Case Study
Reliance Industries LimitedConglomerateVibrant Gujarat Summit
Gandhinagar, Gujarat
Customer :Industry/Sector :Exhibitions :
Where:
Reliance – The Story of its Evolution Projected in Custom Built Stand
Challenge Accepted:
• Reliance was expecting a ‘larger than life’ concept which would leave a deep impact on visitors
• There should be respective importance given to the different divisions in terms of visibility of its branding
• At no given point, the brand value and guidelines of Reliance should be compromised
Engaged:
• Right from the initial stage, Insta’s approach towards the project was very innovative and grand
• Insta created a concept with ‘Ripple Theme’ as Reliance touches lives of everyone directly or indirectly
• Given the necessary importance to all the divisions and a special importance to the founder ‘Dhirubhai Ambani’ and CEO ‘Mukesh Ambani’, Insta assured it checked every aspect of the company
• By using the right product combination, such as LuminyTM, CreeyaTM in Custom Built Stand, Insta successfully created the entire pavilion flawlessly
Scale:
• Insta created an extravagant Custom Built Stand in an area of 2232m2
Result:
• Insta became successful in concept creation and execution in prescribed time with high attention to details
• The impression and attention of the ‘larger than life’ concept for Reliance was well noted and appreciated
Reliance is an Indian conglomerate holding company. The second-largest publicly traded company by market capitalization and the second largest company as measured by revenue in India
Insta Worldwide Group is a leading point of contact solutions provider for experiential marketing spaces. We understand brands because of our 4000+ clientele globally which include industry specific market leaders.
Our strong presence is marked by our state of art facilities, manufacturing offices in 7 Indian metros and a network of trusted vendors across India.
We’re a global player for International Shows with 100% owned subsidiaries and manufacturing units in USA, Europe and the MENA region.
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