About Salmon

Founded 15 years ago, SalmonLLC specializes in the development of Java and Web

applications using object-oriented languages, tools, and techniques. Our proven project

management experience and technology excellence power cost-effective solutions under

flexible business terms.

Salmon is a highly innovative global systems integrator, with an 'on-time, on-budget'

approach to the design, development, implementation and management of complex

projects. Salmon's services are increasingly embraced by the leading names in

Retail & Consumer Goods Portal

Insurance Content Management

Retail Finance Markets Manufacturing & Distribution

Education Performing Arts

Real Estate Government

ERP / CRM Skills

Our customers continue to return to Salmon for its ability to build and integrate business-

led systems that add measurable competitive value to their day-to-day operations and to

their bottom line. Our teams are quick in understanding your business needs, create

realistic development schedules, and efficiently delivers solutions to plan.

Salmon over the years has created a mark & name for itself in the market with its diverse

portfolio of clients in the Retail, Health, Insurance and Finance sectors. Customers include

Sleepy’s, Bristol & West

Fujifilm U.S.A. Novae

Argos W.R. Berkley

Halfords American Financial Group

Arcadia Deutsche Bank

Boots Swiss Re

Pets at Home Bank of Ireland

Baratts BGL

Scotts & Co. Llyods TB

The Metropolitan Opera

We are proud of our big name clients but our goal is not just the big brands. At Salmon,

we are constantly working to provide e-commerce solutions to small and medium sized

clients including the new entrants, or for customers wishing to migrate their existing e-

commerce platforms.

From the roll out of very first retail solution to the largest multi-channel integration,

Salmon has pioneered in development and implementation of web based solutions.

An approach based, first and foremost, on reducing risk at both a business and technology

level, underpinned by a desire to provide premium customer satisfaction.

At Salmon, we take pride in

Our proven project management skills

Technology expertise

Sensible schedule

Pricing guarantee

Signature Salmon frameworks are SOFIA, SAFI and SAFE

Pragmatic fixed-price project costs ensure quality & cost-efficient solutions.

Projects delivered on time, on budget and to 100% client satisfaction.

SalmonLLC is headquartered in New York (USA), and has offices in the UK, India, China

and Australia. Indian operations started in 2007 and is the off-shore development office for

Salmon.

For more details about Salmon visit www.salmon.com & www.salmonllc.com

Our Frameworks

SAFE

SalmonLLC has experienced growing adoption and success of the Salmon Application

Framework for eCommerce (SAFE™). SAFE™ is a fully developed, tested and pre-

configured solution comprising reusable components and a mature methodology,

significantly lowering the costs and reducing the risks typically associated to implementing

IBM WebSphere Commerce.

Having developed numerous functionalities that includes and extends IBM WebSphere

Commerce, Salmon is able to implement “Store in a box” solution to e-commerce projects

in fraction of time compared to traditional or other e-commerce solutions.

The SAFE™ 'Store-In-a-Box' solution is production ready, meaning there is no

development of core functions required, as with traditional e-commerce development

projects. Allowing for minor integration to a few of the business' back-end systems-such as

order process and payment gateway - and refining visual design for own company

branding - will see the solution fully implemented within 90 days. Note that integration

and the visual design services is part of the total solution offered with SAFE.

SOFIA

The Salmon Open Framework for Internet Applications (SOFIA) is a RAD tool set for the

J2EE. It integrates best-of-breed tools with a Java framework to provide an end-to-end

solution for developing high quality database driven web applications. SOFIA reduces

development time for a standard java web development project by around 20%.

SAFI

A core element of Salmon’s Insurance Services is SAFI™(The Salmon Application

Framework for Insurance) a series of reusable and customisable components that allow

insurance companies to quickly gain competitive advantages via a refined and open IT

architecture.

SAFI™ is a fully flexible insurance framework, designed from the outset to meet

underwriting needs, as well as general insurance needs. Principally, SAFI™ allows insurers

to leverage the internet to streamline business processes, cut fixed costs and increase

business agility

Team

Nick Rosser

Nick Rosser, founded Salmon LLC in New York in 1998. Over the years SalmonLLC evolved

into a respectable software development company which delivers every project with

highest quality and software standards. Nick's excellent relationships with clients and

project management has made sure that every company does repeat business with

Salmon every time. Today Salmon employees more than 50 techies who strive to excel in

their field.

Deepak Agarwal

Deepak Agarwal, CEO & Managing Director of Salmon India. Nick and Deepak started

Salmon India in 2007. Prior to this, Deepak has been working with Salmon US and UK for

8 years. He has been responsible for project management and architecture of many large

complex systems in his previous engagements at L& T India, NBTel Canada & CSC-USA.

Deepak has done M.S from Columbia, NY (Ivy League) and B.E in Computer Science &

Engineering from India. He also is certified enterprise architect and certified Java architect.

Dinesh Setia

Dinesh Setia, a Senior IT professional with a vast and rich experience spanning 14 yrs

across application and product development. Skilled on Sun Technologies and carved with

strong interpersonal skills, Dinesh forms a important part of Salmon. Over the years, he

has gained hands on experience in J2EE technologies like design patterns, EJBs, Struts,

JSP/Servlets. Also has vast exposure on databases like Oracle, MS SQL server, IBM DB2,

Sybase, MySQL. His areas of experience include custom application development in Retail,

B2B, transportation, healthcare and financial domains.

Dinesh prior to joining Salmon has worked with Comviva Technolgies, Outworx Solutions,

Keane, Metamor Global Solutions.

Dinesh is a Computer Science Engineer from MBM Engineering College, Rajasthan.

Dushyant Kumar

Dushyant Kumar, V.P. – Marketing at Salmon India, has spent more than 10 yrs of his

career in Commodity Trading & Retail sector. His last assignment was with Reliance Retail.

He was amongst the initial force at Reliance Retail and was instrumental in setting up the

Agri retail segment for the company. Prior to Reliance Retail, he has been heading senior

positions at Noble Grain and UE group of Singapore, managing the Indian operations of

trading for the companies. Well versed with the entire retailing gamut of businesses and

thorough with Supply Chain and Logistics.

Dushyant is a B.E. (Production) from M.I.T. and Masters in Business Administration from

La Trobe University, Melbourne, Australia.