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Rochelle Robnett - Marketing Presentation Web

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Professional Race Driver Resume’ Contact: Rochelle Robnett Email:[email protected] Web: www.rochellerobnettracing.com Rochelle Robnett EUGENE. OREGON www.rochellerobnettracing.com
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Page 1: Rochelle Robnett - Marketing Presentation Web

Professional Race Driver Resume’

Contact: Rochelle RobnettEmail:[email protected]

Web: www.rochellerobnettracing.com

Rochelle Robnett

EUGENE. OREGON

www.rochellerobnettracing.com

Page 2: Rochelle Robnett - Marketing Presentation Web

Welcome!Hello, my name is Rochelle Robnett, I am an

up and coming race car driver. I am from

Eugene, OR,. I plan to race a Super Comp

Dragster in 2017 with my ultimate goal being

to race in either pro stock or top fuel on the

NHRA Mello Yello Circuit. I’ve always believed

in being a hard worker and I want to send the

message out to women and young children to

not be afraid to put the work in. I want young

girls to know that they are the only ones who

can dictate their own world. Don’t be afraid to

be different, don’t let your sport or labels

define you but who you are on the inside

define you. I am passionate about giving back

to where it all started for me. I want to help the

senior Jr. Dragsters drivers with a scholarship

fund that they can use to help them financially

while in college. I want to give to them

something that I didn’t have.

In the following pages you will discover my

race and marketing experience.

Page 3: Rochelle Robnett - Marketing Presentation Web

My quick facts:

Age: 23Height: 5’3”Hometown: Eugene, OR Hobbies: Running, Soccer, Water/Snow SportsYears Racing: 10Current Ride/Car #: Undercover DragsterCurrent Tracks/Series: NHRA Division 6 Woodburn Dragstrip, Portland International RacewayInteresting Facts: 1st Generation RacerFormal Education/Skills: Portland State University Marketing/Advertising DegreeTop Racing Accomplishment: 2016 Woodburn Dragstrip Powderpuff Championship, 2015 Woodburn Dragstrip National Dragster Challenge Sportsman WinnerCareer Goals: NHRA Top Alcohol Dragster to NHRA Mello Yello Pro Stock

Page 4: Rochelle Robnett - Marketing Presentation Web

Focused on my Mission

My Mission is to show that with hard

work and dedication anything is

possible. I have the drive and the

passion to go after my dreams.

While I go after my dreams, I want to

help young people know they can

go after their dreams as well.

Page 5: Rochelle Robnett - Marketing Presentation Web

My Career Achievements:

2016 - Woodburn Dragstrip Powderpuff Championship, 3 Wins, 3 Runner-ups

2015 - National Dragster Challenge Win, 3 Wins, 1 perfect reaction time

2014 - 1 win, 1 runner-up

2013 - National Open Win, 1 Runner-Up

2012 - Moved into Sportsman class - 1 win

2011 - 2nd in NHRA Division 6 National Open Series Points. 2 Wins

2010 - Semi-Final Finish at Western Conference Finals Warm-Up race, 3 Wins

2009 - 2nd in Portland International Raceway Points, 4 Wins

2008 - 1 win, 1 runner-up

2007 - JR. Dragster Rookie Season, 5 Wins, 3rd in Woodburn Dragstrip Points.

2006 - 4 Races - 1 Runner - Up

Page 6: Rochelle Robnett - Marketing Presentation Web

Out in the community:Rochelle Robnett Racing is out in the

community at a number of events every

year. The team is very active in a

number of running events benefiting

local charities by participating in 5k and

half marathons throughout the year. It

is important for Rochelle Robnett

Racing to get out in the community

throughout year. In 2017 Rochelle will

be at multiple events in her local

community. Every December Rochelle

creates tie blankets in 2017 a portion of

the proceeds will go to creating tie

blankets to give to the local women and

children’s center.

Page 7: Rochelle Robnett - Marketing Presentation Web

Motivating our future:Rochelle Robnett Racing can speak

to groups that include: children,

teens and young adults. Rochelle can

talk about a number of topics to your

audience. She can give motivational,

inspirational or about not letting

something define who you are. At

every speaking appearance you will

have the option of having the race car

on display for your group to view, ask

questions and take pictures with the

dragster.

Page 8: Rochelle Robnett - Marketing Presentation Web

It’s all about the engagement:

Page 9: Rochelle Robnett - Marketing Presentation Web

I love marketing and

marketing loves me:

Rochelle Robnett has immersed herself

in learning the ins and outs of

marketing over the past few years.

Rochelle has a marketing degree from

Portland State University. Rochelle has

continued her marketing education

through Marketing at Full Speed.

Rochelle is also a Marketing Assistant

in Eugene, OR and is currently working

on consist branding for her employer

across all of their brands. Along with

being a Marketing Assistant Rochelle

works on all of her own marketing. She

works directly with all her partners and

does all of her own social media and

website updates.

