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THE GROWING TREND OF VIDEO
WORLD 2ND LARGEST
SEARCH ENGINE. 70% OF VIDEOS APPEARS IN TOP 100 SEARCH RESULT
PARENT COMPANY WORLD 1ST LARGEST
SEARCH ENGINE.
Consumers
Find Online
Video 38%
More
Memorable
than ADS on
traditional TV
VIEWERS ARE 64% - 85% MORE
LIKELY TO BUY AFTER WATCHING
A VIDEO
VIDEO TEXT vs Content preference
Bounce Rate
60% of people prefer watching video over reading text.
Video prevents visitors from leaving your website without taking any action.
40%
87% Video keeps visitors longer on your website
Average time on site 42 sec
60%
59%
350 sec
People will remember more from a video than from written content
Memory retention 22% 50%
Video is Everywhere DAILY VIDEO INTRACTION
We watched videos: 11.3 billion About 70/ viewer
For a total of 4.1 billion minutes
More than 80% senior executives said they are watching more online video today than they were a year ago
2013 According to CISCO, video will
increase from 30% of Internet Traffic to 90% if Internet traffic
42% of organization are using video in talent acquisition
A minute of video is worth 1.8 million words
Dr James McQuivey
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