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The Cluster Initiative Greenbook Örjan Sölvell Göran Lindqvist Christian Ketels
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Page 1: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

The Cluster Initiative Greenbook

Örjan SölvellGöran LindqvistChristian Ketels

Page 2: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

The Cluster Initiative Greenbook

Professor Örjan SölvellCIND, Uppsala University

ISC, Harvard Business School

Page 3: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 3

The Cluster Initiative Greenbook

Page 4: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 4

Greenbook authors

Örjan Sölvell

Christian Ketels

Göran Lindqvist

Foreword: Michael Porter

Page 5: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 5

Cluster initiatives (CIs) are partnership projects to promote cluster competitiveness

• Partnerships between cluster companies and government and/or universities

• Projects with limited life span• Overall purpose to promote cluster competitiveness and growth

CompaniesResearch

Government

CI

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TCI Global Conference, Gothenburg, September 2003 6

CIs offer a new way of conducting industrial policies

CI

Science and innovation policies

Regional and SME policies

Investment attraction policies

Page 7: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 7

The purpose of a CI is to promote growth of the cluster and the competitiveness of its firms

Low HighInternationalcompetitiveness

Page 8: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 8

Companies are not the only actors in a cluster

Government

Institutions for collaboration (IFCs)

Financial institutions

Companies

Research community

Page 9: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 9

Firm competitiveness is closely linked to cluster dynamics

Low HighInternationalcompetitiveness

Staticand thin

cluster

Dynamicand deepcluster

Page 10: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 10

Static cluster

Isolated firms and lack of competition

Lack of advanced suppliers

Basic human capital

Lack of trust and networks

Few supporting institutions

Dynamic cluster

Local rivalry and international competition

Specialised, local suppliers

Advanced training and scientific infrastructure

Highly developed social capital

Advanced institutions for collaboration and CIs

Cluster dynamics are complex

Page 11: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 11

The microeconomic environment – the Diamond – is the engine of growth and competitiveness

Low HighInternationalcompetitiveness

Page 12: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 12

There is also a general business environment common to all clusters in a country

General business environmentcommon to all clusters

Low HighInternationalcompetitiveness

• National legacy and culture• Geographical position• General institutions and

legal framework• Macroeconomic

environment

Page 13: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 13

History, culture, geography, legal framework, etc. influence the cluster

General business environment

Firm

Cluster

Diamond

Page 14: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 14

Macro- and microeconomic policies also shape the conditions for the cluster

General business environment

Firm

Cluster

Diamond

Microeconomic policy

Macroeconomic policy

Page 15: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 15

CIs are a tool to “lubricate” the clusters and make them more dynamic

General business environment

Firm

Cluster

Diamond

Microeconomic policy CI

Page 16: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 16

Entrepreneurship and strategic choices by the cluster firms also impact the cluster and society

General business environment

Firm

Cluster

Diamond

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TCI Global Conference, Gothenburg, September 2003 17

The Cluster Initiative Performance Model (CIPM) is based on these concepts

CI

Objectives

Process

Setting Performance

Improved competitiveness+ ►

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TCI Global Conference, Gothenburg, September 2003 18

CIPM: Setting

Many setting factors matter, e.g.:• Government policies• Local/regional influence• Culture (e.g. trust)• The strength of the diamond• The strength of the cluster

Objectives

Process

Setting Performance

Page 19: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 19

Common objectives

Rare objectives

Promote expansion of existing firmsFacilitate higher innovativenessAttract new firms and talent to regionPromote exports from clusterAssemble market intelligenceImprove firms’ cluster awarenessProvide technical trainingDiffuse technology within the clusterLobby government for infrastructureImprove regulatory policyLobby for subsidiesCo-ordinate purchasingEstablish technical standardsReduce competition in the cluster

Foster networks among people Establish networks among firms

Promote innovation, new technologiesCreate brand for region

Provide business assistanceAnalyse technical trends

Promote formation of spin-offsProvide management training

Enhance production processesImprove FDI incentives

Provide incubator servicesStudy and analyse the cluster

Conduct private infrastructure projectsProduce reports about the cluster

CIPM: Objectives

Objectives

Process

Setting Performance

Page 20: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 20

CIPM: Objectives – the Target Board

Objectives

Process

Setting Performance

Research and networking

Policy action

Cluster expansion

Education and training

Commercial cooperation

Innovation and technology

Page 21: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 21

CIPM: Process

Objectives

Process

Setting Performance

Process matters:• Initiation and planning• Governance and financing• Scope of membership• Resources and facilitators• Building a framework and consensus• Reaching momentum

Page 22: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 22

CIPM: Process – the CI life cycle

Objectives

Process

Setting Performance

Antecedence Formation CI Cluster-based IFC

Time

Page 23: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

Method and findings

Göran LindqvistCIND, Uppsala University

Ivory Tower

Page 24: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 24

The Greenbook is based on more than 260 CIs around the world

The Global Cluster Initiative

SurveyCase studies

• Quantitative analysis • Almost 250 CIs

• Qualitative analysis • Some 20 cases

Page 25: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 25

The GCIS 2003 was conducted using an online survey

• 169 sub-questions

• Seven-step Likert scale

• Average time to complete: 31 min

Page 26: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 26

The response rates were higher than expected

Source: GCIS 2003

Response rates

53%

47%

38%

32%

25%

56%

85%Eastern Asia

Northern Europe

Australia and New Zealand

Southern Europe

Western Europe

Northern America

Other

Average: 47 %

Page 27: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 27

There coverage is best in Europe, North America, New Zealand, Australia, and Japan

6844

14

32

202

11

28

4 6

4

13

1

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TCI Global Conference, Gothenburg, September 2003 28

What characterises successful cluster initiatives?

