Cassie Witt

Sales,

Awareness,

and Service:

Boost Yours

with these 5

Social Media

Sites!

Social Media is

the

relationship

between you

and your

customer.

Your Side of the Relationship!

Always, Always LISTEN!

Talk With People

Produce Content

Share Other’s

Content

5 Top Social Media Sites

For Your Hotel

Pinterest

TripAdvisor

Facebook

BusinessSuccess!

Instagram

Twitter

#1

Facebook will

help you build a

Community.

Facebook’s Community Happens

in the Newsfeed!

It is the Holy Grail for your

business to GET in it and STAY in it.

Tweet This!

How do you get in the

newsfeed?

Try different times of

day

Mix up content

types

Post 1x/day or

more

Figure out what

works, rinse and

repeat!

Post other’s stuff

#2

Twitter will

help you build

Traffic.

Traffic is important because…

Increases

Leads

Builds

Awareness

Boosts $ales!

How do you build traffic?

Build traffic

withAdded Value

3 Ways to Add Value for your

Followers

How do you help

make their lives

easier?

What do they care

about?

What makes you

different?

#3

Pinterest Drives…4 times more $ per

click than

Twitter27% more $

per click than Facebook

50% higher

conversion rate than

other traffic

Source: http://www.quicksprout.com/2014/01/17/how-to-increase-your-pinterest-engagement-by-275/

Get the most out of Pinterest

Have images on your

site

Setup Business Account

Add a “pin it”

buttonAdd rich pin data

Add a “follow”

button

#4

Define your

Personality

on Instagram.

3 Ways to Rock Instagram

Use #Hashtags

Engage with your

competitor’s

followers

Find your optimal

time

#5

TripAdvisor is…

the world’s

Largest

Travel site

Make sure you…

Claim and update listing

ALWAYS respond to

reviews

Add Photos and

videos

What about negative

reviews?

3 Step Negative Review

Response

Say “Thank You”

Tell them what

you’re doing to fix

it

Address the

problem

5 Top Social Media Sites

For Your Hotel

Pinterest

TripAdvisor

Facebook

BusinessSuccess!

Instagram

Twitter

BuildRelationships.

Build

Your business.

Hire me for a

consultation!

Book Now

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Education

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Questions?