RGD 2012 Student AwardsThe Association of Registered Graphic Designers (RGD) is pleased to announce the recipients of the 2012 Student Awards. Selected by a jury of 36 award-winning crea-tive professionals from across Ontario, fifteen $1,000 Awards, sponsored by industry leaders, were distributed in recognition of the recipients’ outstanding achieve-ments in all areas of graphic design.
RGD’s annual Student Awards program brings industry professionals together with emerging designers to promote excellence and encourage the next generation of designers to reach the highest levels of creativity, inno-vation and conceptualization. To date, RGD has distrib-uted over $145,000 in cash awards to graphic design students who display excellence in their work. With more than 1,800 student members, RGD recognizes that students are the future of the Association and Canada’s graphic design industry.
RGD was created by an Act of the Ontario Legislature to certify graphic designers who have met a rigorous set of standards that includes documented levels of relevant, professional education and experience, as well as demonstrated competence in the areas of business, design principles, research, theory and ethics. RGD’s vision is for a graphic design profession that is broadly valued for its contribution to life, commerce and society.
Other RGD programs include: professional and career development events and webcasts; the annual Design-Thinkers and HeadStart conferences; a bi-annual survey of salaries and billing practices in the Canadian creative industry; the international Social Good Design Awards; regional design competitions and exhibitions, and more.
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TTc cREATivE AWARD foR NoRTHERN oNTARioScott Savarie, Cambrian College, Sudbury
Awards of Excellence
OTHER PROJEcTS:
La Boulangerie Branding
Drip Application
HONOURABLEMENTIONS:
Tom Beltrame, Cambrian College
FEATURED: HANDMADE BRANDINGScott wanted to convey the level of thought, struggle and dedication it takes to be a designer, contrary to popular belief that designing is “easy”. He illustrated the effort involved in the design process by comparing it to the creation of “handmade” goods.
50 cARlEToN AWARD foR NoRTHERN oNTARio Matthew Lehtela, Cambrian College, Sudbury
In Iceland, it is believedthat elves live among
the mossy rocks, icy fjordsand green valleys.
Discover the wonderfor yourself.
We’ll take you there.
icelandair.com
OTHER PROJEcTS:
Norgo Transit Branding
Imagine Design Website
HONOURABLEMENTIONS:
Ellen Heise, Cambrian College
FEATURED: IcELANDAIR IDENTITYTargeting travelers looking for transatlantic fl ights from North America to Iceland and Europe, Matthew created a logo intended to convey comfort, uniqueness, and the Icelandic landscape. The logo is a stylized “ia” for Icelandair.
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goRDoNgRouP mARKETiNg + commuNicATioNs AWARD foR EAsTERN oNTARioMohammad Mozafarian, Algonquin College, Ottawa
OTHER PROJEcTS:
Achievement Zine Online Magazine
TV Bumper
HONOURABLEMENTIONS:
Earvin Fanfair, Durham College
AWARDs of EXcEllENcE
FEATURED: GET cRAcKING cANADA PAcKAGINGThe idea behind this package design was to create an attractive, educational and unique promotional package for Get Cracking Canada. The container wraps around ordinary egg cartons, giving the illusion that a chicken is sitting on the eggs.
ciNNAmoN ToAsT AWARD foR EAsTERN oNTARioAlexandra Tanner, Durham College, Oshawa
OTHER PROJEcTS:
Pinups Book Design
Eclectic Hand Farmers Market Branding
HONOURABLEMENTIONS:
Victoria De Laplante, Durham College
AWARDs of EXcEllENcE
FEATURED: ELYSIUM & PARADISE PAcKAGINGElysium & Paradise is a fi ctional high-end line of soap prod-ucts. The main objective in executing this project was to create packaging that serves a purpose, but is also so beautiful that it doesn’t need to be wrapped.
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QuARRY commuNicATioNs AWARD foR WEsTERN oNTARioMegan Lewis, Conestoga College, Kitchener
OTHER PROJEcTS:
Crave Vodka Coolers Identity
Five by Seven Magazine
HONOURABLEMENTIONS:
Samantha Johnston, Conestoga College
AWARDs of EXcEllENcE
FEATURED: FONT cOLLEcTIVE DIREcT MAILER Font Collective is a mailer advertising a new website where fonts are available for purchase. The novelty mailer includes three typographic prints with a calendar on the reverse side. The prints can be kept and framed—an ongoing reminder of what Font Collective has to offer.
