Robbins Major Pro

8/10/2019 Robbins Major Pro

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A project report on robbins ice cream

FRONT PAGE:-

Factory Report

On

Robbins ice-cream company

Submitted to

MAIMS

Rohini sector -22,

New Delhi

PIN N!-""##$%

Submitted b&

'a(an )has*ar

+ASS-))A )

"2%"./#"/"2

"


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ACKNOWLEDGEMENTACKNOWLEDGEMENT

It is a matter o0 (reat pleasure and

(ratitude to present this project Report this

project Report under (one at 1Robbins ice

cream 0actor&

I am er& than*0ul to the director o0 our

+olla(e Dr. C.S Sharma 0or bein( a

source o0 inspiration! I am also than*0ul to

Dr. Sumedha dutta0or his encoura(ement

and ma*in( this tas* attainable!

!

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CERTIFICATECERTIFICATE

5his is a certi0& that the project report on Robbins

Ice +ream is an academic wor* done b& Gagan

bhasar submitted in the partial 0ul0illment o0 the

re6uirement 0or the award o0 the de(ree o0

)achelor o0 )usiness Administration 0rom

Maharaja A(rasen Institute o0 Mana(ement Studies, Rohini Sector : 22 , Delhi : $% , under m&

(uidance and direction !

Sumedha dutta

;Assistant Pro0essor +R>AM PB5 5D!

F*rm *- *rgan'sat*'n"

PRIBA5> IMI5>D

$ear *- estab%'shment"

2%th Hanuar& ,

2##%!

L*0at'*n"

'= AND /

M>>RA )A'=

PAS+=IM BI=AR

Reg'stered O--'0e

R))INS I+> +R>AMJ

R>I> RADJ

BIKASP?RI!

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Pr*du0t2Range"

Ice +reams F+andies, 5opo +ones, Read&-to-eat-cups

-- ""# laoursG, )ar0i, Kul0i, 5a*e-awa& Pac*s FSnac*s L

Ice +reamG

D'3ers'-'0at'*n"

oods 3 Snac*s

A0t'3't'es"

Parlours 3 Restaurants spread out in Dehi !

Ma'n Out%ets"

.! More in the pipeline!

Dea%er Net4*r "

$## >4pansion underwa&!

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R))INS I+> +R>AM hae been set up on co-

operatie principles and has a commitment to proide

remuneratie price to the producers on one side and

sale o0 hi(h 6ualit& ice cream to consumers in the cit&

o0 Delhi at a 0airl& reasonable price!

5his could be achieed onl& due to proper plannin( o0

cream! 5he compan& has its own wor*in( capital

(eneration s&stem which has so 0ar (eneration around

Rs!"# lac*s as deposit 0rom societies 0or which

interest is pa&in( re(ularl&!

5oda& R))INS has earned a (ood name! It is the

lar(est ice cream distributer in Delhi! 5oda& its uses

2## liters mil* eer&da&! Annual turnoer is at

Rs!crores! It has its priorities set -

Ice cream

amil& pac*

+ones

+andies

Seasonal 0laors

5his could mean scari0&in( the more pro0itable hi(h

end products!

5oda& R))INS means di00erent thin( to di00erent

people!

or an urban consumer R))INS is best 0ast 0ood!

or an aera(e consumer R))INS is somethin(

delicious!

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A project report on robbins ice cream "%


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What 's /r*du0t'*n5

Production is a process o0 conersion o0 raw

material into 0inished (oods with the use o0 di00erent

resources!

And the production process is the combination o0

certain steps to obta!#in the 0inal product! 5hese steps

collectiel& are said as process!

Man& processes are underta*en in creamin( be0ore the

mil* 3 mil* products reach the hands o0 the 0inal

consumer!

)ecause o0 the processin( the li0e e4pectanc& o0 these

perishable items increases and the& ma& be presered

and retained 0or a con(er period without an&

deterioration in the 6ualit&!

