataloguesPresentationsDisplay/Expo stand & collateralInfographics

» Electronic CommunicationsDigital brochures & newsletters

E-Flyers & mailers

Social media elements

PPT templates & presentations

Website design - look & feel - WordPress template or custom design

Website domain registration and hosting

STRATEGY, MARKETING AND BUSINESS SERVICES

» Research technique guidance and coordination

» Opportunity and risk identification

» Business forecasting and mitigation planning

» Strategy development and realignment

» Key Success Factors (KSFs) identification linked to Key Performance Indicators (KPIs) and implementation guidance

» Launch excellence

» Medical copywriting

» Business presentation development

» New marketer development and training

SOME OF OUR BRANDS...

CASE STUDIESStrategy Marketing and Business Services

Brand A: New Launch Product

» Success driven by following and Innovating in leading edge Launch Excellence, Lifecycle Management and Key Account Management. Lifecycle management included maximising on the launch of new indications and formulations in addition to leveraging the resultant expanded market and customer pools.

» The Company’s existing mature brand in this same class was revenue protected and grown by a 3rd party 2nd Brand/Clone Strategy.

Brand B: Brand Re-vitalisation

» Turnaround was based on breaking down of silo’s and changing of mind-set within the business, a deeper understanding of the emotional and rational drivers to brand use, identification and expansion of the customer base, stakeholder mapping with a key account strategy. The turnaround was supported with appropriate allocation of resources, strong simple-differentiated messaging and branding that resonated with customers.

require sales and marketing development*of small businesses

of large businesses are dissatisfied with the

75%

link between strategy, communication and insights/research**

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www.re-brand.co.za

Peter Russell +27 (0)82 464 6658 | +27 (0)11 234 8236