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From zero to zomato in 4 years
From zero toin 5 years By priyanka manohar
synopsisIntroduction
Milestones of zomato
Strategies of zomato
Reasons behind success
Conclusion
What is zomato?
Video
IntroductionStarted in july 2008
Founded by Deepinder Goyal
Initially named Foodiebay
In November 2010 it is renamed as zomato
video
Milestones of zomatoNumber of listed restaurants: In 2008-4000 restaurants 2013-94000 restaurantsMonthly visitors of zomato: In 2008-0.015million 2013-11 millionYearly Revenue : In 2008-0.06crore 2013-11.3crore
Restaurants listed at end of each yearReasons behind successFirst mover advantage
Strong Content platform
efficient employees
Good rating mechanism and social platform
Strategies of zomato financial strategy
marketing strategy
Growth strategy
Globalization strategy
conclusion
THANK YOU
referencesEconomic times nov5 and nov11WikipediaZomato blogMoney controlQuoraIndiainfoline