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Shaping the Future –
Driving Retail Innovation
and New Thinking in
Shopping Centres
RECON MENA
Annual Conference
Dubai
November 28th 2011
Rohit Talwar
CEO - Fast Future
www.fastfuture.com
Contents
Presentation p 3
About Fast Future p 73
Image Sources p 84
The World in 2015
How do we get there from Here?
Continuous Innovation
Customer Insight
New
Business Models
Growth is not Guaranteed… Growth is not Guaranteed…
…Thinking is Back in Fashion
Transformational Change?
It’s Only Just Begun
10 Key Patterns of Change Shaping the Next Decade Economic turbulence, a shift in wealth from west to east and political
uncertainty are shaping the landscape
Technology
and Science
Rethinking
Talent,
Education,
Training
Demographic
Destinies
Society in
Transition
Natural
Resource
Challenges
Geo-political
Complexity
Generational
Crossroads
Source: Designing your Future – Key Trends, Challenges and Choices – Fast Future
Economic Crisis
and Power Shift
Global
Internet
Expansion
Enterprise 3.0
Demographic Destinies 2 billion more people in 40 years –
Demographics is Driving Economics
1998
448 691
729
5231
4157
739
1030
344
585
Source : United Nations 2010 2050
Where next?
Deloitte’s– Hidden Heroes
Life Redefined –
Lifespans are Increasing
Under 50’s have 90%
chance of living to 100.
Aubrey de Grey suggests
we could live to 500 or 1000
What are the health,
consumption and resource
implications?
What kind of opportunities
will be created?
Retail Innovation –
10 Key Trends
1 – Expansion of Luxury Retail
or Race to the Middle?
Race to the Middle
2 - Local Outlets and Products
Global Chain vs. Local Independent?
3 - Green Retail –
Dubai Marina Mall
4 - Discount Debates
Value or Values?
Value or Values?
5 - Stores as a Brand Experience
Kuwait’s Alghanim Electronics -
Retailment
6 – Segmentation
The Male Mall – Czech Republic
7 – Pop-up Stores – e.g. Boho
8 – Art and Installations
e.g. Edible Furniture - Lithuania
9 – Pure Leisure
e.g. The Slide@T3 Changi Airport
10 - Technology and Retail
Store and Product Locators
Store and Product Locators -
Kiosks and Interactive Surfaces
Digital Signage – Unirea Romania
‘Scan It’
Ambient (Embedded) Technologies
(IP in Everything)
The Power of Play - Nordstrom
Body Measurements Scanning –
New Look – Westfield Stratford
Luton Airport - ‘Virtual Assistants’
Integrating Physical and Virtual
Tablet Equipped Shopping Carts
– Lotus Supermarkets Shanghai
Virtual Grocery Shopping –
Tesco South Korea
Online Brands Appearing Offline
House of Fraser – Catalogue Store
Amazon Drop Box
Daily Social Media Offers e.g. Twitter
Burberry Launch First Ever
Twitter Catwalk Show
Burberry and Social Media
Social Shopping in Estonia
Telephony • Voice
• Messaging
• SIM card
• Phonebook
• Ring Tones
• Security
Connectivity • Cellular
• Up to 14 bands
• WLAN/BT
• GPS
• NFC
• FM
Data/
Enterprise • 100Mbps
• IMS
• Browsing
• VPN
• PIM
• Ecommerce
• Payments
Software • Protocols
• Middleware
• Applications
• User Interface
• Minimize fragmentation
Multimedia • Camera 8-16M
• Camcorder
• 24M Color Display
• Memory (160GB)
• Multiformat A/V • HD Video/TV out
• Games
(50-100M Tps)
• DRM
TMT – Convergence and Immersion
Near Field Communications -
Mobile Contactless Payments
Mobile Enabled
Personalised Advertising
Holographic Displays
Augmented Reality at
Copenhagen Airport
Gesture Interfaces
Touchable Holograms
Interactive Surfaces
Wearable Displays
3D Printing – True Personalization
3D Printing Store - Brussels
Innovation –
Where are the Opportunities?
Building Insight and Trust
New Strategies and Concepts
Chain vs. Independent
Catering, Lounge and
Service Experiences
New Business Models - Auctions
£3088 £8791.50 £81
Rethinking Business Models
Partner Tie-ins Pullman Bangkok King Power Hotel
New Approaches and Materials
e.g. Ultra-Quick Construction
So How do we Respond?
Make Time and Space for Change
http://news.nationalgeographic.com/news/bigphotos/images/090305-daylight-saving-time-facts-history_big.jpg
What does the timeline of
developments and challenges
look like for your markets?
Broad Scans and Deep Dives
Are you Sticky and Magnetic?
How Networked Are You?