Improved cluster competitiveness

Various factors Improved cluster growth

CI goal fulfilment

Correlations(Somers’s D)

Correlations(Somers’s D)

143 CIs started before 2001

Three aspects of performanceThree aspects of performance

Page 29: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 29

Trust is a key to success

GCIS:• In countries where companies have trust in

government initiatives, CIs are more successful• In countries where business relationships are

trustful, CIs are more successful

Research community

CI

Cluster firmsGovernment

Page 30: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 30

GCIS: (e.g.)• In countries with a strong science and

innovation policy, CIs are more successful• In countries where local decision makers play

an important role, CIs are more successful

Both the content and structure of economic policy matters

Microeconomic policy

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TCI Global Conference, Gothenburg, September 2003 31

Building strength from strength

GCIS: • CIs serving regionally or nationally important

clusters are more successful

Page 32: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 32

There are strong relationships between CI objectives and performance – some obvious

Research and networking

Research and networking

Policy actionPolicy action

Cluster expansionCluster expansion

Education and trainingEducation and training

Commercial cooperationCommercial cooperation

Innovation and technologyInnovation and technology

GCIS: • Innovation and technology objectives for

increased competitiveness• Cluster expansion objectives for growth• Brand building for both

Page 33: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 33

A broad approach seems to be more successful than a focused one

Research and networking

Research and networking

Policy actionPolicy action

Cluster expansionCluster expansion

Education and trainingEducation and training

Commercial cooperationCommercial cooperation

Innovation and technologyInnovation and technology

GCIS: • 66% of CIs cover five of six segments in the

Cluster Initiative Target Board• Almost all performance parameters are positively

correlated to a wide range of objectives

Page 34: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 34

Different types of government intervention in the formation stage have different effects

Antecedence Formation CI Cluster-based IFC

Time

GCIS: • CIs that had to compete for government finan-

cing, are better at improving competitiveness• CIs where the cluster was chosen based on gov’t

research of “attractive” industries are better at promoting cluster growth

Page 35: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 35

Inclusion is better than exclusion

No foreign-owned firms

1hr travel distance

Improved cluster competitiveness

Improved cluster growth

Single level of value chain

No direct competitors

Large firms,not small

Choice of members:Choice of members:

No relationship

No relationship

NegativerelationshipNegative

relationship

No relationship

No relationship

No relationship

No relationship

No relationship

No relationship

Page 36: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 36

Building a common framework is important

Improved cluster competitiveness

Quantified targets

Base on own strengths

Share the framework

Create consensus

Explicit vision

Page 37: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 37

Financing shifts with age, but most objectives do not

GCIS: • Old CIs have more industry financing• Commercial cooperation decreases with age

71% 62%47%

35%

17% 25%30%

32%

12% 13%23% 32%

2003 - 02 2001 - 00 1999 - 97 1996 -Initiation year

Main financing

IndustryJointGovernment

Page 38: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

Implications

Dr Christian KetelsISC, Harvard Business School

Page 39: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 39

Cluster initiatives entering a new era

• Cluster initiatives have become an accepted partof economic development policies

• Discussions about cluster initiatives have shifted from if to how they should be done

Page 40: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 40

Key issues for cluster initiatives

• What to do; selecting and monitoring the goals of cluster initiatives

• How to do it; organizing the cluster initiative process over time

• How to leverage the effort; integrating the cluster initiative in a broader economic strategy

Page 41: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 41

Setting the right objectives

• Everything matters for competitiveness

• Cluster initiatives are not a new policy; they are a new way to prioritise and organise policies

• Identifying the critical priorities for its cluster are a cluster initiative’s first big step

Objectives

Process

Setting Performance

Page 42: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 42

Monitoring performance

• CI impact data is getting increasingly important

– Policy makers need to justify financial commitments

– Companies need impact to motivate their engagement– CI professionals need guidance to develop their efforts

• Indicator systems need to – capture the unique objectives of the specific CI– measure performance on different levels from

activities performed to ultimate prosperity change

Objectives

Process

Setting Performance

Page 43: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 43

Strategy and structure for cluster initiativesObjectives

Process

Setting Performance

Antecedence Formation CI Cluster-based IFC

Time

• Transition points in the evolution of CIs are critical for their success

Page 44: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 44

Clusters and competitiveness policy

• A country’s or region’s competitivenessdepends on progress in two dimensions

– Cross-cluster issues – Clusters

• Clusters provide an opportunity and test-ground to move to a new level of private-public partnership

However

• Cluster initiatives alone are less effective, if they are not part of an overarching approach to improve competitiveness on the regional level

Objectives

Process

Setting Performance

Page 45: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 45

What does it mean for me?

Government Companies CI professionals

• Government has a critical and limited role in CIs

• Government’s broader economic strategy is important

• Government can provide data and facilitate knowledge sharing among CIs

• Companies’ involvement in CIs is not good corporate citizenship but an investment with high economic potential

• Companies’ willingness to engage will be a key competitive factor

• CI professionals are the critical link in a new structure of economic policy making

• Increasing the knowledge about CI processes and structures is a key part of their role

Page 46: Örjan Sölvell Göran Lindqvist Christian Ketelsmoemesto.ru/loginovajm/file/.../42_Cluster+Initiatives+presentantion.… · ISC, Harvard Business School. TCI Global Conference, Gothenburg,

TCI Global Conference, Gothenburg, September 2003 46

The Cluster Initiative Greenbook


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