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Role of marketing communication

Date post: 11-Apr-2017
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Page 1: Role of marketing communication
Page 2: Role of marketing communication

Means to INFORMAbout

WHAT I SELL

……..company

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MARKETINGCOMMUNICATION

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COMPANYVOICE

of BRANDS&

Represents

Page 5: Role of marketing communication

MARKETING COMMUNICATION

Evolution

ENVIRONMENT

& Its

Page 6: Role of marketing communication
Page 7: Role of marketing communication
Page 8: Role of marketing communication

Effect onBrand Equity

& Sales

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Page 10: Role of marketing communication
Page 11: Role of marketing communication

CONSUMEREffects on

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BRANDSCOMPANYPRODUCTINFO

DEALS &DISCOUNTS

BUDGETUSAGE

Page 13: Role of marketing communication

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