+ All Categories
Home > Business > Risk Mitigation in Social Media Marketing

Risk Mitigation in Social Media Marketing

Date post: 18-Jan-2015
Category:
Upload: bernie-borges
View: 2,964 times
Download: 0 times
Share this document with a friend
Description:
Common risk factors in social media marketing and how to minimize them, presented by Bernie Borges of Find and Convert at the Internet & Technology Summit, June 22, 2010, Orlando, FL.
Popular Tags:
21
Risks of Social Media Marketing And what you can do about it… Bernie Borges June 23, 2010
Transcript
Page 1: Risk Mitigation in Social Media Marketing

Risks of Social Media Marketing

And what you can do about it…

Bernie BorgesJune 23, 2010

Page 2: Risk Mitigation in Social Media Marketing

Everyone’s jumping in….

Page 3: Risk Mitigation in Social Media Marketing

You Mean There are Risks?

This could be you!

Page 4: Risk Mitigation in Social Media Marketing

Top Risks in Social Media

Page 5: Risk Mitigation in Social Media Marketing

No Strategy

What’s our plan?

Page 6: Risk Mitigation in Social Media Marketing

The Wrong Strategy

Page 7: Risk Mitigation in Social Media Marketing

Lack of Executive Support

Page 8: Risk Mitigation in Social Media Marketing

Wrong Staff

Page 9: Risk Mitigation in Social Media Marketing

Not Measuring Progress

Page 10: Risk Mitigation in Social Media Marketing

Measuring the Wrong Stuff

Page 12: Risk Mitigation in Social Media Marketing

Not Using Available Tools

Page 13: Risk Mitigation in Social Media Marketing

Unwilling to Experiment

Page 14: Risk Mitigation in Social Media Marketing

Expecting Overnight Results

Page 15: Risk Mitigation in Social Media Marketing

Trying to Stay in Control

Page 16: Risk Mitigation in Social Media Marketing

Employee Abuse

Page 17: Risk Mitigation in Social Media Marketing

Being Slow to Respond

Page 18: Risk Mitigation in Social Media Marketing

Shorting the Effort

Page 19: Risk Mitigation in Social Media Marketing

Underestimating One Person

Page 20: Risk Mitigation in Social Media Marketing

Plan, Work, Measure, Respond

Page 21: Risk Mitigation in Social Media Marketing

Email: [email protected]

Website: http://www.findandconvert.com Blog: http://www.findandconvert.com/blog Twitter: http://twitter.com/berniebay LinkedIn: http://www.linkedin.com/in/bernieborgesFacebook Fan Page: http://www.facebook.com/findandconvert /My book: http://budurl.com/marketing20amazon  

More Conversation…


Recommended