Conclusions
• Expect
Turbulence
• Understand
Trends and
Scenarios
• Embrace
Innovation
Thank You
Rohit Talwar
CEO
Fast Future
Tel +44 (0)20 8830 0766
Mob +44 (0)7973 405145
Twitter http://twitter.com/fastfuture
LinkedIn http://www.linkedin.com/in/talwar
www.fastfuture.com
www.convention-2020.com
Blog http://widerhorizons.wordpress.com
Signup for our newsletters / Download past editions at www.fastfuture.com
Watch a short video of Rohit at http://www.travelmole.tv/watch_vdo.php?id=14300
Download the Hotels 2020: Beyond Segmentation Report at
http://www.amadeus.com/hotelit/beyond-segmentation.html
About Fast Future
Fast Future –
Retail and Real Estate
Industry Services • Live Events - Speeches, briefings and workshops for executive
management and boards of retailers, property and construction firms,
airlines, airports, hotels, venues, CVB’s and associations
• Future Insights - Customised research on emerging trends, future
scenarios, technologies and new markets
• Immersion - ‘Deep dives’ on future trends, market developments,
emerging issues and technology advances
• Strategy - Development of strategies and business plans
• Innovation - Creation of business models and innovation plans
• Engagement - Consultancy and workshop facilitation
Fast Future • Research, consulting, speaking, leadership
• 5-20 year horizon - focus on ideas, developments, people,
trends and forces shaping the future
• Clients
– ING, ABN Amro, Laing O’Rourke
– Marks and Spencer
– Airports - Aeroports de Paris / Schiphol Group
– Vancouver Airport Services
– Industry Associations – ICCA, ASAE, PCMA, MPI
– Corporates - GE, Nokia, Pepsi, IBM, Intel, Orange,
O2, Siemens, Samsung, GSK, SAPE&Y, KPMG,
Amadeus, Sabre, Travelport, Travelex, ING,
Santander, Barclays, Citibank, DeutscheBank
– Governments - Dubai, Finland, Nigeria, Singapore,
UK, US
– Convention Bureaus – Seoul, Sydney, London, San
Francisco, Toronto, Abu Dhabi, Durban, Athens,
Slovenia, Copenhagen
– Convention Centres – Melbourne,
Adelaide, Qatar, QEIICC
– Hotels - Accor Group, Preferred,
– Intercontinental
– PCO’s - Congrex, Kenes
Hotels 2020 – Objectives
• Identify key drivers of change
for the globally branded hotel
sector over the next decade
• Examine the implications for:
Hotel strategy
Brand portfolio
Business models
Customer targeting
Innovation
• Global strategic foresight study to help the meetings industry prepare for
the decade ahead - Industry-wide sponsors
• Multiple outputs Nov 2009 – December 2011
• Current studies on future strategies for venues and destinations
Convention 2020
Future Convention Cities Initiative • Members - Cities aiming to be global leaders in delivery of business events
• Focus - Maximising long term economic benefit of events
• Core Activities - Research, sharing of expertise and best practices
• Engagement Model - Meet four time a year prior to major industry events
• Management - Initiated and co-ordinated by Fast Future
Rohit Talwar • Global futurist and founder of Fast Future Research.
• Award winning speaker on future insights and strategic innovation –
addressing leadership audiences in 40 countries on 5 continents
• Author of Designing Your Future
• Profiled by UK’s Independent Newspaper as one of the Top 10 Global
Future Thinkers
• Led futures research, scenario planning and strategic consultancy
projects for clients in telecommunications, technology,
pharmaceuticals, banking, travel and tourism, environment, food and
government sectors
• Clients include 3M, BBC, BT, BAe, Bayer, Chloride, DTC De Beers, DHL,
EADS, Electrolux, E&Y, GE, Hoover, Hyundai, IBM, ING, Intel, KPMG,
M&S, Nakheel, Nokia, Nomura, Novartis, OECD, Orange, Panasonic,
Pfizer, PwC, Samsung, Shell, Siemens, Symbian, Yell , numerous
international associations and governments agencies in the US, UK,
Finland, Dubai, Nigeria, Saudi Arabia and Singapore.
• To receive Fast Future’s newsletters please email
• 50 key trends
• 100 emerging trends
• 10 major patterns of change
• Key challenges and choices for
leaders
• Strategic decision making framework
• Scenarios for 2012
• Key futures tools and techniques
• Published August 2008
• Price £49.95 / €54.95/ $69.95
• Email invoice request to
Designing Your Future Key Trends, Challenges and Choices
Our Services Bespoke research; Identification &
Analysis of Future Trends, Drivers &
Shocks
Accelerated Scenario
Planning, Timelining &
Future Mapping
Identification of
Opportunities for
Innovation and Strategic
Investment Strategy Creation & Development of Implementation Roadmaps
Design & Facilitation of
Innovation, Incubation
& Venturing
Programmes
Expert Consultations &
Futures Think Tanks
Personal Futuring for
Leaders and Leadership
Teams
Public Speaking, In-
Company Briefings,
Seminars and
Workshops
Example Projects • Public and private client research e.g. :
– Development of Market Scenarios, emerging trends and strategies for key clients
– Government and OECD Scenario Projects – e.g. Migration 2030, Future of Narcotics, Chemical Sector, Family 2030
– Scenarios for the global economy for 2030 and the implications for migration
– Designing Your Future (Published August 2008) – book written for the American Society of Association Executives & The Center for Association Leadership
– Global Economies – e.g. The Future of China – the Path to 2020
– The Shape of Jobs to Come – Emerging Science and Technology Sectors and Careers
– Winning in India and China
– The Future of Human Resources
– Exploiting the Future Potential of Social Media in UK Small to Medium Enterprises
– Convention 2020 – the Future of Business Events
– Future Convention Cities Initiative – Maximising Long-term Economic Impact of Events
– One Step Beyond – Future trends and challenges for the events industry
– Hotels 2020: Beyond Segmentation – Future Hotel Strategies
– The Future of Travel and Tourism in the Middle East – a Vision to 2020
– Future of Travel and Tourism Investment in Saudi Arabia
– Aviation and Airports e.g. Aviation 2030
Example Clients
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