SalesForce & MarketoVS.

SugarCRM & Act-On

PresentersSonja Fridell,Executive VP at BrainSell

Brandon Contreras,Manager, Global Channel Dev.Act-On

Agenda● About● Main Differences between the two

platforms● Demo of Sugar and Act-On ● Pricing● QA

About BrainSell • Trusted technology advisor based in Boston, MA

• Non-biased consultant representing a variety of CRM, ERP, and marketing platforms

• 21 years of successful implementations

• Core focus on consulting before software

Factors to Consider● Pricing● Ease of use● User adoption● Ease of implementation● Additional fees/API usage

Version 50 Users/Year 50 Users/Year

Professional $39,000 $24,000

Enterprise $75,000 $39,000

Pricing

Sugar vs. Salesforce.com BasicsFeature Sugar Salesforce.com

Usability ● Nimble / Large & Small Teams ● Technical / Large Teams

Support ● Unlimited support portal/phone ● Unlimited support portal/phone

Deployment ● On Prem● On Demand● Private Cloud

● On Demand

Limitations ● Data overages● No API limits

● 49 page PDF● API limitations

Architecture ● Open Source● PHP

● Apex

Act-On vs Marketo Basics Feature Act-On Marketo

Usability ● Nimble / Large & Small Teams ● Technical / Large Teams

Support ● Free, ongoing during life of subscription

● No restrictions on who can call support

● Offers low cost startup

● Different support on different subscriptions

● Restricts who can call support● Also offers start up, at a cost

Cost ● Based on # of active contacts● Does not require a yearly prepay

● NOT based on active contacts● Typically 3x more expensive ● Requires a yearly prepay (with

some exceptions)

Act-On vs

Marketo Pricing

Act-On vs

Marketo on G2 Crowd

Demo

Q&A

Thank You!Follow up questions can be directed to:

Kate Priddykpriddy@brainsell.net

(978) 887-3870 ext 205

Sonja Fridell,Executive VP at BrainSell

Brandon Contreras,Manager, Global Channel Dev.Act-On @Brandonebc bmc808