Page 10: Rochelle Robnett - Marketing Presentation Web

It’s all about good content:By Partnering with Rochelle Robnett your company will be featured on

Rochelle Robnett Racing website. You will have the opportunity to

promote your company and your products on both social media and

RochelleRobnettRacing.com

Page 11: Rochelle Robnett - Marketing Presentation Web

Taking it on the road:Rochelle Robnett Racing will be running

Woodburn Dragstrip Super Pro Points

this year with the goal to qualify for

Summit ET Bracket Finals. We will also

be running some Lucas Oil Super Comp

Divisional/National Open Races along

with some speciality races. You will find

the most up to date schedule on

RochelleRobnettRacing.com

*Subject to Change

Woodburn Dragstrip Schedule:

April 2, 9, 23, 30

May 7

Season Opener - May 20-21

June 4, 18

Rose Festival June 10-11

July 9, 22

August 20

Lucas Oil/National Open Series:

Bremerton Raceway June 17-18

Woodburn Dragstrip July 14-16

Woodburn Dragstrip Sept. 15-17

Speciality Racing Series:

PIR National Dragster - July 5

Halloween Classic XXIV Oct.

11-15

Page 12: Rochelle Robnett - Marketing Presentation Web

Special access:

NHRA has a different type of fan than

other forms of motorsports. NHRA fans

are unique in that they are able to get

up close and personal with their

favorite driver and get their autograph

and talk with them. NHRA fans are very

loyal to their driver. They are going to

support the brands that their favorite

driver supports. By partnering with

Rochelle Robnett Racing you will be in

front of thousands of fans at every race.

Rochelle gets the opportunity to talk

with fans about her car and partners at

every race. Rochelle Robnett Racing

will have a table set up at every race

that will display any literature you may

want to get to her fans.

Page 13: Rochelle Robnett - Marketing Presentation Web

Let’s get co-branded:- Growing Fanbase

- Advancing in a nationally

recognized sport

- Giving back to the community

- Building name recognition

- All American values

- Inspiring our youth

- Winning attitude

- Focused on the future

- Winning Health & Fitness

- Works on own dragster with

Crew Chief

Page 14: Rochelle Robnett - Marketing Presentation Web

Ways to Partner:Title Partnership: Title Partnership with Rochelle Robnett Racing for the entire 2017 season.

Your company branding fully represented on dragster, race suit, hauler and team. You will be

able to have a custom designed race suit and wrap for the dragster with your company

colors. Your branding will be represented on team website, social media, crew shirts, team

shirts, hero cards and all other promotional items. Full licensing rights to Rochelle Robnett

Racing incorporated into all of your branding. 4 Driver appearances at your location of choice.

Contact us for Pricing.

Primary:Primary Partnership with Rochelle Robnett Racing for the entire 2017 season. Your

company logo on both sides of dragster as well as race suit, hauler, website, social media,

crew shirts, team shirts, hero cards and all other promotional items. 2 Driver appearances at

your location of choice. Contact us for Pricing.

Page 15: Rochelle Robnett - Marketing Presentation Web

Ways to Partner:Major Associate: Major Associate Partnership with Rochelle Robnett Racing for the entire

2017 race season. Your company logo get a medium size sticker that will be place either

between front nose cone and where the driver sits, as well as race suit, hauler, website social

media, crew shirts, team shirts, hero cards. 1 Driver appearance at your location of choice.

Contact us for Pricing.

Associate/Product: Entry level Partnership with Rochelle Robnett Racing for the entire 2017

race season. Your company will provide Rochelle Robnett Racing with product or service in

exchange for logo get a bumper size sticker that will be place behind the driver, website and

social media.

Page 16: Rochelle Robnett - Marketing Presentation Web

References:

Marketing References:Annamarie StrawhandMarketing At Full [email protected] (757)652-9936

Personal References:Tyler [email protected](702) 370-4421

"Rochelle is a talented marketer as well as racer. She is very focused on the needs of those she works with and helping them with the best solutions. I enjoyed working with Rochelle at the PRI (Performance Racing Industry) Trade Show in Indianapolis this past year. She was prepared, organized and confident. She was very productive in her networking and building new business relationships. She has a very bright future in the sport of auto racing and I also see her as being a star in the marketplace. Any company partnering with Rochelle and her racing program will reap rewards for many years to come! "Annamarie Strawhand Marketing Coach at Marketing at Full Speed

Page 17: Rochelle Robnett - Marketing Presentation Web

Thank You:Thank You for taking the time to review Rochelle Robnett Racing 2017 Marketing Presentation. We have created a strong social media presence designed to give you positive marketing results. We are proud to offer you a turnkey marketing program - let us do the work for you. With the support of companies like (insert company name) we will be able to grow together in years to come. We are excited for 2017 and working together to meet the needs of both (insert company name) and Rochelle Robnett Racing to have a successful year.

Page 18: Rochelle Robnett - Marketing Presentation Web

© 2016 – Rochelle Robnett Racing

To learn more please visit:www.rochellerobnettracing.com

Facebook.com/ RochelleRobnettRacing

@Rochelle6037

@Rochelle6037

Contact Info:[email protected]: 541-579-0921


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