Inefficiencies in the Single-Tenant Model
Server Capacity Storage Capacity Labor
Utilized
20%
Wasted
80%
Utilized
35%Wasted
65%
Business
30%
Upkeep
70%
Multi-Tenancy Makes Cloud Computing Possible
Server
OS
Database
App Server
Storage
Network
App 1 App 1App 2
App 3
Buy, Install, Build, Tune, Upgrade
Single-Tenant
(On-Premise or Hosted)Multi-Tenant
Innovation. Not Infrastructure
Server
OS
Database
App Server
Storage
Network
App 2
Server
OS
Database
App Server
Storage
Network
App 3
One Company
Many App Stacks
Many Companies
One Shared Stack
Physical Architecture
Scalable “Pod” Architecture
APP APPAPP API
APPSEARCH
Database Cluster
Servers
NA1 NA3NA2 APEMEA
Scalable Software Architecture:
• Oracle Database servers
• Resin Application servers
• Lucene search servers
• Veritas Backup
• Linux and Redhat OS
Multi-tenant
clusters
“n” Pod
Real-Time Query Optimizer
Query
Optimization
Engine
Web clients
API calls
Massive Scalability Across
Multiple Dimensions:<300 ms
Fast Data Access
with Massive Scale
Your Security
Your Sharing Rules
Your Search
Your Company
Your Role
Your Metadata
Real-Time Query Optimizer
Unlimited Custom Objects & Fields
Build any Table
Add any Field
Automatic Audit History Tracking
Automatic Performance Tuning
18,800,000+ Customer Customizations
680,000+ Custom Objects (Tables)
Unlimited Real-Time Customization
Easy, Real-Time Customization
for Managing All Your Data
Unlimited Real-Time Customization
Real-time Upgrades
30 Major Releases
Every Customization &
Integration Automatically
Upgraded
Always have the Latest
Innovations & Technology
Painless, No Hassle
Upgrades
Real-Time Upgrades
Metadata Architecture Makes This Possible
Salesforce
AppsISV Apps Custom Apps
30+ major upgrades
Customizations, Integrations and apps run on the latest release automatically
Metadata
70,000 Customers
135,00+ Custom
Apps
100+ M
Integration Calls / Day
Create Any User Interface
Use Code to Create Any Page
Use Clicks to Create New Forms
Componentized Interface
Create Interfaces for Mobile Devices
312,000+ Custom User Interfaces
Maximize User Productivity
with the Right UI
Programmable User InterfaceProgrammable User Interface
Programmatic Business Logic
Complex Transactional Logic
Stored Procedures
Triggers
Data Validation
81,000,000+ Lines of Apex Code
Fast Application Development
without the Cost of Infrastructure
Programmable Cloud Logic
Programmable Cloud Logic
Real-Time Workflow& Approvals
Real-Time Workflow
Time-Based Triggers
Approvals
Formula-based
Outbound Messaging
309,000+ Custom Workflow Rules
Automated Business Rules
through Point-and-Click Workflow
Real-Time Workflow Approvals Engine
Lower Costs &
Increase Speed of Development
Deploy Your Apps Instantly to the Web
Connect Your Apps with Your Website
Collect CRM Data from the Web
Real-Time Web Sites
Real-Time Web Sites
Real-Time Visibility with
Easy to Create Reports
Customizable by Business Users
Real-Time Reporting
Integrated Analytics Across All Apps
Security Controls
Mobile Access
Email Dashboard Delivery
Real-Time Analytics
Real-Time Analytics
Granular Real-Time Security Model
Field, Object and Record-Level Control
Sharing Across All Apps
Custom Rules Across Roles & Profiles
Integrated with API, Reporting & Search
Flexible Data Sharing
with Point-and-Click Rules
Granular Security & Sharing
Proven, Real-Time Integration
Leverage Your Existing Investments
Connect the Clouds
Force.com for Facebook
Force.com for Google
Force.com for Amazon Web Services
Native Oracle & SAP Connectors
Consume External Web Services
Build New Web Services
Leverage Existing Investments
60+ Certified Integration Middleware Connectors
>50% of Transactions through API
250M+ calls/day
Proven Real-Time Integration
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150+ Services
800+ Integrated Applications
Cloud ScalePerformance and Scale for Large Data and User Volumes
24
API
Throughput
Report
Performance
Large Dataset
Manipulation
Real-time
Notifications
Massive Scale
Storage
Unified Identity Management
Granular Security
and Sharing
Search
Accuracy
5 Minute
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Unlimited Customization
• Visual workflow, process, and page flow editors
• Advanced, generic process orchestration
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• New custom field types
• Data categories
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