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RAW MATERIALRAW MATERIAL

5he raw material procurement s&stem is as 0ollows

Mil* is main raw material 0or ice cream

Mil* deliered b& a producer is measured and a

sample is drawn 0or 6ualit& testin(! Indiidual mil* is

measured, sampled, anal&7ed and accordin(l& paid!

Pa&ment due is wor*ed out on the basis o0 the 6ualit&

and compan& deliers the 6uantit& o0 the mil* directl&

to dair&!

+ompan& purchased su(ar in bul* at it is used in

ice cream!

Special attentions are (ien to dr& 0ruits because

the& are costl&! 5he purchased cleaned and a0ter

cuttin( the& are used!

+olor 3 0laor, which are permitted b&

(oernments, are onl& used!

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PROD!CTION PROCESS"

5he Process 0or manu0acturin( ice-cream passed throu(h

arious sta(es the chart (ien bellows shows the wa&s inwhich ice cream reaches us a0ter manu0acturin( sta(es!

Ice cream manu0acturin(

Ice cream 0illin(

Mar*etin( +hannel

Mar*etin( channel

cold stora(e

5ransportation b& A!+! isolated ehicles

Distributors

Dealers3 custemer

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5he arious process under (one b& the dairies are as

0ollows -

Pasteur'6at'*n"

5he word Pasteuri7ation has been named o0 the

name o0 the eminent rench Scientist, ouis Parture,

who studied that heatin( o0 li6uid, to a hi(h

temperature considerabl& improes their *eepin(

6ualities! 5his process is widel& emplo&ed in almost

all the dair& operations, in (eneral the wordpasteuri7ation can not the heatin( o0 mil* 3 mil*

products to a temperature which destro&s almost all

the micro or(ani7ation present and that too without

si(ni0icantl& a00ection the properties o0 these products!

5he mil* is warmed nicel& and 0rom it mil* cream is

produced! )ecause mil* is re0ined and tested nicel&

0rom the dair& onl& no need to be tested it! Ma*in(cream add needed dr& 0ruits and su(ar, Stabili7ers and

chemicals in it! Su(ar is mi4ed in mil* while

warmin(! +leanin( o0 dr& 0ruits and cuttin( is done b&

oer machine er& nicel&!

5he& ma*e di00erent arieties b& ice cream b&

di00erent process!

5he& pac* than nicel& and store in cold stora(e at :2O +elsius to :9#O +elsius!

PROD!CT SPECIFICATION" Meets A(mar*Standard

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PROD!CT RANGE

R))INS +ompan& produces arious t&pes o0

products! 5heir ice cream is delicious and di00erent

arieties o0 0laors! 5he arious products and their useare as below

CANDIES"

Ka%a Khatta /*/

L*%%7/*/

.Orangebar

Ka00h' er'

D*ub%e #'t

M'n' Ch*0*bar

Ka8u Cand7

C%ass'0 Ch*0*bar

9:D &ar

Ras/berr7 D*%%7

Mang* D*%%7

Ch*4/at7 Fu%-'

;u%u &ar

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SMALL C!PS"


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CONES ">?=m%

R'ng* &'ngs

Ch*0* )an'%%a

Stra4berr7

Ch*0*%ate

&utter 0*t0h

Kesar P'sta

Ra8a Ran'

NO)ELTIES"

Ma%a'Ku%-'

R*%% 0ut

&adam /'sta Ku%-'

Ra8a Ran' R*%% 0ut

Sand4'0h I0e Cream

F'-t7 F'-t7 R*%% 0ut

Cassata 0ut

Su/er Sunda &*n:&*n

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FAMIL$ PACKS1 PART$ PACKS"

R*7a% Gu%ab

)an'%%a Ka8u Drash

&utter S0*t0h

Ch*0*%ate Ch'/s

Fresh Stra4berr7

&*nan6a &*nan6a

S4'sh Cae

Ka8u An8'r

Kesar P'sta

L*na3a%'

A%m*nd Carn'3a%

R*asted:&adam:An8'r

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A project report on robbins ice cream 2


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#!MAN

MANEGEMENT

5he oer all responsibilit& o0 manu0acturin( are interested to

ice president who is supported b& di00erent 0unctional health

lea*in( a0ter oral solids, 6ualit& control production plannin( and

control and utilities! Personal department is the main part o0 the

each and eer& compan& without the person compan& can do

nothin( and can not earn pro0it!

