Robert-Jan Sips IBM Center for Advanced Studies 28-5-2015

Only 30% of US workforce is currently engaged in their work.

This means that the vast majority of workers does not reach their full potential. The estimated costs of Disengagement (visible in e.g. lack of productivity, lower customer satisfaction, employee turnover, absenteeism, etc) are an estimated

$450-550 billion

Source: The state of the American Workplace (Gallup)

Currently, companies use monetary rewards to engage and retain employees, in the ‘war on talent’.

2008: Google vs. Facebook, causing Google to raise all salaries by 10%.

Asking employees, across generations, teaches us that soft factors are considered at least equally important as hard factors

The inclusive Enterprise: working towards Inclusion: “a sense of belonging: feeling respected, valued for who you are; feeling a level of supportive energy and commitment from others so than you can do your best work” By taking a Computer Science approach.

Source: Sips, Bozzon, Smit, Houben. The Inclusive Enterprise Vision and Roadmap. ICWE 2015.

“Primum non nocere"

Guiding principles

(1) Integration and Transparency (2) Engagement by Design (3) Trustworthy and Privacy by Design (4) Reuse

Source: Sips, Bozzon, Smit, Houben. The Inclusive Enterprise Vision and Roadmap. ICWE 2015.

The Inclusive Enterprise system Starting with a series of studies

(1) Social Environment Sensing (2) Engagement / Gamification (3) Physical Environment Sensing

Enterprise

Directory

Our study

Enterprise

Social Networks

Communications

Enterprise Q&A

Enterprise Blogs

Professional

Social Networks

Personal

Social Networks

Personal Blogs

Source: Bozzon, Efstathiades, Houben, Sips. A study of the online profile of enterprise users in professional social networks. WWW 2014.

A study in how enterprise employees use and perceive Social Media

Survey

134 IBMers

January - March 2013

LinkedIn API Access

9000 IBMers

IBM BluePages 40K 1st

Level Contacts

134 IBMers

January - March 2013

Which enterprise organisation information (role) is implicitly

revealed by users in professional social networks?

Blue Pages LinkedIn

No IBM Policy Manual Inspection

Equal (75%)

Blue Pages LinkedIn

Similar (13%)

(23.5%) Same role described with different terms “CICS TS Product Manager” in BluePages “CICS Product Line Manager at IBM” in LinkedIn

(76.5%) Generalised role description “Service Sales Public/ING” in BluePages Service Sales at IBM” in LinkedIn

Blue Pages LinkedIn

Different (12%)

(80.2%) Generalised role description "Associate Project Manager IBM” in LinkedIn and ”Mobility phones, data cards, blackberries Services”

(19.8%) different job role description used a personalised, captivating description ”Passionate provider of Competitive Advantage for IBM” and as ”European Sales Execution Leader” in BluePages

Blue Pages LinkedIn

Insight

Majority (~80%) IBMers Report Their Internal Job Role: actual information about IBM internal organisation are

also accessible to the outside world

When different: Self-promotion

Can an organisations’ key employees (managers) be identified

from professional social network profiles?

Managers: coordination of other people’s

work. :

> 2200 in our dataset

Identify patterns in the terminology used in

LinkedIn job description

• Only 16% in the top 50 bigrams are shared by both managers and non-managers • The words Manager/Leader/Director emerge as the most used in both categories • “Senior” is popular in non-manager => level of knowledge and experience

Insight

Clear linguistic distinction in job role

Easy to identify important

coordination figures within the

organisation

Overlapping terms generally refer to more operational responsibilities

Which factors related to the employer influence the social

reach (# Connections) of an employee?

Country of

Employment

Company

Industry Company

Size Computer/Software Management Consulting Financial, Banking

Very Big, Big, Small, Very Small Netherlands, US, Belgium, UK

All 40K users < 500 connection

Compared #

Connections Only factors that

passed normality test

Insight

Influence of Country of Origin but some latent factors can play a role

Influence of Industry Type

Which factors related to the operational organisation within

a company influence the social reach of an employee?

134 seed IBMers

< 500 connection

A manages B in BluePages

Insight

Managers tend to connect more with employees higher in the organisation’s hierarchy

Connection with manager (and manager’s manager) => more social

reach

Questions?