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Lewis BoothExecutive Vice PresidentFord of Europe and Premier Automotive GroupFord Motor Company
Low Energy Light Bulb
Climate Change
• One of society’s most fundamental challenges
• Requires a mindset change
• Biggest challenge facing the motor industry today
• Motor industry cannot solve climate change alone
Climate Change
• One of society’s most fundamental challenges
• Requires a mindset change
• Biggest challenge facing the motor industry today
• Motor industry cannot solve climate change alone
Climate Change
The ideal-- Treat all carbon dioxide molecules equally-- Incentives and disincentives-- Cross-region and cross-sector carbon trading
The immediate reality -- Pro-rata reductions for different industries
Integrated Approach
Today-- Auto industry-- Fuel suppliers-- Government-- Consumers
Unbroken Reduction TrendUnbroken Reduction Trend Intermediate target achieved ahead of timeIntermediate target achieved ahead of time
13% CO13% CO22 emission reduction by 2004 emission reduction by 2004
140
150
160
170
180
190
200
1995 1996 1997 1998 1999 2000 2001 2002 2003 2004
CO
2 g
/km
Petrol+Diesel (ACEA)
Petrol (ACEA)
Diesel (ACEA)
Petrol
Diesel
Petrol+Diesel
2003 Indicative Target Range: 165 170 g/km 2008 Target: 140 g/km
Unbroken Reduction TrendUnbroken Reduction Trend Intermediate target achieved ahead of timeIntermediate target achieved ahead of time
13% CO13% CO22 emission reduction by 2004 emission reduction by 2004
140
150
160
170
180
190
200
1995 1996 1997 1998 1999 2000 2001 2002 2003 2004
CO
2 g
/km
Petrol+Diesel (ACEA)
Petrol (ACEA)
Diesel (ACEA)
Petrol
Diesel
Petrol+Diesel
2003 Indicative Target Range: 165 170 g/km 2008 Target: 140 g/km
Automotive CO2 Emissions Development to date
110
180
190
150
160
170
130
120
140
(g CO2/km)
1998 2007Engine Transmission Ancillaries Tyres Emissions Aero Weight
137
*Approx
1.9
Tonnes
per yr
-63 g/km
*Approx 0.9
tonnes/yr
34%+17 g/km
Technology
Market
Regulatory
DI DieselCommon RailFriction imps
Gear ratiosFriction imps
P/steeringImprovedalternators Low
rollingresistance
St III/IV NOx emiss.
Frontalareamirrors
Customerfeaturesand safety
185
*Approx
2.6
Tonnes
per yr
-48 g/km
*Approx 0.7
Tonnes/yr
26%
* Based on an average mileage of 14,000km/year
Automotive CO2 Emissions Development to date
110
180
190
150
160
170
130
120
140
(g CO2/km)
1998 2007Engine Transmission Ancillaries Tyres Emissions Aero Weight
137
*Approx
1.9
Tonnes
per yr
-63 g/km
*Approx 0.9
tonnes/yr
34%+17 g/km
Technology
Market
Regulatory
DI DieselCommon RailFriction imps
Gear ratiosFriction imps
P/steeringImprovedalternators Low
rollingresistance
St III/IV NOx emiss.
Frontalareamirrors
Customerfeaturesand safety
185
*Approx
2.6
Tonnes
per yr
-48 g/km
*Approx 0.7
Tonnes/yr
26%
* Based on an average mileage of 14,000km/year
Technological Challenge
• Customer will decide
• Solutions must be affordable
• Geared towards volume implementation
• Rapidly adopted
Technological Challenge
• Customer will decide
• Solutions must be affordable
• Geared towards volume implementation
• Rapidly adopted
Technological Challenge
• No single solution
• Need a broad portfolio of solutions
• Expensive but unavoidable
Technological Challenge
• No single solution
• Need a broad portfolio of solutions
• Expensive but unavoidable
Ford Direct Injection Gasoline Engine
Ford Direct Injection Gasoline Engine
Ford Turbo-Diesel with BISGFord Turbo-Diesel with BISG
Ford Focus FFV
Ford Focus FFV
Volvo Multi-FuelVolvo Multi-Fuel
Ford Escape HybridFord Escape Hybrid
Ford Escape HybridFord Escape Hybrid
Ford Edge with Ford Edge with HySeries Drive™HySeries Drive™
Ford Edge with Ford Edge with HySeries Drive™HySeries Drive™
Ford E-450 V10 HydrogenFord E-450 V10 Hydrogen
Ford Focus Fuel Cell VehicleFord Focus Fuel Cell Vehicle
Powertrain Building BlocksDiesel EnginesDiesel Engines Alternative Fuel EnginesAlternative Fuel Engines Gas EnginesGas Engines
AdvancedAdvanced Gas Gas EnginesEngines
Advanced Diesel Advanced Diesel EnginesEngines
HEVHEV
Fuel CellsFuel Cells
H2 - ICEH2 - ICETransmissionTransmission TechnologiesTechnologies
Getrag-FordGetrag-Ford PowershiftPowershift
Jaguar XJ Aluminium Bodyshell
Other technologies Other technologies
Getrag-FordGetrag-Ford PowershiftPowershift
Jaguar XJ Aluminium Bodyshell
Integrated Approach
Today-- Auto industry-- Fuel suppliers-- Government-- Consumers
Integrated Approach
Today-- Auto industry-- Fuel suppliers-- Government-- Consumers
Integrated Approach
Today-- Auto industry-- Fuel suppliers-- Government-- Consumers
Q&A