>@ N!M&ER OF EMPLO$EES":

As the compan& emplo&ees are the main part o0 the compan& o0

how man& number o0 the& are in the 0actor& is er& important

Naneets total emplo&ees are E# which permanents! 5he

compan& proides them (ood atmosphere and salar&!

5he compan& has (ood relationship with his emplo&ees! It

proides them insurance also compan& tries to (ie them basic

0acilit&! >er& emplo&ee (ets uni0orm 0rom the compan&! Aim to

increase emplo&ees salar&! E# people wor*in( in that

department most o0 them are classi0ies in three di00erent (roups,

superisors, en(ineers, wor*ers!

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FACILITIES PRO)IDED TO

T#E WORKERS

At Delhi in one and onl& one manu0acturin( unit there

are E# wor*ers are emplo&ed diided in three shi0ts -

"! /# wor*ers

2! 2# wor*ers

# wor*ers are re(ular ones

5he& wor* in two shi0ts da& and ni(htJ manu0acturin(

wor* (oes on onl& in da& and in ni(ht preseration!

Wages 1 Sa%ar'es

R))INS td! Proide monthl& e4penditure on

salaries is appro4imatel& 9 lac*s, out o0 which 2 lac*s

are paid to the re(ular emplo&ment 3 " lac*s to

contractual wor*ers!

Pr*3'dent Fund"-

+ontribution o0 proident 0und is made on a monthl&

basis predetermined rate to appropriate authorit& on

accrual basic and char(ed to them!

As per the accountin( standard issued b& the

institute o0 chartered accountants o0 India, the

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compan& is re6uired to ma*e proision 0or leae

encasement on accrual basis also!

Gratu't7" :

In manu0acturin( diisions the liabilit& towards

(ratuit& in respect o0 eli(ible emplo&ees is coered b&

a (roup (ratuit& scheme with li0e insurance

+orporation o0 India!

Management D'3's'*n" :

5he compan& is 0unded its liabilit& 0or pa&ment o0

(ratuit& 0or the emplo&ment o0 proper diision to onapproed (ratuit& inest 0und and the annual

contribution to the said 0und is char(ed to the reenue

accounts on the basic o0 actuarial aluation!

S/e0'a% &ene-'ts -

I! 5he compan& proides 2 6uarters to the

wor*ers!II! ne 0or outside emplo&ees the compan& also

proides the sta00, but speciall& 0rom Abad!

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EMPLO$EES &ENEFITS 1

SER)ICES

A 6uali0ied person is appointed to isit the 0actor& dail&! >er&

di00erent and indirect emplo&ee is subjected to techni6ues! 5he

medical report shall coer arious aspects i7, e&e si(ht, blood

pressure, ph&sical 0itness etc!

5he personnel is where respect the medical e4emption reports

not 0ound satis0actor& i!e 5he ph&sical 0itness o0 the personnel

is not as per the re6uired standard are to be duet with b&

a00ectin( necessar& trades or other wise as deemed 0it in to the

conte4t at the circumstances!

5he compan& proides them (ood atmosphere and salar&! >er&

emplo&ees (et uni0orm 0orm the compan&! Aim to A increaseemplo&ees salar&!

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A project report on robbins ice cream 9#


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Intr*du0t'*n t* Maret'ngIntr*du0t'*n t* Maret'ng

Robbins Ice +ream has established a new strate(&, )usiness

unit called micro Mar*etin( diision the rural mar*ets o0 North

India!

