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Roaring 20’s
1920 - 1929
Introduction
1920 – Prohibition goes into effect – 18th Amendment – until 1933
1920 – 19th Amendment – Women’s Right to Vote
1927 – Charles Lindbergh – The Spirit of St. Louis Flight – NY to Paris
1929 – October – Stock Market Crash – Beginning of Great Depression
Influences
Louise Brooks – American dancer, model, showgirl & silent film actress – famous for her fashionable Bob haircut
Greta Garbo – Silent film star – softer look – femininity
Influences
Jazz Age – music – Dancing - Charleston- Women passive to active in society- Independent financially & literally
Development of mass media – Vogue, The Queen, Harper’s Bazaar
Youth at a premium – war Glamour an important fashion trend –
Broadway Shows 1922 – King Tut’s Tomb – Egyptian
influences in fashion
Designers
Coco Chanel- most popular designer in world- Neutral tones – beige, sand, navy, cream- simple shapes – didn’t require corsets of waist definition- Clothes made for comfort & ease of wear- Little Black Dress - 1924- Chanel Suit – 1925 – “Boxy” cut – short jacket - tweed- Chanel N˚5 – 1924- Costume Jewelry – trendy during this time period- Quilted Handbag
Silhouette
Slender, flat chested, tanned bodies Rectangular Early 20’s – waistline at waist – loose Suits – long hemline – somewhat full 1923 – waistline dropped – between waist
& hip 1924 – waistline at hip 1925 – shift – no waistline emerged – may
have collars – pleats – 1 inch below knee Coats - wrapovers
Flapper
1926 – 1928 – Fashion Imitates Life Dresses for dancing Revealed knees Became fashionable = easy to reproduce for all
levels of society Makeup in public Short bobbed hair style Smoked cigarettes from long holders Rolled stockings to below knee Arm bands during the day Visit Speakeasies
Shoes & Hats
Cloche Hats – - close fitting- pulled down over eyes
T-Bar Shoes – buckles & bows & straps
Mary Jane Ankle strap button shoe
Men’s Styles
Early 20’s Short suit jackets (long = formal) High waisted jackets worn with belts
– Military roots Trousers were relatively narrow and
straight (never tapered) and they were worn rather short so that a man's socks often showed. Some cuffed
Mid 20’s 1925 – wide trousers – “Oxford Bags” Suit jackets normal waist – lapels wider – loose
fitting sleeves Late 1920s - double breasted vests, often worn
with a single breasted jacket, also became quite fashionable.
Sport clothes – sweaters & short trousers – Knickers
Short tuxedo used frequently Two-toned white and tan or white and black shoes
Children Fashions
Rompers and short dresses replaced filly lace dresses for babies and toddlers (boys & girls)
Older girls – cotton frocks, cardigan sweaters and canvas shoes and sandals