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Sage SalesLogix E-marketing overview english

Date post: 09-Jun-2015
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Sage SalesLogix E-marketing overview
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Sage SalesLogix E- marketing Easy to Do. Cost-Effective. Proven to Drive Sales.
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Page 1: Sage SalesLogix E-marketing overview english

Sage SalesLogix E-marketing Easy to Do. Cost-Effective. Proven to Drive Sales.

Page 2: Sage SalesLogix E-marketing overview english

Overview• Sage SalesLogix E-marketing gives users the ability to

reach out to their contacts, grow their database, qualify leads, empower sales teams, and automate sales and marketing practices

• Put your customer and prospect interactions to work, sending actionable, “trackable” messaging at the appropriate time 

• Fully integrated—create campaigns and view history, interactions and results all with Sage SalesLogix

• Your e-mail is sent through Swiftpage’s powerful and reputable servers ensuring you remain compliant with the latest spam laws and increasing the likelihood your e-mail will reach the inbox

Page 3: Sage SalesLogix E-marketing overview english

Features & Benefits Snapshot

Features•Choose from over 130 e-marketing templates •Automated drip campaigns•E-mail tracking and reporting•Lead capture Web forms•Survey capabilities•Call list•Schedule action items for sales and others

Benefits•Implement low-cost, impactful campaigns that bring in more leads and revenue•Automatically push hot leads to sales fast•Gain valuable market and product insight to make better business decisions•Get the most out of your CRM data•Streamline sales and marketing activities through automation

Page 4: Sage SalesLogix E-marketing overview english

•Use Sage SalesLogix powerful filters and groups to target profitable prospects and customers

•Create e-mail marketing messages using the simple online editor

• Send in an instant or schedule to send at a later date

•Send on behalf of account managers and executives so they don’t have to PLUS you can ensure the correct messaging, pricing, and branding!

Create Effective E-mail Marketing Campaigns

Page 5: Sage SalesLogix E-marketing overview english

•Easy editing and publishing

•Use the provided templates or upload your own

•Choose from over 130 professional templates

•Understand how each e-mail performs, click and open rates, most effective links, and more!

Sample E-mail Marketing Templates

Newsletters, brochures, product launch announcements, occasion cards, articles, case studies, promotions, press releases, event invitations, and more!

Newsletters, brochures, product launch announcements, occasion cards, articles, case studies, promotions, press releases, event invitations, and more!

Page 6: Sage SalesLogix E-marketing overview english

•Put your sales and marketing initiatives on cruise control with drip campaigns•Build and deliver intelligent, multi-step marketing plans that automatically reach out to your leads, prospects, and customers•Use conditional actions and branching for intricate marketing strategies (e.g., send a post card to anyone who opened and clicked on your stage 1 e-mail; send an e-mail to anyone who hasn’t registered for an upcoming product road show [database field “registered = no”)

Multi-Touch Campaigns Maximize Marketing Effectiveness

Page 7: Sage SalesLogix E-marketing overview english

Understand Your ROI & Effectiveness

•View reports that graphically show you open and click rates, trends over time, forwarded campaigns, and more•Understand which links in your e-mails are most effective•View campaign activity in contact, lead, and account records

Page 8: Sage SalesLogix E-marketing overview english

•Automatically send e-mails on new promotions, new products, etc., on behalf of sales reps to free up their time to sell!•Create a ranked list of contacts most interested in your communications based on open and click rates and send to sales •Automatically schedule phone calls and meetings for sales reps based on campaign results so hot leads don’t fall through the cracks

Increase Sales Effectiveness

Page 9: Sage SalesLogix E-marketing overview english

•Send surveys to mine valuable data for marketing and product development teams

Customer satisfaction Win/LossFeature requestsPain pointsTest messaging, taglines, brand designs

•Use surveys on your Web sites to capture valuable information

Capture contact/lead informationEnable attendees to RSVP to events

Capture More Leads and Valuable Information

Page 10: Sage SalesLogix E-marketing overview english

Questions?

Trial Sage SalesLogix E-marketing for FREE!

www.sagesaleslogix.com/emarketing

or Contact m-Computers!www.crm-ag.com


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