5he diision 6ueries mar*et (eneric mar*etin( )e(an to pla& an

increasin( important role with the certain be colon& personatin(

world oer with the comin( o0 important o0 (eneric mar*et in

India and it (ainin( 0ool hold in certain mar*et with in a er&

short span o0 this diision has established its sel0 in the mar*et!

5he (oal o0 mar*etin( is to create customers satis0action

pro0itable b& buildin( alue-laden relationships with

important customers! 5he mar*etin( department can not

accomplish this (oal b& it sel0 it must team b& closel& with

other department with or(ani7ation throu(h out it entire

alue delier& s&stem to proide superior alue customers!

5his mar*etin( calls up eer& one in the superior alue andsatis0action!

5o ma*e all the wor* smoother the (roup has created diision

has its own special identit& in the mar*et and it tops products!

$AR(ETING DEPART$ENT

ADVERTISING

PACKAGING

SELLING

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Organ'6at'*n *- the maret'ngOrgan'6at'*n *- the maret'ng

De/artmentDe/artment

5he mar*etin( mana(er Mr! Kaunal Desai handles the

mar*etin( department o0 the compan&! =e wor*s directl& under

the (eneral mana(er Mr! Deender Sin(h )asic ideas o0

pac*a(in( and desi(nin( coups 0rom Mr! Sin(h and the rest

mar*etin( wor* is (oerned b& Mr! Kamal Desai under there are

three re(ional a00airs respectiel& in Delhi , Punjab and =ar&ana

! 8hich are not hot mar*et o0 the compan& under the threere(ional a00airs there courses distribution $## retailers under

distributors wor* to ma*e aailable ice cream to the altimeter

consumers! Also seen e4ecuties hamors parlors in

ahmedabad wor* directl& under the re(ional man(er in char(e

the whole scene become understandable with the help o0

0ollowin( dia(rams!

5he 0ollowin( chart represents the entire or(ani7ation structureo0 the Robbins +ompan&!

Now the or(ani7ation structure o0 mar*etin( department!

'eneral Mana(er

Mr!Deeder Sin(hQ

Mar*etin( Mana(erMr! Kamal DesaiQ

R>'INA

R>'INA R>'INA

MANA'>R MANA'>R

MANA'>R

FD>=IG F=AR@ANAG FP?NHA)G

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Distributors Distributors

Distributors

Retailers Retailers

Retailers

+onsumers +onsumers

+onsumers

Pr'0'ngPr'0'ng

irst we *now that what is price Price is the amount or serices

or the same o0 the alues that consumers e4chan(e 0or thebene0its o0 hain( or usin( the product or serices!

Robbins ood Pt! td! =ae 2 0actors a00ectin( to price

decision!

AB Interna% -a0t*r a--e0t'ng t* the /r'0'ng de0's'*n.

Maret'ng m' strateg7":Robbins has made own mar*etin( mi4 strate(&, price is

onl& one o0 the mar*etin( mi4 tools that a compan&

uses to achiee its mar*etin( objecties!

C*st":

Robbins has estimate the cost set the 0loor 0or the price

that the compan& can char(e 0or its products! 5he both

coer all lots costs 0or producin(, distributin(, andsellin( the products and deliers a 0air rate o0 return 0or

its e00orts and ris*!

Organ'6at'*n C*ns'derat'*n":

Robbins mana(ement must decide who within the

or(ani7ation should set prices!

)B Eterna% -a0t*r a--e0t'ng t* the /r'0'ng de0's'*n.

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Pure C*m/et't'*n":

A mar*et in which bu&er and seller trade in a uni0orm

commodit& no si(nal bu&er or seller has much e00ect on

the (oin( mar*et price! M*n*/*%7 C*m/et't'*n":

A mar*et in which man& bu&er and sellers trade oer a

ran(e o0 pricin( rate than a simple mar*et prices!

C*m/et't*r":

Robbins Ice-cream has selectin( price o0 the product

economic 0actors are a00ectin( in such as boom orrecession! In 0latirons and in terse rate a00ect both the

producin( a product and consumer perception o0 the

product and consumer perception o0 the products price

and alue!

