REVAMP YOUR BRANDING STRATEGY

4 Tipps how small universities can compete for international students

BE PATIENTBranding takes time. Don’t

rush things. Develop a clear communication

strategy first.

SHOW YOUR QUALITYShow your ranking, application data, and prestigious partners.

Recruit professors and make a big deal about it.

BE CONCISEPosition yourself with a

fitting identity. Have your students, professors, and staff speak, with the same

voice.

Take advantage of events, fairs, and conferences, to attract a larger audience.

LEVERAGE

Marvin Mullermarvin.muller.85@gmail. com

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