Radio critical evaluationBUZZ FM

Sajida Sultana 12A2 5426

Mr Williams

Preliminary task

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Main task

In what way does your Media product use develop or change forms and

conventions of real media productsMy media product challenges forms and conventions of real media products since it uses semi-formal language and doesn’t illustrate the normal formality of wider vocabulary and maturity. The tone of the product is developed throughout the clip.

It is a much better way to interact with our target audience. They understand the clip better and it is more persuasive to repeat the need of wanting to listen to the radio station again. It also follows the regular structure of an ordinary radio clip. E.g. who, what, why, when and where.

How does your media product represent particular social groups?

• My News represents different ethnicities in a positive way. It gives them a voice and shows that your race doesn’t affect how you behave and your outcome.

• Also shows that people are deceitful and selfish.

What kind of media institute might distribute your product and why?

Radio 1 is the best institution for my Newscast. This is since it attracts the age group my news is directed at. They are also a well known institution that is very popular.

Audience

Who would be the audience for your media product?

• My audience is aimed at young teenagers.• From the ages of 12/20.

How did you attract/address your audience?

I addressed my audience from doing a survey to convey what they like and dis-like so that we could potentially make our product into a success. The issues in my product overall were all things that the target audience are interested about and they would be likely to want to know about it. Also used sound codes, to keep them interested and more entertained.

what have you learnt about the technologies from the process of constructing the product?

I have learnt about several technologies from the process of constructing the product.E.g. analog and digital radios.• • Analogue is an old form of technology which was first introduced for radio, it is now becoming less popular since people would much rather have digital. Digital audio broadcasting (DAB) also known as digital radio and high-definition radio,

is audio broadcasting in which analogue audio is converted into a digital signal and transmitted on an assigned channel in the AM or FM frequency range. Digital is a modern means of producing media. It is becoming increasingly popular within majority of people.

Benefits of Analogue radio:• Analog radios can extend their signal range by turning up the power• An analog radio signal can also deliver clear sound, so a speaker near loud background noise is able to be heard and understood.

Disadvantages of Analogue radio:• Transmissions are easily interfered with by natural disturbances such as storms, raining.

Benefits of Digital radio:• DAB radio signals can be received in many more locations throughout the world than analogue signals.• Much more increased sound quality than analogue radio.• Much easier tuning compared to analogue radios. DAB radios simply have a list of stations to select so you do not have to remember frequencies, this is much more easier and time efficient. • With some DAB radios you can Pause, Rewind and Record.• You can choose all kind of music stations from all round the world.• DAB radios look good, they can be a stylish addition to a room.• DAB broadcast also has the ability to send data via a Radio Data System (RDS). For example many DAB Radios can show the name of the station you are tuned to plus extra text which the broadcaster wants to send such as song titles, the name of

the current programme, what’s coming up next and contact details for things like radio competitions.

Disadvantages of DAB radio: Can be more expensive than analogue The quality isn't very good The reception isn't always effective and clear

Convergence

• Games consoles. i.e. Xbox, PS3• IPod Touch• Smart Phones• Internet• Radio• HD TV • Computers/Laptops

8) Comment on the progression you have made in your learning from the preliminary task stage to the full and final product

• News values• Slander and liable• Planning Skills• Research Skills• Editing • Media technologies • Journalism Ethics• Different software's