HAgoN DEsigN AWARD foR WEsTERN oNTARioShenelle Pankratz, Conestoga College, Kitchener
OTHER PROJEcTS:
Foreign Language Book Design
Nanuq Package Design
HONOURABLEMENTIONS:
Mariangelica Forero, Conestoga College
AWARDs of EXcEllENcE
FEATURED: HOMESIcKNESS PAcKAGE DESIGNHow do you package and design for a non-tangible artifact—whether an idea, emotion or thought? The objective of this project was to create a package for the concept of homesick-ness. The focus is to persuade consumers to desire the non-existent product inside.
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foRgE DEsigN AWARD foR gTAAntonio Lennert, OCADU, Toronto
AWARDs of EXcEllENcE
OTHER PROJEcTS:
SHIFT: Conventions Publication
SickKids Fellowship Brochure/Poster
HONOURABLEMENTIONS:
Ania Nowak, York/Sheridan
FEATURED: SAUDADE BOOK DESIGNSaudade is a series of books developed from interviews with young Brazilians who have experienced self-exile. The books function similarly to a diary whereby a stream of conscious writing is presented. The best parts of each interview were translated and are intertwined with the original Portuguese text.
TAXi cANADA AWARD foR gTAPetra Cuschieri, George Brown College, Toronto
AWARDs of EXcEllENcE
OTHER PROJEcTS:
Cuff & Collar Branding
The Rucksack Willies Packaging
HONOURABLEMENTIONS:
Mariangelica Forero, Conestoga College
FEATURE: SALERNO LAKE LOGOPetra met the client’s requirement for a fl exible set of logos to be used in multiple applications by designing two multipur-pose versions and two event-specifi c versions. The fi sh hook detail and colour scheme reference nature. The one colour application of each logo makes it practical for screen-printing purposes.
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Q30 DEsigN AWARD foR BRANDiNg Petra Cuschieri, George Brown College, Toronto
Awards of Specialty
HONOURABLEMENTIONS:
Katy Ha, York/Sheridan
Ashley Luppe, York/Sheridan
cUFF & cOLLAR BRANDING The intention of this project was to rebrand and repurpose a 30-year-old alterations shop, restoring value to a seemingly obsolete service and preserving a dying trade and the tradition behind it. The logo design references a contemporary aesthetic while maintaining a sense of history. The trade itself is repre-sented in the production of didactic tools, including a set of posters that teach sewing skills.
sHiKATANi lAcRoiX AWARD foR PAcKAgiNg Qiannan Zhao, George Brown College, Toronto
HONOURABLEMENTIONS:
Carolina Gaspar, George Brown
Jacqueline Wong, York/Sheridan
RIcELAND PAcKAGING The Riceland product line is intended to raise awareness of the unfair trading system of rice in Asia. Riceland’s products are made almost entirely from cotton. The line includes a process book that introduces the brand and explains the design process.
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ENTRo | g+A AWARD foR iNfoRmATioN DEsigNKaren Lin Thorsley, George Brown College, Toronto
AWARDs of sPEciAlTY
HONOURABLEMENTIONS:
Lisa Hong, George Brown
Katy Ha, York/Sheridan
BETA LIFEBeta Life proposes that the use of digital technology in moder-ation is crucial. Beta Life is a self-help system that provides a means of analyzing one’s digital behaviour, improving this behaviour in a step-by-step program and maintaining a balanced approach to using digital technology.
BEll mEDiA AWARD foR moTioN gRAPHicsNicholas Padadimitriou, York/Sheridan, Toronto
AWARDs of sPEciAlTY
OTHER PROJEcTS:
Myths and
Refl ections
HONOURABLEMENTIONS:
Steven Tiao, George Brown
BUZZIN – VIMEO.cOM/40465730BUZZIN is a promotional spot for Canadian DJ OVERWERK’s single. The animation of a buzzing boombox that emits elemen-tary shapes into the physical characters of the title track with intense movement refl ects the euphoric environment in which OVERWERK’s music is experienced.
