YOUR PARTNER IN GROWTH | Position Overview www.searchwideglobal.com © 2019 SearchWide Global
EXPERIENCE PRINCE GEORGE’S Prince George’s County, MD Conference
& Visitors Bureau
SALES MANAGER
Largo, MD
YOUR PARTNER IN GROWTH | Position Overview | www.searchwideglobal.com 2
ABOUT PRINCE GEORGE’S COUNTY, MARYLAND
Prince George’s County sits at the doorstep of one of our na�on’s largest and most popular tourist atrac�on — Washington, DC. Each year over twenty-two million people visit the Na�on’s Capital, atending mee�ngs, conven�ons,
special events and sightseeing. In addi�on, we are within close proximity of various important atrac�ons in Annapolis and Bal�more. EXPERIENCE PRINCE GEORGE’S (Prince George’s County Conference & Visitors Bureau, CVB) is the official des�na�on marke�ng organiza�on of Prince George’s County, Maryland. Through the efforts of the CVB and our many partners, we ac�vely market and promote Prince George’s County (regionally and na�onally) as a prime Mid Atlan�c des�na�on for leisure travelers, mee�ngs, conven�ons, reunions, group tours, spor�ng events and special events.
MISSION EXPERIENCE PRINCE GEORGE’S is a not-for-profit organiza�on that serves as Prince George’s County’s official visitor, travel and tourism informa�on & promo�on resource. The mission of EXPERIENCE PRINCE GEORGE'S is to promote, enhance and support the hospitality, tourism, sports and mee�ng industries for Prince George’s County. Through a coopera�ve effort with county government, our membership, and the State of Maryland, the CVB ac�vely works to increase the viability and visibility of Prince George’s County as an important des�na�on within the state and region. Through the efforts of the CVB, visitors, mee�ng planner, tour operators, and event organizers gain invaluable informa�on, assistance and insight into Prince George’s County as a des�na�on. GAYLORD NATIONAL RESORT & CONVENTION CENTER The cornerstone of Prince George’s County’s Na�onal Harbor complex, the Gaylord Na�onal Resort & Conven�on Center is located just 15 minutes away from our Na�on’s Capital – Washington, DC. Not only is it the largest hotel in the DC metro area, it is the largest combined hotel and conven�on center on the East Coast. Featuring a spectacular 18-story glass atrium that welcomes you to the resort, offering wonderful views of the Potomac River and Old Town Alexandria, while a river meanders through the mul�-level indoor gardens. Within this lush landscape you’ll discover fine dining and casual restaurants, unique shopping experiences, and the 20,000-square-foot Relache Resort Spa & Fitness Center. And for late-night excitement, an express elevator speeds you to the two-story roo�op Pose Ultra Lounge.
YOUR PARTNER IN GROWTH | Position Overview | www.searchwideglobal.com 3
NATIONAL HARBOR ON THE POTOMAC Na�onal Harbor is an incredible 300-acre waterfront des�na�on just minutes from downtown Washington DC, set along a 1.5 mile panoramic stretch of the Potomac River in Prince George’s County. The cornerstone of Na�onal Harbor is the
2000-room Gaylord Na�onal Resort and Conven�on Center, the largest hotel in the Washington DC metro area – and the largest non-gaming hotel and conven�on center on the Eastern Seaboard. In addi�on to the Gaylord, there’s Wes�n, Hampton Inn & Suites, Residence Inn, and AC Marriot. Dine, shop, enjoy! Na�onal Harbor offers an array of delectable dining spots and quaint shops on the Potomac. Experience culinary bliss at McCormick & Schmick’s Harborside, Rosa Mexicano, and Sauciety at Wes�n. At the Gaylord Na�onal Resort, enjoy the grand Old Hickory Steakhouse, Pienza Italian Market, and the Na�onal Pas�me Sports Bar & Grill. And, more unique Na�onal Harbor restaurants, lounges and late night entertainment are on the way to delight and amaze you.
MGM NATIONAL HARBOR Just minutes from Downtown Washington, DC! The grand MGM Na�onal Harbor is a world-class des�na�on resort casino in Prince George’s County, Maryland. It is located at Na�onal Harbor, off the banks of the Potomac River, just south of Washington, DC, and across from Alexandria, VA. The MGM Na�onal Harbor is a breathtaking addi�on to the Washington, DC-metropolitan area skyline. Joining the family of such iconic resorts as theBellagio, MGM Grand, Mandalay Bay, ARIA, and The Mirage, the MGM Na�onal Harbor incorporates a dynamic mixture of resort ameni�es and entertainment experiences that include:
• Fully appointed casino featuring over 3,200 slots and 140 table games (including a poker room)
• 308-suite 4.5-quality luxury hotel • Seven fine and casual restaurants from both local and celebrity chefs • World-class entertainment • Shops from among the finest retailers in the world • Luxurious world class spa • Roo�op swimming pool • Dedicated 3,000-seat theater venue • 35,000 square feet of mee�ng and event space • 5,000-space parking structure
For more information on Prince George’s County Maryland Conference and Visitors Bureau, click here.