PRICING LIST"

CANDIES

L*%%7 /*/" ml! !##

Kala Khatta pop 9 ml! "#!##

ran(ebar %# ml! !##

Kacchi Keri %# ml! /!##

Double =it $# ml! "#!##

Mini +hocobar 9 ml! !##

Kaju +and& %# ml! "#!##

+lassic +hocobar # ml! "#!##

9-D )ar # ml! "#!##

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Raspberr& Doll& %# ml! "!##

Man(o Doll& %# ml! "!##

+hocobar %# ml! 2!##

+howpat& ul0i /# ml! 9#!##

ulu )ar $# ml! 9!##

SMALL CUPS:

Ro&al 'ulab # ml! !##

Banilla # ml! !##

BIG CUPS:

Ro&al 'ulab "## ml! E!##

Banilla "## ml! "#!##

Strawberr& "## ml! "2!##

+hocolate +hips "## ml! "9!##

)onan7a "## ml! "9!##

Kaju Dra*sh "## ml! "!##

)utter Scotch "## ml! "!##Kaju Anjir "## ml! "!##

Kesar Pista "## ml! 22!##

Raj )ho( "## ml! 2!##

CONES:

Rin(o )in(s "2# ml! 2#!##

+hoco Banilla "2# ml! "!##

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Strawberr& "2# ml! "$!##

+hocolate "2# ml! 2!##

)utter Scotch "2# ml! 2!##

Kesar Pista "2# ml! 2!##

Raja Rani "2# ml! 2!##

NOVELTIES:

MalaiKul0i Roll cut $# ml! 2#!##

)adam pista Kul0i $# ml! 2!##

Sandwich Ice +ream "## ml! 2!##

Raja Rani Roll cut "## ml! 9#!##

i0t& i0t& Roll cut "## ml! 9#!##+assata cut "2# ml! .#!##

Super Sunda "2 ml! .#!##

)on-)on " ml! !##

FAMIL$ PACKS"

R*7a% Gu%ab "2## ml! 92!##Banilla "2##ml! ""#!##

Kaju Dra*sh "2##ml! "!##

)utter Scotch "2##ml! "9#!##

+hocolate +hips "2##ml! "%#!##

resh Strawberr& "2##ml! "E#!##

)onan7a "2##ml! "/#!##

Swish +a*e "2##ml! "%#!##

Kaju Anjir "2##ml! "#!##

Kesar Pista "2##ml! ".!##

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A project report on robbins ice cream 9/


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What 's F'nan0e5

5he 0inance mana(ement is the d&namic and important0unction o0 the compan& 0inancial mana(ement is one

o0 the mana(erial actiities o0 plannin( and

controllin( the 0irms resources! 8e can also called

capital as a )lood! 5here0ore it must be

s&stematicall& maintained! Plannin( is the one o0 the

most important actiities o0 the 0inancial mana(er! It

ma*es possible 0or the 0inancial mana(er to obtain!

Reseres and surplus -

+ash is the most important current assets 0or the

operatin( o0 the business run on a continuous basis 0or

the smooth runnin( o0 the compan&! 5here should be

su00icient cash neither more is cr! Shorta(e will

intercept the 0irm manu0acturin( operations while

e4clusie cash suppl& remain idle! 5here0ore the cash

and ban* balance o0 the compan& are maintained atoptimum leel 0or this the& can use the s&stem o0

inestment in reseres also!

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FINANCIAL #IG#LIG#TS

RO&&INS I0e Cream Reser3es

5heir capital as 0ollows -

"! Inestment allowance Resere

2! +apital Resere

9! 'eneral Resere

.! Subsidiar& Resere

L*ans 1 Ad3an0es"

Se0ured L*an

rom Delhi industrial Inestment +orporation limited

Secured b& joint e6uitable mort(a(e o0 immoable

properties and h&pothecation o0 all moables FSae

and e4cept speci0ied moable h&pothecated to thecompan&s ban*ersG both present and 0uture pertainin(

to R))INS unit in Paschim Bihar!