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RioRDoN DEsigN AWARD foR TYPogRAPHYDaniel Kim and Michelle Liando, OCADU, Toronto
AWARDs of sPEciAlTY
HONOURABLEMENTIONS:
Antonio Lennert, OCADU
Julie Do, York/Sheridan
MATERIAL ART AND DESIGN cATALOGUE This catalogue is a showcase of work done by students within the Jewellery and Fibre departments at OCADU. To differen-tiate each department while retaining a sense of unity, Daniel produced a recto-verso book, with a foreword and essay in the middle of the book, printed on different stock.
luciDiA AWARD foR WEB / NEW mEDiAEarvin Fanfair, Durham College, Oshawa
AWARDs of sPEciAlTY
HONOURABLEMENTIONS:
Sarah Feinstein, OCADU
Frederik Poulsen, York/Sheridan
SWIFTBLOB MAGAZINESwiftblob is an online magazine focusing on businesses that are propelling new innovations forward in the areas of design, investments and more. Swiftblob aims to empower its readers by engaging them in social issues that can be effectively solved by technology.
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cRiTicAl mAss AWARD foR WEB / NEW mEDiASteven Tiao, George Brown College, Toronto
40hrs.ca—Websitehomepage
AWARDs of sPEciAlTY
HONOURABLEMENTIONS:
Kevin Umana, George Brown
Scott Savarie, Cambrian College
40HRS.cA 40hrs.ca is a website aimed to enrich the TDSB Volunteer Program student experience. The website serves as a digital alternative, with a goal to match students with suitable volun-teer opportunities to help them make appropriate decisions when choosing their post-secondary path.
DEBBiE ADAms R.G.D., Principal, Adams & Associates Design Consultants Inc.
JEff ANToN , Art Director, Quarry Integrated Communications
JuliAN BRoWN Prov. RGD, Principal, ON THE CHASE!
mARK cHARlToN R.G.D., Principal, Charlton + Company
BoB cHiTTY R.G.D., President, gordongroup
scoTT cHRisTiE R.G.D., Partner, Christie-Stewart Inc.
DAvE cooPER R.G.D., Creative Director, TTC Creative
JosEPH D’AgosTiNo R.G.D., Associate Art Director, Lucidia Ltd.
filiPPo Di TRAPANi R.G.D., User Experience Designer, Momentous Corp.
BRiAN DoDo R.G.D., Creative Director, BmDodo Strategic Design
vANEssA EcKsTEiN R.G.D., Principal, Blok Design
mARK fAlKiNs R.G.D., Creative Director, BMR
sHEllEY gAiNER R.G.D., Director, Creative & Branding, Shoppers Drug Mart
AlisoN gARNETT Creative Director, Critical Mass
JuliA gRADY R.G.D., Principal, Barking Dog Studios Inc.
BEN HAgoN R.G.D., Principal, Hagon Design
BRoNWYN HAmmEll Creative Director, Cinnamon Toast New Media Inc.
PADDY HARRiNgToN R.G.D., Executive Creative Director, Bruce Mau Design
RoBiN HoNEY R.G.D., President, Honey Design
JAmEs HuBBARDE Director, On-Air Design, CTV
PATRicK JoNEs R.G.D., Marketing Manager, Reunion Island Coffee
ToNY JuRgilAs R.G.D., Design Director, 50 Carleton
ANDREW KuZYK R.G.D., Principal, Entro | G+A
JEREmY liNsKill R.G.D., Design Director, Zync Communications
RoD mcDoNAlD R.G.D., Rod McDonald Typographic Design
NoËl NANToN R.G.D., Principal/Creative Director, Typotherapy
lAuRA PicHÉ R.G.D., Manager, Global Marketing, The Redpath Group
miKEY RicHARDsoN R.G.D., Creative Director/Partner, AmoebaCorp
Ric RioRDoN R.G.D., Principal, Riordon Design
PETER scoTT R.G.D., Principal, q30 design inc.
