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Roca London Gallerygt

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Roca London Gallery
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1/15/13

The Building - Roca London Gallery by Zaha Hadid Architects

Our Company

International presence

Galleries & Showrooms

ES / EN

THE CONCEPT

The concept for the Roca London Gallery begins with water in its many forms an make space and to express our adaptability and openness to change and innovatio Water acts as a theme for the architecture theme, connecting all aspects of the Ga The displays and the areas around each display have been shaped by the mo created a changeable space, one which people will continue to return to.

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The Building - Roca London Gallery by Zaha Hadid Architects

THE SPACE

Zaha Hadid Architects incorporate Rocas established history and culture of innova space. Rather than create a fixed gallery solely for products, Zaha Hadid has d Roca, where displays, a meeting room, caf bar, library, multi-media wall, rece dispersed so visitors feel they are in an active design centre; a research hub th showroom.

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The Building - Roca London Gallery by Zaha Hadid Architects

THE EXTERIOR

The faade is a unique feature of the new Gallery which gives the space an immed coherent blend of forms and contours which are used in an unexpected way to cr cut outs and openings into the space. The geometry of the three display environments at the front of the Gallery form a faade creating a single uninterrupted space that interweaves exterior and interior w of the faade is maintained in exposed concrete.

THE INTERIORwww.rocalondongallery.com/en/building 3/5

The Gallery occupies one floor and covers an area of 1,100 m2. The white space of the continuous logic of the illuminated water drops that seamlessly connects the glowing pods builds the spine of the central space that is further defined with its

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The Building - Roca London Gallery by Zaha Hadid Architects

to the knowledge, research and and multi-media seating area next to the main rece The bold spatial concepts of the unique display environments stand out as dark g the white central spine of the Gallery. Their form has been sculpted as if by the p with the functional considerations of the gallery to allow flexibility. The continuing bathroom areas evolves along the backbone of the main Gallery.

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THE BATHROOM EXPEwww.rocalondongallery.com/en/building 4/5

Roca London Gallery is a new brand experience proposal which gives you an ins

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The Building - Roca London Gallery by Zaha Hadid Architects

bathroom spaces. This innovative space allows visitors to experiment and discover everything from product design to the importance of water to society. Rocas most emblematic products are displayed in different areas or environmen about the latest Roca products and collections, created by top national and inter Chipperfield, Jacques Herzog & Pierre De Meuron, Ramn Benedito, Mariscal, A Moneo, Schmidt & Lackner or Marcello Cuttino. One of the most eye-catching elements of these environments is the tiled floor. C ceramics, the floor is a mosaic of unique, individually-designed and manufactured p striking visual effect.

Copyright 2011, Roca Sanitario, S.A.- All rights reserved.

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