Fr*m State &an *- Ind'a"

A(ainst e6uitable mort(a(e o0 land and h&pothecation

o0 moable propert& both present and 0uture pertainin(

to new processin( unit!

Cash Cred't"

A(ainst e6uitable mort(a(e or immoable properties

o0 crepe unit at o00ice premise at Relie0 Road and 0irst

char(e b& h&pothecation o0 all speci0ied moables

includin( raw-materials, stores, stoc*s, 0inished (oods

and stoc*s in process and boo* debts etc! And 0urther

personall& (uaranteed b& the partners

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!nse0ured L*ans"

>. Insuran0e"

Ade6uate insurance coera(e has been ta*en 0or

properties and assets o0 the compan& includin(

buildin(s, plants and machiner& and stoc*s!

2! A00*unt'ng C*n0e/ts"

5he compan& 0ollows the mercantile s&stem o0

accountin( and reco(ni7es income and e4penditure on

accrual basis e4cept subsid&!

inance 0unctions as procurement o0 0unds and their

e00ectie utili7ation in the business, 0inance is the tas*

o0 proidin( 0unds needed b& the enterprise on the

terms that are most 0aorable to it *eepin( in iew the

objecties o0 the enterprises!

NEED OF FINANCE

In a business unit need o0 0inance arise due to the

0ollowin( reasons!

"! or the purpose o0 e4pansion

2! or the purpose o0 establishment

9! or the purpose o0 renoation

.! or the purpose o0 diersi0ication

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C*r/*rate s*0'a% res/*ns'b'%'t7

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MEANING"

+orporate social responsibilit&F+SR, also calledcorporateconscience, corporate citi7enship,social per0ormance,orsustainable responsible businessLResponsible)usinessG is a 0orm o0 corporatesel0-re(ulation inte(rated

into abusiness model! +SR polic& 0unctions as a built-in,

sel0-re(ulatin( mechanism whereb& a business monitors and

ensures its actie compliance within the spirit o0 the law,

ethical standards, and international norms! +SR is a processwith the aim to embrace responsibilit& 0or the compan&Ts

actions and encoura(e a positie impact throu(h its

actiities on the

enironment,consumers,emplo&ees,communities, sta*ehold

ersand all other members o0 the public spherewho ma&also be considered as sta*eholders!

T#E ROLE OF CORPORATE SOCIAL

RESPOSI&ILIT$"

5he role o0 +orporate Social Responsibilit& in the business

world has deeloped 0rom a 0i( lea0 mar*etin( 0ront into an

important aspect o0 corporate behaior oer the past seeral

&ears! Sustainable strate(ies are alued, desired and

deplo&ed more and more b& releant pla&ers in man&

industries all oer the world! )oth research and corporate

practice there0ore see +SR as a (uidin( principle 0or

business success! 5he +orporate Social Responsibilit& hasbeen conceied to assist researchers and practitioners to

ali(n business and societal objecties! All actors in the 0ield

will 0ind reliable and up to date de0initions and

e4planations o0 the *e& terms o0 +SR in this authoritatie

and comprehensie re0erence wor*! eadin( e4perts 0rom

the (lobal +SR communit& hae contributed to ma*e the

>nc&clopedia o0 +orporate Social Responsibilit& the

de0initie resource 0or this 0ield o0 research and practice!

.2
http://en.wikipedia.org/wiki/Corporatehttp://en.wikipedia.org/wiki/Self-policinghttp://en.wikipedia.org/wiki/Business_modelhttp://en.wikipedia.org/wiki/Norm_(sociology)http://en.wikipedia.org/wiki/Stakeholder_(corporate)http://en.wikipedia.org/wiki/Stakeholder_(corporate)http://en.wikipedia.org/wiki/Public_spherehttp://en.wikipedia.org/wiki/Self-policinghttp://en.wikipedia.org/wiki/Business_modelhttp://en.wikipedia.org/wiki/Norm_(sociology)http://en.wikipedia.org/wiki/Stakeholder_(corporate)http://en.wikipedia.org/wiki/Stakeholder_(corporate)http://en.wikipedia.org/wiki/Public_spherehttp://en.wikipedia.org/wiki/Corporate