cHARlEs smiTH R.G.D., President, Ryan / Smith Creative
Tim smiTH R.G.D., Principal, The Pixel Shop
KARl THomsoN R.G.D., Creative Director, Compass360
sTÜssY TscHuDiN R.G.D., Managing Partner, Forge Media & Design
DAvE WATsoN CD Design, North America, TAXI
Kim YoKoTA Creative Director, Shikatani Lacroix
Judges
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Before and AfterThis initiative of RGD’s Student Rep Committee is intended to show what students can do with a little constructive criticism, received at RGD portfolio review events such as HeadStart. For the program, Student and Provisional RGD Members select one piece from their portfolio that they would like to take from Good to Great. A feedback form is provided. Program participants record their reviewer’s comments during a portfolio review then revise their work based on the reviewer’s suggestions. Students and Provisional RGDs then submit their projects before the review and after revisions.
Jeremy’s attention to his critique is keen and well executed. The
revised fi lm poster is more engaging and functional. The key event
details are more clearly communicated; the messaging speaks
to “me” and not simply narrating another event. The elimination
of the word “spellbinding” forces my attention to “SHIFT”, which
received a great make-over, seemingly “branding” the festival
rather than having it blend in with the remaining copy. As a result
of Philip’s advice, Jeremy has improved the visual hierarchy of his
work resulting in a much more dynamic piece.
— Laura Piché
OTHER REcOGNIZED PARTIcIPANTS:
sTuDENT Josh Skinner, Centennial College
PRoJEcT Your World In Colour Zune Ad
JuDgE Ryanne Hamilton R.G.D.
sTuDENT Preston Racette, Cambrian College
PRoJEcT tiff Poster Campaign
JuDgE Andrew McLachlan R.G.D.
sTuDENT Madison Turner, Humber College
PRoJEcT Youth In Politics Magazine
JuDgE Jeremy Linskill R.G.D.
“Jeremy’s attention to his critique is keen and well executed. The
“Jeremy’s attention to his critique is keen and well executed. The
revised fi lm poster is more engaging and functional. The key event “revised fi lm poster is more engaging and functional. The key event
details are more clearly communicated; the messaging speaks “details are more clearly communicated; the messaging speaks
to “me” and not simply narrating another event. The elimination “to “me” and not simply narrating another event. The elimination
Presented by Lead Sponsors Government Partners
ENCOUNTERUNWAVERING CONVICTION
WITNESSTRANSFORMED COMMUNITIES
JUNE 15 -17 2012TICKETS AVAILABLE NOW
www.discovershift.net
ENGAGERENEWED PURPOSE
F I L M F E S T I V A L
`
FEATURED:
Jeremy Leung, OCADU
REVIEWER:
Philip Yan R.G.D.
JUDGE:
Laura Piché R.G.D.
AFTER
BEFORE
FILM FESTIVAL
ENGAGE
SHIFT
Presented by Lead Partners Government Partners
SPELLBINDING
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Design and Illustration: AmoebaCorp. Print: Flash Reproductions Paper: Sappi (Somerset matte 80lb text and 65lb cover)
fsc logo
2013 Program PreviewDeadline: May 10, 2013
cONFIRMED AWARDS OF EXcELLENcE:
50 cARlEToN $1,000 Award for Northern Ontario
TTc cREATivE commuNicATioN $1,000 Award for Northern Ontario
QuARRY commuNicATioNs $1,000 Award for Western Ontario
HAgoN DEsigN $1,000 Award for Western Ontario
foRgE $1,000 Award for Central Ontario
ciNNAmoN ToAsT $1,000 Award for Eastern Ontario
cONFIRMED AWARDS OF SPEcIALTY:
Q30 DEsigN $1,000 Award for Brand Design
RioRDoN DEsigN $1,000 Award for Typography
sHiKATANi lAcRoiX $1,000 Award for Packaging Design
To find out about sponsoring a Student Award email [email protected].
rgdontario.com/studentawards
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The Association of Registered Graphic Designers (RGD)
96 Spadina Avenue, Suite 210Toronto ON M5V 2J6 Canada
1 888 274 3668 416 367 8819 [email protected] rgdontario.com @rgdontario