YOUR PARTNER IN GROWTH | Position Overview | www.searchwideglobal.com 4
POSITION SUMMARY Position: Destination Sales Manager Department: Sales Reports to: Director, Sales/Marke�ng, EPG OVERVIEW The primary goal of the Des�na�on Sales Manager is to promote and sell EPG to strategic clients and organiza�ons in an effort to increase visitor business – while maximizing the economic impact and targeted booking opportuni�es for Prince George’s County and its related partners. JOB DESCRIPTION Under the general supervision of the Director of Sales & Marke�ng, the Des�na�on Sales Manager is an experienced hospitality sales professional responsible for planning, implemen�ng and administering sales strategies and programs to achieve individual, room night, booking, and revenue goals in support of the overall mission of EXPERIENCE PRINCE GEORGE’S (EPG). The Des�na�on Sales Manager will asser�vely pursue and define sales opportuni�es to maintain, nurture, and grow EPG group bookings. This posi�on will be responsible for lead (and revenue genera�on). It will serve as a liaison between EPG and our hospitality, venue, and atrac�on partners to promote EPG as a Conven�on, Mee�ngs, Sports, Reunions, and Group Tour des�na�on. ESSENTIAL DUTIES & RESPONSIBILITIES
• Develop and manage an account portfolio representing EPG’s select target markets. These accounts will be assessed by applying predetermined selection criteria. Position will solicit these accounts consisting of personal outside sales calls, site inspections, customer targeted events/initiatives, telephone/e-mail solicitation, written and oral communication, and file maintenance.
• Manage group sales activities to achieve budgeted organizational and individual lead, room night and revenue goals.
• Participate in sales and sales strategy meetings with the Director of Sales & Marketing, and key EPG partners and associates.
• Develop strong community relationships with area hotels, venues, and business wishing to attract meetings/group market.
• Create relationships and engage planners, encouraging their choosing EGP and its facilities for their group events through managed databases and CRM, cold calls, traces, tradeshow/marketing follow-up.
• Manage projects designed to attract key groups through attendance at tradeshows, sales missions, familiarizations tours, host meeting planner events, collaboration of web/social/e-mail marketing content.
• Attend trade shows, industry events and meetings determined to impact direct sales to EPG-member hotels, including the Gaylord National Resort & Convention Center.
• Maintain knowledge of key markets, competition, and account prospects to be added to the account portfolio. • Assist in the establishment of goals which is determined/renewed on a prescribed basis. • Work in conjunction with the various EPG programs to create strategies to secure future business. • Maintain exemplary product knowledge of the EPG including market area, attractions, recreation, services, and
amenities. • Maintain awareness of industry trends and competing destinations and/or venues. • Manage client relationships to ensure adequate account servicing and business retention. • Execute all other duties as assigned by the Director of Sales & Marketing.
YOUR PARTNER IN GROWTH | Position Overview | www.searchwideglobal.com 5
QUALIFICATIONS & REQUIREMENTS
• Minimum of 3 years sales and/or management experience in related field, preferably with a conven�on bureau, facility, hotel sales, or conven�on services.
• Passion for sales and customer development, a self-starter who is persistent and professional. • Strong rela�onship building and interpersonal skills, with the ability to interact effec�vely with internal and
external clients at various levels of applicable organiza�ons. • Highly self-mo�vated with strong work ethic, results oriented ability to thrive and excel in fast-paced environment,
ability to work independently. • Excellent communica�on, presenta�on, and �me management, aten�on to detail. • Must be able to work evenings, weekends, as required. • Bilingual applicants are a plus.
EDUCATION/EXPERIENCE
• Bachelor’s degree in related field and four or more years of management level sales experience in the tourism and hospitality industry, or equivalent combina�on of educa�on, training, and experience.
If interested in this opportunity, please respond through the SearchWide Global website or email your resume to the following SearchWide Global Executive:
Erika Donato, Researcher & Recruiter | SearchWide Global
globalwww.searchwideglobal.com | [email protected]
609-424-9126 (mobile)
About SearchWide Global
SearchWide Global is a full service executive search firm primarily for companies in the travel, tourism and convention, and hotel and lodging industries. We specialize in C-Level, Director and Management level executive searches for companies ranging in size from Fortune 500 corporations to mid-sized public and private companies.