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RAIN 8A5>R =ARB>S5IN'

Ra'n4ater har3est'ngis the accumulation and stora(e

o0 rainwater 0or reuse be0ore it reaches the a6ui0er! ?ses

include water 0or (arden, water 0or liestoc*, water0or irri(ation, etc! In man& places the water collected is

just redirected to a deep pit with percolation! 5he

harested water can be used 0or drin*in( water as well i0

the stora(e is a tan* that can be accessed and cleaned

when needed!

Rainwater harestin( proides an independent water

suppl& durin( re(ional water restrictions and in

deeloped countries is o0ten used to supplement the

mains suppl&! Rain water harestin( proide water when

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there is a drou(ht or in summer season! Rainwaterharestin( s&stems are appealin( as the& are eas& to

understand, install and operate! 5he& are e00ectie in

T(reen drou(htsT as water is captured 0rom rain0all where

runo00 is insu00icient to 0low into dam stora(e! 5he

6ualit& o0 captured rainwater is usuall& su00icient 0or

most household needs, reducin( the need 0or deter(ents

because rainwater is so0t! inancial bene0its to the users

include that rain is TrenewableT at acceptable olumes

despite climate chan(e 0orecasts, and rainwater

harestin( s&stems (enerall& hae low runnin( costs,

proidin( water at the point o0 consumption! )ene0its o0widespread rainwater harestin( to the re(ional

reticulated suppl& s&stem ma& include reduced treatment,

pumpin(, operation and au(mentation costs, reducin(

pea* storm water and storm water processin( costs, as

well as reduced (reenhouse (as emissions due to reduced

dependence on pumpin( and potential au(mentation

throu(h sources such as desalination

Conclusion

..


45/46


The factory experience to the havmor ice cream as aThe factory experience to the havmor ice cream as a

wonderful visit as a BBA student . My visit about how anwonderful visit as a BBA student . My visit about how an

organization is run successfully. The visit was highlyorganization is run successfully. The visit was highly

educational and helped one to given me an deptheducational and helped one to given me an depth

understanding of the marketing and finance managementunderstanding of the marketing and finance management

cared out of Robbins. ! came to know about the processcared out of Robbins. ! came to know about the process

used for manufacturing of !ce"cream and different types ofused for manufacturing of !ce"cream and different types of

problems encountered in it. ! understood the difficultiesproblems encountered in it. ! understood the difficulties

that is faced by management of modern companies andthat is faced by management of modern companies andalso studies the ways they save the difficulties andalso studies the ways they save the difficulties and

problems.problems.

Robbins !s a wonderful company !t is a developedRobbins !s a wonderful company !t is a developed

company with its registered office as well as factory atcompany with its registered office as well as factory at

Anand plant. Robbins ice cream has capered the marketAnand plant. Robbins ice cream has capered the market

of ice"creams. !t will be leader in ice"cream after someof ice"creams. !t will be leader in ice"cream after some

times if it continues to process in this way as it is doingtimes if it continues to process in this way as it is doing

now. #e can tell that the industry is an !deal !ndustry andnow. #e can tell that the industry is an !deal !ndustry and

after eating its !ce"cream any body can tell thatafter eating its !ce"cream any body can tell that

Oncemor Oncemor

HavmorHavmor

.


46/46


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D%pa$t"%#t N%w (%)h* Tata M'G$aw+H*)) p!,)*sh*#-Lt(. / 0%a$s 123 Pa-%s.

Ne*s Paper:Ne*s Paper:

THE TIMES OF INDIA

ECONOMIC TIMES

+ebsite:+ebsite:

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www.Nw+I#(*a.'"

www.%'#"*'t*"%s.'"

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Robbins Major Pro

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