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SBR Technologies - The Value of Online Video [Infographic]

Date post: 08-May-2015
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Do you want to make your website “Sticky”? Do you wish to reach the maximum number of your targeted audience and create a lasting effect in their mind? Online videos are the most effective way to reach your targeted market. That is why today’s search engine marketing firms are including videos in their internet marketing strategy. Learn why you should use videos in your marketing mix through this interesting Infographic.
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THE GROWING TREND OF VIDEO WORLD 2 ND LARGEST SEARCH ENGINE. 70% OF VIDEOS APPEARS IN TOP 100 SEARCH RESULT PARENT COMPANY WORLD 1 ST LARGEST SEARCH ENGINE. Consumers Find Online Video 38% More Memorable than ADS on traditional TV VIEWERS ARE 64% - 85% MORE LIKELY TO BUY AFTER WATCHING A VIDEO VIDEO TEXT vs Content preference Bounce Rate 60% of people prefer watching video over reading text. Video prevents visitors from leaving your website without taking any action. 40% 87% Video keeps visitors longer on your website Average time on site 42 sec 60% 59% 350 sec People will remember more from a video than from written content Memory retention 22% 50% Video is Everywhere DAILY VIDEO INTRACTION We watched videos: 11.3 billion About 70/ viewer For a total of 4.1 billion minutes More than 80% senior executives said they are watching more online video today than they were a year ago 2013 According to CISCO, video will increase from 30% of Internet Traffic to 90% if Internet traffic 42% of organization are using video in talent acquisition A minute of video is worth 1.8 million words Dr James McQuivey Designed and Developed by SBR- Technologies
Transcript
Page 1: SBR Technologies - The Value of Online Video [Infographic]

THE GROWING TREND OF VIDEO

WORLD 2ND LARGEST

SEARCH ENGINE. 70% OF VIDEOS APPEARS IN TOP 100 SEARCH RESULT

PARENT COMPANY WORLD 1ST LARGEST

SEARCH ENGINE.

Consumers

Find Online

Video 38%

More

Memorable

than ADS on

traditional TV

VIEWERS ARE 64% - 85% MORE

LIKELY TO BUY AFTER WATCHING

A VIDEO

VIDEO TEXT vs Content preference

Bounce Rate

60% of people prefer watching video over reading text.

Video prevents visitors from leaving your website without taking any action.

40%

87% Video keeps visitors longer on your website

Average time on site 42 sec

60%

59%

350 sec

People will remember more from a video than from written content

Memory retention 22% 50%

Video is Everywhere DAILY VIDEO INTRACTION

We watched videos: 11.3 billion About 70/ viewer

For a total of 4.1 billion minutes

More than 80% senior executives said they are watching more online video today than they were a year ago

2013 According to CISCO, video will

increase from 30% of Internet Traffic to 90% if Internet traffic

42% of organization are using video in talent acquisition

A minute of video is worth 1.8 million words

Dr James McQuivey

Designed and Developed by SBR-

Technologies

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